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KGFM (101.5
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
, "101.5 Big FM") is a
commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...
FM
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
in
Bakersfield, California Bakersfield is a city in and the county seat of Kern County, California, United States. The city covers about near the southern end of the San Joaquin Valley, which is located in the Central Valley region. Bakersfield's population as of th ...
. The station is owned by
American General Media American General Media is a media company specializing in radio. It was founded by Lawrence Brandon and is operated by sons Anthony and Rogers. American General Media is headquartered in Bakersfield, California. Lawrence Brandon owned and op ...
and the license is held by AGM California. KGFM airs an adult hits
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
. The
studio A studio is a space set aside for creative work of any kind, including art, dance, music and theater. The word ''studio'' is derived from the , from , from ''studere'', meaning to study or zeal. Types Art The studio of any artist, esp ...
s and offices are on Easton Drive in Bakersfield. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...
is off Breckenridge Road. KGFM is a Class B FM station with an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would ha ...
(ERP) of 6,700
watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...
s.


History


Beautiful music and Soft AC

On KGFM first
signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...
the air. It was the
sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...
of AM 1230 KGEE (now
KGEO KGEO (1230 AM, branded on-air as "ESPN Bakersfield") is a commercial radio station in Bakersfield, California. It broadcasts a sports radio format with shows from ESPN Radio and the Infinity Sports Network. KGEO is the flagship station of loca ...
). Originally, KGFM was largely an
automated Automation describes a wide range of technologies that reduce human intervention in processes, mainly by predetermining decision criteria, subprocess relationships, and related actions, as well as embodying those predeterminations in machine ...
beautiful music station playing lush instrumental
cover version In popular music, a cover version, cover song, remake, revival, or simply cover is a new performance or recording by a musician other than the original performer or composer of the song. Originally, it referred to a version of a song release ...
s of popular songs, as well as
Broadway Broadway may refer to: Theatre * Broadway Theatre (disambiguation) * Broadway theatre, theatrical productions in professional theatres near Broadway, Manhattan, New York City, U.S. ** Broadway (Manhattan), the street ** Broadway Theatre (53rd Stre ...
and
Hollywood Hollywood usually refers to: * Hollywood, Los Angeles, a neighborhood in California * Hollywood, a metonym for the cinema of the United States Hollywood may also refer to: Places United States * Hollywood District (disambiguation) * Hollywood ...
show tune A show tune is a song originally written as part of the score of a work of musical theatre or musical film, especially if the piece in question has become a standard, more or less detached in most people's minds from the original context. Th ...
s. This continued through the 1960s and 70s. By the 1980s, KGFM was adding more vocals and had moved to an
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to the 1970s. It is related to middle of the road (MOR) music and encompasses instrumental recordings of standards, hit s ...
sound. By 1992, KGFM completed the transition to
soft adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
. KGFM stayed with soft AC until 2005, when the decision was made to emphasize
gold Gold is a chemical element; it has chemical symbol Au (from Latin ) and atomic number 79. In its pure form, it is a brightness, bright, slightly orange-yellow, dense, soft, malleable, and ductile metal. Chemically, gold is a transition metal ...
product along with
adult contemporary music Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, sou ...
. During the weekends, it played songs from the 1960s and 1970s, which targeted the
Baby Boomer Baby boomers, often shortened to boomers, are the demographic cohort preceded by the Silent Generation and followed by Generation X. The generation is often defined as people born from 1946 to 1964 during the mid-20th century baby boom that ...
demographic Demography () is the statistics, statistical study of human populations: their size, composition (e.g., ethnic group, age), and how they change through the interplay of fertility (births), mortality (deaths), and migration. Demographic analy ...
.


Hot AC and Adult Hits

In 2013, KGFM picked up the tempo and began its transition toward a
hot AC Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul, ...
format, dropping all songs from before 1980. KGFM rebranded as "101.5 Today's Best Mix". By 2015, KGFM was only playing songs recorded after 2000. On April 1, 2021, KGFM changed its format from hot adult contemporary to adult hits. It rebranded as "101.5 Big FM".KGFM Goes Big With Variety Hits
Radioinsight - April 1, 2021


References


External links


KGFM official website
Adult hits radio stations in the United States GFM Radio stations established in 1964 1964 establishments in California {{California-radio-station-stub