KVLR (92.5
FM) is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed to
Sunset Valley, Texas
Sunset Valley is a city in Travis County, Texas. The population was 749 at the time of the 2010 census. An enclave, it is surrounded on all sides by the city of Austin.
Geography
Sunset Valley is located at (30.225631, –97.816133), 5 mile ...
(Austin, Texas) and is owned by
Educational Media Foundation
Educational Media Foundation (formerly EMF Broadcasting, abbreviated EMF) is an American nonprofit Christian media ministry based in Franklin, Tennessee, a suburb of Nashville.
EMF is the parent company of K-LOVE and Air1—the world's largest ...
. It is the Austin affiliate for EMF's Air 1 radio, airing a Christian Worship format. The station also has two translators at 92.1 FM
Austin
Austin is the capital city of the U.S. state of Texas, as well as the seat and largest city of Travis County, with portions extending into Hays and Williamson counties. Incorporated on December 27, 1839, it is the 11th-most-populous city ...
and 92.9 FM
Del Valle.
History
The station started in the early '90s as KKLB ("Club 92") with a contemporary Spanish format. In the early 2000s, KKLB switched to
Spanish Oldies
Latin ballad ( es, balada romántica) is a sentimental ballad derived from bolero that originated in the early 1960s in Los Angeles, California and Southern California.
Some of the best known artists of the Latin ballad are Julio Iglesias, Moceda ...
as La Lupe 92.5 FM, but kept the KKLB calls.
On February 23, 2007, the call letters were changed from KKLB to KXXS as part of a format switch to
Spanish pop-formatted "Digital 92.5". "La Lupe" moved to
AM 1560
KXTZ.
Digital 92.5 lasted until November 2, 2009 when the format changed formats to sports, simulcasting
KTTX
KTTX (106.1 FM, KTEX 106) is a radio station broadcasting a country music format. Licensed to Brenham, Texas, United States, the station serves the College Station area. The station is currently owned by Tom S. Whitehead, Inc. Studios are located ...
104.9 FM.
On November 30, 2009, KXXS split from the KTTX simulcast and changed formats to oldies, with programming from Scott Shannon's True Oldies Channel.
On August 15, 2011, KXXS began simulcasting on 98.9 FM,
KXBT. On September 3, 2011, the True Oldies format ceased operations on KXXS, making its permanent home on
KXBT. KXXS switched to Spanish sports as an
ESPN Deportes Radio
ESPN Deportes Radio was an American Spanish language sports radio network created and produced by Disney-owned ESPN. Programming included call-in talk shows and commentary from hosts about a full range of sporting events, including soccer, Ameri ...
affiliate.
KXXS was Austin's third sports station on the FM dial, along with KTXX and
KVET.
On July 2, 2012, the station again changed its call sign, this time to KVLR and changed to EMF's
K-LOVE contemporary Christian format as a result of a sale to Educational Media Foundation. The sale to EMF was consummated on October 17, 2012 at a purchase price of $750,000. KVLR also broadcasts EMF's
Air 1 radio, a
Christian Worship format on its HD2 subchannel.
On November 1, 2020, EMF switched the
K-Love satellite format to newly acquired KFMK (105.9 FM) and moved Air 1 to its primary channel.
References
External links
Digital 92.5 gets a simulcast on 104.9La Lupe Goes Digital*
VLR
Radio stations established in 1992
Air1 radio stations
1992 establishments in Texas
Educational Media Foundation radio stations
VLR
{{Texas-radio-station-stub