KRWM (106.9 FM) is a commercial radio station licensed to Bremerton, Washington, serving the Seattle/ Puget Sound region. It is owned by

Hubbard Broadcasting Hubbard Broadcasting, Inc. is an American television and radio broadcasting corporation based in St. Paul, Minnesota. It was founded by Stanley E. Hubbard. The corporation has broadcast outlets scattered across Minnesota, Wisconsin, Missouri, ...

, and airs an adult contemporary radio format. The station switches to all-

Christmas music Christmas music comprises a variety of genres of music regularly performed or heard around the Christmas season. Music associated with Christmas may be purely instrumental, or, in the case of carols or songs, may employ lyrics whose subject ma ...

from mid-November to December 25. KRWM broadcasts with 49,000 watts of effective radiated power (ERP) on a tower 1,302 feet in height above average terrain (HAAT). Its transmitter is located near Issaquah on

Cougar Mountain Cougar Mountain is a peak in the Issaquah Alps in King County, Washington. It is part of the highlands in the Eastside suburbs of Seattle, and at it is the lowest and westernmost of the Alps. About two-thirds of Cougar Mountain has experienced ...

, with its studios and offices located at Newport Corporate Center in Bellevue. KRWM broadcasts in HD. Its HD-2 signal plays year-round

(the main station plays Christmas music as well from mid-November through Christmas Day), and its HD-3 signal simulcasts

sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...

KIXI.

History

Top 40 (1964-1972)

In August 1964, the station first

signed on Signing may refer to: * Using sign language * Signature, placing one's name on a document * Signature (disambiguation) * Manual communication, signing as a form of communication using the hands in place of the voice * Digital signature A dig ...

as KBRO-FM. It was the FM companion to AM station KBRO, owned by the Bremerton Broadcasting Company, and aired an automated Top 40 format, separate from the AM station. Its tower was only 86 feet high, limiting its coverage to the area around Bremerton, not trying to market itself to the Seattle metropolitan area.

Country (1972-1984)

In 1972, KBRO-FM switched to country music. On July 4, 1984, it changed call letters to KWWA as Bremerton Broadcasting received permission from the Federal Communications Commission to boost its tower height to 1380 feet, enough to cover the larger Seattle radio market.

Top 40 (1984-1987)

The station tried a second run at Top 40 music from July 4, 1984, to September 5, 1987, as KHIT.

New age (1987-1990)

In 1986, the station was acquired by the Pacific & Southern Corporation (a division of

Gannett Gannett Co., Inc. () is an American mass media holding company headquartered in McLean, Virginia, in the Washington, D.C., metropolitan area.new-age music New-age is a genre of music intended to create artistic inspiration, relaxation technique, relaxation, and optimism. It is used by listeners for yoga, massage, meditation, and reading as a method of stress management to bring about a state of ecs ...

format the following year as KNUA, using the slogan "Music for a New Age."

Smooth jazz (1990-1992)

In August 1990, after Brown Broadcasting bought the station, it moved to a smooth jazz format as KKNW, calling itself "Sound FM".

Adult contemporary (1992-present)

On October 16, 1992, the station switched to a soft adult contemporary format as KRWM, calling itself "Warm 107." As KRWM, the station competed against "95.7 K-Lite," KLTX, an established Soft AC station. At first, it looked like Warm 107 did not have a promising future and was about to change formats, but when KLTX unexpectedly flipped formats in 1994, KRWM picked up most of KLTX's former listeners, and ratings increased dramatically. (KLTX is now KJEB-FM.) Sandusky Radio, owner of longtime rival KLSY, bought KRWM in September 1996, and would rebrand the station as "Warm 106.9". In the early 2000s, KRWM moved to a more mainstream adult contemporary direction, eliminating some of the softer artists and adding a bit more tempo. In July 2013, Sandusky announced it would sell its radio holdings in Seattle and Phoenix, Arizona, to

. The sale was completed that November. Hubbard Acquires Sandusky Broadcasting
/ref> KRWM had been the

flagship station In broadcasting, a flagship (also known as a flagship station or key station) is the broadcast station which originates a television network, or a particular radio or television program that plays a key role in the branding of and consumer loyalt ...

of Delilah Rene's

syndicated Syndication may refer to: * Broadcast syndication, where individual stations buy programs outside the network system * Print syndication, where individual newspapers or magazines license news articles, columns, or comic strips * Web syndication, ...

evening program for Premiere Networks. Delilah lives in the Seattle area and the show had been heard on KRWM before its nationwide rollout. In mid-July 2014, KRWM discontinued airing the show. The program currently airs on Soft AC competitor KSWD.

References

External links

* * {{Hubbard Broadcasting Inc.

RWM RWM is the callsign of a high frequency (shortwave) standard frequency and time signal radio station in Moscow, Russia. It is controlled by All-Russian Scientific Research Institute for Physical-Engineering and Radiotechnical Metrology, and ope ...

Mainstream adult contemporary radio stations in the United States Radio stations established in 1964 Hubbard Broadcasting 1964 establishments in Washington (state)