KSRV-FM (96.1

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

) is a

commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed A license (American English) or licence (Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another part ...

Ontario, Oregon Ontario is the largest city in Malheur County, Oregon, Malheur County, Oregon, United States. It lies along the Snake River at the Idaho border. The population was 11,645 at the 2020 censusThe city is the largest community in the region of far ea ...

, and broadcasting to the

Boise metropolitan area The Boise, Idaho Metropolitan Statistical Area (MSA) (commonly known as the Boise Metropolitan Area or the Treasure Valley) is an area that encompasses Ada County, Idaho, Ada, Boise County, Idaho, Boise, Canyon County, Idaho, Canyon, Gem County, ...

. KSRV-FM is owned by the

Iliad Media Group Iliad Media Group (formerly Impact Radio Group) is a media company and radio station owner based in Nampa, Idaho, with additional offices and stations in Twin Falls, Idaho. In addition to regularly having top-rated stations across the Boise me ...

Holdings Employee Stock Ownership Trust, through licensee Iliad Media Group Holdings Inc., and airs an adult hits

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

known as "

Bob FM BOB FM is the on-air brand of a number of FM radio stations in the United States and formerly in Canada. The BOB FM format mostly concentrates on album rock, alternative rock and pop hits from the 1980s and 1990s, especially those popular duri ...

96.1." The

studio A studio is a space set aside for creative work of any kind, including art, dance, music and theater. The word ''studio'' is derived from the , from , from ''studere'', meaning to study or zeal. Types Art The studio of any artist, esp ...

s and offices are on East Franklin Road in

Nampa, Idaho Nampa () is the most populous city in Canyon County, Idaho, United States. The population was 100,200 at the 2020 United States census, 2020 census. It is Idaho's List of cities in Idaho, third-most populous city. Nampa is about west of Boise, Id ...

. KSRV-FM has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would ha ...

(ERP) of 47,000

watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...

s. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...

is off Shafer Butte Road in

Horseshoe Bend, Idaho Horseshoe Bend is the largest city in rural Boise County, in the southwestern part of the U.S. state of Idaho. Its population of 707 at the 2010 census was the largest in the county, though down from 770 in 2000. It is part of the Boise Ci ...

, amid the

tower A tower is a tall Nonbuilding structure, structure, taller than it is wide, often by a significant factor. Towers are distinguished from guyed mast, masts by their lack of guy-wires and are therefore, along with tall buildings, self-supporting ...

s for other Boise-area FM and TV stations. The signal covers a large section of Western

Idaho Idaho ( ) is a landlocked U.S. state, state in the Pacific Northwest and Mountain states, Mountain West subregions of the Western United States. It borders Montana and Wyoming to the east, Nevada and Utah to the south, and Washington (state), ...

and a small section of

Eastern Oregon Eastern Oregon is a region of the U.S. state of Oregon. It is not an officially recognized geographic entity; thus, the boundaries of the region vary according to context. It is sometimes understood to include only the eight easternmost countie ...

History

Top 40 (1977–1987)

On July 4, 1977, the station

signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...

as KXBQ. It was owned by Ontario Broadcasting Company and aired a contemporary Top 40 format. In 1982, it was acquired by Capps Broadcasting, which also owned

AM 1380 The following radio stations broadcast on AM frequency 1380 kHz: 1380 AM is a Regional broadcast frequency, on which Class B and Class D stations broadcast. Argentina * LRI231 in Necochea, Buenos Aires Canada * CKPC in Brantford, Ontario ...

KSRV.

Adult contemporary (1987–200?)

In 1987, it switched its

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...

to KSRV-FM, airing an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

format, while the AM station played

country music Country (also called country and western) is a popular music, music genre originating in the southern regions of the United States, both the American South and American southwest, the Southwest. First produced in the 1920s, country music is p ...

. At the time, KSRV-FM only broadcast at 27,000 watts from a 280 foot tower, so its signal did not reach the larger Boise market. It was later that the power was nearly doubled and the transmitter moved to a much taller tower near Boise, making its signal competitive with other FM stations in the Boise

radio market A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also incl ...

, as a "move-in" station.

Country (200?–2007)

KSRV-FM aired a

format branded as "The Bull".

