KLLE (107.9 FM) is a

commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed to

North Fork, California North Fork (formerly Brown's and Northfork; Mono wa?ahhpY', "cedar grove") is an unincorporated community in Madera County, California, United States. As of the 2020 United States census it had a population of 3,250. For statistical purposes ...

, and broadcasting in the Fresno metropolitan area. It is known as "La Picosa" and is owned by the Latino Media Network, airing a

Regional Mexican Regional Mexican music refers collectively to the regional subgenres of the country music of Mexico and its derivatives from the Southwestern United States. Each subgenre is representative of a certain region and its popularity also varies by ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

. It carries

Los Angeles Dodgers The Los Angeles Dodgers are an American professional baseball team based in Los Angeles. The Dodgers compete in Major League Baseball (MLB) as a member club of the National League (baseball), National League (NL) National League West, West Div ...

games in Spanish during the

baseball Baseball is a bat-and-ball games, bat-and-ball sport played between two team sport, teams of nine players each, taking turns batting (baseball), batting and Fielding (baseball), fielding. The game occurs over the course of several Pitch ...

season. It airs a syndicated morning show, "Al Aire Con El Terrible" from

KLAX-FM KLAX-FM (97.9 FM broadcasting, FM) is an American commercial radio station located in East Los Angeles, California, broadcasting to the Greater Los Angeles area. It is owned by Spanish Broadcasting System (SBS). KLAX-FM airs a regional Mexican ...

Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...

. KLLE is a Class B1 FM station. It has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would ha ...

(ERP) of 1,750

watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...

s. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...

tower A tower is a tall Nonbuilding structure, structure, taller than it is wide, often by a significant factor. Towers are distinguished from guyed mast, masts by their lack of guy-wires and are therefore, along with tall buildings, self-supporting ...

is off Teaford Saddle Road in Oakhurst.Radio-Locator.com/KLLE
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History

The station

signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...

the air in . It originally broadcast at 107.7 MHz and was licensed to

Merced, California Merced (; Spanish for "Mercy") is a city in, and the county seat of, Merced County, California, United States, in the San Joaquin Valley. As of the 2020 census, the city had a population of 86,333, up from 78,958 in 2010. Incorporated on Apri ...

. The

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...

was KZFT. It later moved into the Fresno

radio market A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also incl ...

, being licensed to the suburb of North Fork. Before it switched to a Regional Mexican format, it broadcast

Spanish language Spanish () or Castilian () is a Romance languages, Romance language of the Indo-European languages, Indo-European language family that evolved from the Vulgar Latin spoken on the Iberian Peninsula of Europe. Today, it is a world language, gl ...

adult contemporary music Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, sou ...

. And before that, it played

Reggaetón Reggaeton (, ) is a modern style of popular and electronic music that originated in Panama during the late 1980s, and which rose to prominence in the late 1990s and early 2000s through a plethora of Puerto Rican musicians. It has evolved fr ...

music along with Spanish language

hip hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hip- ...

. On September 28, 2014, the station branding "La Kalle" was changed to "Latino Mix". On May 2, 2016, KLLE changed its format to Regional Mexican, branded as "Zona MX 107.9".KLLE Fresno Flips to Zona MX
Radioinsight - May 2, 2016 It was programmed by former owner

TelevisaUnivision TelevisaUnivision (formerly known as Univision Communications) is a Mexican-American media company headquartered in Miami and Mexico City that owns American Spanish language broadcast network Univision and free-to-air channels in Mexico such as ...

Uforia Audio Network Uforia Audio Network () is the radio broadcasting and music events division of TelevisaUnivision (United States), TelevisaUnivision USA. Formerly known as Hispanic Broadcasting Corporation and Univision Radio, it is the eighth-largest radio br ...

until 2024. KLLE_La_Picosa107

On December 1, 2024, KLLE "Zona Mx 107.9" rebranded as "La Picosa 107.9" while continuing to air Regional Mexican music. The Current Programming Are 6AM-10AM: Al Aire Con El Terrible, 10AM-3PM: Chuy Vera, and 3PM-12AM: Mas Música Picosa En La Picosa 107.9.

References

External links

LLE LLE Radio stations established in 1995 Regional Mexican radio stations in the United States {{California-radio-station-stub