KLWB-FM (103.7

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one h ...

) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

broadcasting a

sports Sport pertains to any form of competitive physical activity or game that aims to use, maintain, or improve physical ability and skills while providing enjoyment to participants and, in some cases, entertainment to spectators. Sports can, ...

format Format may refer to: Printing and visual media * Text formatting, the typesetting of text elements * Paper formats, or paper size standards * Newspaper format, the size of the paper page Computing * File format, particular way that informati ...

Licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Carencro, Louisiana Carencro (; historically french: St.-Pierre) is a city in Lafayette Parish, Louisiana, United States. It is a suburb of the nearby city of Lafayette. The population was 7,526 at the 2010 census, up from 6,120 in 2000; at the 2020 census, its po ...

, it serves the Lafayette metropolitan area. KLWB programming is also heard in the Lake Charles region of

Louisiana Louisiana , group=pronunciation (French: ''La Louisiane'') is a U.S. state, state in the Deep South and South Central United States, South Central regions of the United States. It is the List of U.S. states and territories by area, 20th-smal ...

, with a

simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simult ...

on KLCJ

104.1 FM The following radio stations broadcast on FM frequency 104.1 MHz: Argentina * Cóndor in Laguna Paiva, Santa Fe * Frecuencia Mutual in Rosario, Santa Fe * LRM417 in Venado Tuerto, Santa Fe * LRM947 in Calchaqui, Santa Fe * Radio María ...

. The two stations carry

CBS Sports Radio CBS Sports Radio is a sports radio network that debuted with hourly sports news updates on September 4, 2012, and with 24/7 programming on January 2, 2013. CBS Sports Radio is owned by Paramount Global and distributed by Westwood One. Programmin ...

Network nights and weekends, as well as airing ''

The Jim Rome Show ''The Jim Rome Show'' is a sports radio talk show hosted by Jim Rome. It airs live for three hours each weekday from 9 a.m. to noon Pacific Time. The show is produced in Los Angeles, syndicated by CBS Sports Radio, and can be heard on affiliat ...

'' middays. KLWB-FM is owned by the Delta Media Corporation and calls itself "Southwest Louisiana's Sports Station." KLWB's

studio A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design, ...

s are on Evangeline Thruway in Carencro, and its

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to ...

is located northeast of Lafayette.

History

KLWB-FM signed on in May 2010, with its official launch coming on May 27. The station's format originated as classic hits on sister station KXKW. That station - Mustang 87.7 - now airs a

classic country Classic country is a music radio format that specializes in playing mainstream country and western music hits from past decades. Repertoire The radio format specializes in hits from the 1950s through the early 1980s, and focus primarily on inn ...

format. On June 1, 2012, KLWB-FM changed its format from

classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, prim ...

(as "Snap 103.7) to

sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sport, sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often-low comedy ...

, branded as "103.7 The Game". On February 7, 2022, KLWB-FM began

ing on KLCJ

in Oak Grove.103.7 The Game Expands Into Lake Charles
Radioinsight - February 7, 2022 The KLCJ simulcast brings KLWB's sports programming into the Lake Charles

radio market A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also incl ...

References

External links

Radio stations in Louisiana Sports radio stations in the United States Radio stations established in 2010 Lafayette Parish, Louisiana 2010 establishments in Louisiana CBS Sports Radio stations {{Louisiana-radio-station-stub