Adult hits (2007–present)

On March 30, 2007, the country format was dropped in favor of an adult hits format. Branded as Bob FM, it plays an array of hit artists from the 1980s, 1990s, and 2000s. Boise is one of the rare markets with competing adult hits stations:

KJOT KJOT (105.1 FM) is a commercial radio station in Boise, Idaho. It is owned by Lotus Communications and carries an adult hits radio format known as Jack FM. KJOT plays a wide variety of hits from the 1960s until today, concentrating mostly ...

airs a similar format, branded "Jack FM". Bob FM is widely known for its morning show
''Rick & Carly in the Morning''
which airs weekdays from 6a.m to 10a.m. and Saturdays from 10a.m. to 6p.m.; it is also available as a podcast.

Fox Sports Boise HD2 subchannel

On October 7, 2021, KSRV-FM began

HD Radio HD Radio (HDR) is a trademark for in-band on-channel (IBOC) digital radio broadcast technology. HD radio generally simulcast, simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD R ...

broadcasting and launched a sports format on its HD2 subchannel and a new translator (K260CU) at 99.9 MHz, branded as "Fox Sports Boise" and airing national

Fox Sports Radio Fox Sports Radio is an Radio in the United States, American Sports radio, sports radio network. Based in Los Angeles, California, the network is operated and managed by Premiere Networks in a content partnership with Fox Corporation's Fox Sports ...

programming. This would become Iliad Media Group's eighth station in the Boise metropolitan area. The translator, moved in from

Emmett, Idaho Emmett is a city in Gem County, Idaho, United States. The population was 6,557 at the 2010 census, up from 5,490 in 2000. It is the county seat and the only city in the county. Emmett is part of the Boise metropolitan area. History Emmett i ...

, had been stunting with Christmas music and later a loop of "

Thriller Thriller may refer to: * Thriller (genre), a broad genre of literature, film and television ** Thriller film, a film genre under the general thriller genre Comics * ''Thriller'' (DC Comics), a comic book series published 1983–84 by DC Comics i ...

" by

Michael Jackson Michael Joseph Jackson (August 29, 1958 – June 25, 2009) was an American singer, songwriter, dancer, and philanthropist. Dubbed the "King of Pop", he is regarded as Cultural impact of Michael Jackson, one of the most culturally significan ...

The weekday lineup currently consists of ''2 Pros and a Cup of Joe'' with

LaVar Arrington LaVar RaShad Arrington (born June 20, 1978) is an American former professional American football, football player who was a linebacker for seven seasons in the National Football League (NFL). He played college football for the Penn State Nittan ...

Brady Quinn Brayden Tyler "Brady" Quinn (born October 27, 1984) is an American former professional football quarterback who played in the National Football League (NFL) for seven seasons. He played college football for the Notre Dame Fighting Irish, where ...

& Jonas Knox from 4:00 AM until 7:00 AM, ''

The Dan Patrick Show ''The Dan Patrick Show'' is a syndicated radio and television sports talk show, hosted by former ESPN personality Dan Patrick. It is currently produced by Patrick and is syndicated to radio stations by Premiere Radio Networks, within and inde ...

'' from 7:00 AM until 10:00 AM, followed by ''

The Herd with Colin Cowherd ''The Herd with Colin Cowherd'' (or simply ''The Herd'') is an American sports talk show hosted by Colin Cowherd. A simulcast, it airs as both a sports talk radio show and television broadcast on Fox Sports Radio and Fox Sports 1, respectively. ...

'' from 10:00 AM until 1:00 PM. Afternoon and evening programming features ''

The Doug Gottlieb Show ''The Doug Gottlieb Show'' is an afternoon drivetime sports talk and debate radio show on Fox Sports Radio that airs weekdays 3–6pm ET. The show was formerly on ESPN Radio from 2006-2012. Since debuting on November 13, 2006, the host of the prog ...

'' from 1:00 PM until 4:00 PM, and ''The Odd Couple'' with

Chris Broussard Christopher Dana Broussard (born October 28, 1968) is an American sports analyst and commentator for Fox Sports 1 (FS1) and Fox Sports Radio. Best known for his coverage of the NBA, he is now a co-host on FS1's afternoon show '' First Things First ...

and Rob Parker from 5:00 PM until 8:00 PM.

References

External links

KSRV-FM official website

Fox Sports Boise website
* * * {{Bob FM Radio stations SRV-FM SRV-FM Adult hits radio stations in the United States Bob FM stations Ontario, Oregon Radio stations established in 1977 1977 establishments in Oregon