KMUS (1380 AM) is a

Spanish-language Spanish () or Castilian () is a Romance languages, Romance language of the Indo-European languages, Indo-European language family that evolved from the Vulgar Latin spoken on the Iberian Peninsula of Europe. Today, it is a world language, gl ...

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed to Sperry, Oklahoma, and serving the

Tulsa metropolitan area The Tulsa metropolitan area, officially defined as the Tulsa Metropolitan Statistical Area, metropolitan statistical area is a metropolis in northeastern Oklahoma centered around the city of Tulsa, Oklahoma, Tulsa and encompassing Tulsa County, O ...

. It is owned by Radio Las Américas, LLC. KMUS airs a mix of

Spanish language Spanish () or Castilian () is a Romance languages, Romance language of the Indo-European languages, Indo-European language family that evolved from the Vulgar Latin spoken on the Iberian Peninsula of Europe. Today, it is a world language, gl ...

hits and talk shows, some of which are paid

brokered programming Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot com ...

. By day, KMUS is powered at 7,000

watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...

s. To protect other stations on 1380 AM from interference, it uses a

directional antenna A directional antenna or beam antenna is an antenna that radiates or receives greater radio wave power in specific directions. Directional antennas can radiate radio waves in beams, when greater concentration of radiation in a certain directio ...

with a six-

tower array A tower array is an arrangement of multiple radio towers which are mast radiators in a phased array. They were originally developed as ground-based tracking radars. Tower arrays can consist of free-standing or guyed towers or a mix of them. Tower ...

. At night, it reduces power to only 250 watts. Programming is heard around the clock on low-power

FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater ( two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tr ...

K274CX at 102.7

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

Tulsa Tulsa ( ) is the second-most-populous city in the state of Oklahoma, after Oklahoma City, and the 48th-most-populous city in the United States. The population was 413,066 as of the 2020 census. It is the principal municipality of the Tul ...

History

KMUS began broadcasting in

Muskogee, Oklahoma Muskogee () is the 13th-largest city in Oklahoma and is the county seat of Muskogee County, Oklahoma, Muskogee County. Home to Bacone College, it lies approximately southeast of Tulsa, Oklahoma, Tulsa. The population of the city was 36,878 as of ...

, on July 3, 1948. It changed to KLUE on July 25, 1987, with a format of crossover country. Three years later, the call sign reverted to KMUS and the station aired an

adult standards Adult standards (also sometimes known as the nostalgia or Big Band format) is a North American radio format heard primarily on AM or class A FM stations. Adult standards started in the 1950s and is aimed at "mature" adults, meaning mainly tho ...

format. Sometime in the 1990s, the station began airing programming from the "Children's Satellite Network", which was dropped in March 1998.Format Changes & Updates
, ''The M-Street Journal''. Vol. 15 No. 9. March 4, 1998. p. 1. Retrieved December 17, 2023. Reunion Broadcasting, LLC sold KMUS to

The Walt Disney Company The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16 ...

on March 10, 2004. Its transmitter site and city of license was relocated to Sperry, Oklahoma, and the format changed to another

children's radio Children's radio is a term used to refer to both Radio program, radio series and Radio format, formats designed specifically for Child, children. It has existed as far back as the beginning of Radio broadcasting, broadcasting in the 1920s, and surv ...

network,

Radio Disney Radio Disney was an American radio network operated by the Disney Radio Networks unit of Disney Branded Television within Disney General Entertainment Content, headquartered in Burbank, California. The network broadcast music programming ...

. Disney took KMUS, and five other stations slated to be sold, off the air on January 22, 2010. After the first attempt to sell the station fell through, a deal to sell KMUS to Radio Las Americas LLC was announced in February 2011. Radio Las Américas returned the station to the air on April 29 with a Spanish-language popular music format, along with two newscasts a day (which are audio-only versions of the newscasts on sister television station KXAP-LD).

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References

External links

* * * MUS Radio stations established in 1948 MUS 1948 establishments in Oklahoma {{Oklahoma-radio-station-stub