KKRV (104.7 FM) is a

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

broadcasting a

country music Country (also called country and western) is a popular music, music genre originating in the southern regions of the United States, both the American South and American southwest, the Southwest. First produced in the 1920s, country music is p ...

format. Licensed to

Wenatchee, Washington Wenatchee ( ) is the county seat and most populous city of Chelan County, Washington, Chelan County, Washington (state), Washington, United States. The population within the city limits in 2010 was 31,925, and has increased to 35,508 as of 2020. ...

, United States, the station serves the Wenatchee area. The station is owned by

Alpha Media LLC Alpha Media LLC is a radio broadcasting company based in Portland, Oregon, and led by Bob Proffitt. The group does business under the Alpha Media name. It was formed from the merger of Alpha Broadcasting, L&L Broadcasting, and Main Line Broadc ...

, through Alpha Media Licensee LLC. The station is also simulcast on one broadcast translator - 105.1 FM.

History

The station went on the air as KYJR-FM on May 20, 1981, as

Top 40 In the music industry, the Top 40 is a list of the 40 currently most popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "To ...

hard rock Hard rock or heavy rock is a heavier subgenre of rock music typified by aggressive vocals and Distortion (music), distorted electric guitars. Hard rock began in the mid-1960s with the Garage rock, garage, Psychedelic rock, psychedelic and blues ...

station Y-105. On November 3, 1988, the station changed its call sign to KSSY when it had a format change to

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...

(Classy 105). On May 29, 1995, the call sign was changed to the current KKRV, to reflect the move to a

classic rock Classic rock is a radio format that developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, it comprises rock music ranging generally from the mid-1960s through the early-1990s, primarily focusing on comm ...

format and its new branding as "The River". The station switched to its current country format in 1998. On May 20, 2014, KKRV became the first Wenatchee-area commercial station to broadcast in

HD Radio HD Radio (HDR) is a trademark for in-band on-channel (IBOC) digital radio broadcast technology. HD radio generally simulcast, simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD R ...

. It added a simulcast of sister station KWLN on HD2 to provide better coverage in the broadcast area.

94.3 Jack FM

On April 1, 2018,

Jack FM Jack FM is a radio network brand that is licensed by Sparknet Communications, with the exception of the European Union where it is licensed by Oxis Media. It plays an adult hits radio format, format, in most cases not using disc jockey, DJs. F ...

was launched, and a HD3 subchannel was added to KKRV to carry the Jack FM simulcast. The HD3 channel can also be heard on 94.3 FM K232ED (hence the branding as 94.3 Jack FM), a frequency that was originally to be used to simulcast

KKRT KKRT (900 AM) is a sports radio station. Licensed to Wenatchee, Washington, United States, the station serves the Wenatchee area. The station is currently owned by Alpha Media LLC, through Alpha Media Licensee LLC, and features programming from ...

's signal to

Zune Zune was a brand of digital media products and services that was marketed by Microsoft from November 2006 until it was discontinued in June 2012. Zune consisted of a line of portable media players, a music subscription service known as Zune Music ...

and other radio receivers that did not pick up AM signals, but was later abandoned. Before the switch, it carried a simulcast of KKRV.

References

External links

KRV Radio stations established in 1981 1981 establishments in Washington (state) Country radio stations in the United States Alpha Media radio stations {{Washington-radio-station-stub