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KFTK-FM (97.1
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
) is a commercial radio station licensed to Florissant, Missouri, and serving the Greater St. Louis area. It airs a
talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, Interview (jo ...
format and is owned by Audacy, Inc. The studios are on Olive Street in downtown St. Louis. KFTK-FM is a Class C1 station. It has an effective radiated power (ERP) of 100,000 watts, the maximum for most stations. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...
is on Magdalen Lane in O'Fallon. Besides a standard analog transmission, KFTK-FM broadcasts using HD Radio technology, carrying the Infinity Sports Network on its HD2 digital subchannel. KFTK-FM is available online via Audacy.com.


Programming

KFTK-FM specializes in conservative talk. It has mostly local shows on weekdays during the day, with Marc Cox in mornings, Annie Frey in early afternoons and Mark Reardon in late afternoons. The rest of the weekday schedule is nationally syndicated programs: '' Brian Kilmeade and Friends, Fox Across America with Jimmy Failla, The Dana Loesch Show, Coast to Coast AM with George Noory'' and '' This Morning, America's First News with Gordon Deal''. Weekends focus on specialty topics, including money, health, guns and home improvement. Some shows are paid brokered programming. Syndicated shows include '' Our American Stories with Lee Habeeb, The Guy Benson Show'' and ''Markley, Van Camp and Robbins''. Most hours begin with an update from Fox News Radio.


History


Early years

The station signed on the air on April 15, 1977.''Broadcasting & Cable Yearbook 2010'' page D-325. Retrieved March 7, 2025.
/REF> Its
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...
was KSCF, which stood for St. Charles and Florissant. The station featured a middle of the road/
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to the 1970s. It is related to middle of the road (MOR) music and encompasses instrumental recordings of standards, hit s ...
format. One of the original owners was Harlan "Grant" Horton, a longtime St. Louis broadcaster at KSD, WRTH, KMOX, KXOK and WEW. The sign on of 97.1 caused KADI-FM to move from its original frequency of 96.5 to 96.3 to accommodate the new radio station.


Adult contemporary (1980–1989)

In 1980, after the KCFM call letters were dropped by 93.7, they were picked up by 97.1, and the station aired an
adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
format. Then in November 1985, the call letters were changed once again. They became KLTH "K-Lite 97", with a
soft adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
format. KLTH gradually segued into a format called "new adult contemporary" (NAC), a forerunner of smooth jazz. The station was re-branded as "Breeze 97".


Top 40 (1989–1992)

On August 2, 1989, the station was sold once again. The new owners flipped the station to
Top 40 In the music industry, the Top 40 is a list of the 40 currently most popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "To ...
as "Hot 97" with the call letters KHTK. The Top 40 format ended when then-rival WKBQ was briefly under lease by the station's owner Saul Frischling of Pittsburgh. Both top 40 stations were merged at 106.5, with DJs from both stations moving to the new outlet.


Urban AC (1992–1998)

On November 11, 1992, KHTK changed call letters to KXOK-FM, and flipped to urban AC as "Mix 97.1". In effect, the urban oldies format from the former KXOK (630 AM) was moved to FM. "Mix" would try to compete with the urban AC leader in St. Louis, KMJM-FM ("Majic 108"). KXOK AM and KXOK-FM would briefly simulcast until the AM station was taken off the air ahead of a sale to a religious broadcaster. The station carried the syndicated '' Tom Joyner Morning Show'', which was heard in the market for many years across multiple stations.


Classic rock (1998–2000)

In 1998, Frischling sold KXOK-FM to the Sinclair Broadcast Group, which owned television station KDNL-TV, along with radio stations KPNT, WVRV, WIL-FM, and KIHT. In September of that year, the urban format was dropped, and the station began simulcasting KPNT. On September 25, 1998, KXOK-FM began stunting with a 48-hour loop of " Welcome to the Jungle" by Guns N' Roses. Two days later, KXOK-FM switched formats. It began playing
classic rock Classic rock is a radio format that developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, it comprises rock music ranging generally from the mid-1960s through the early-1990s, primarily focusing on comm ...
as "97 FM The Rock" while retaining the KXOK-FM call letters. To celebrate St. Louis Cardinals baseball player Mark McGwire hitting 70 home runs, the station launched by playing 7,000 songs in a row without commercials or DJ interruption. The first song on "The Rock" was "There's Only One Way to Rock" by Sammy Hagar. Despite a less-than-optimal signal, the station enjoyed the most success seen on the frequency to that date playing classic rock. It was a competitor to Emmis Communications' KSHE, at times beating the veteran rock station in the overall ratings. KSHE aired the syndicated '' Bob and Tom Show'' in morning drive time, while KXOK countered with local hosts (and KSHE alumni) Randy Raley and Mike Doran. Other KXOK DJs included Tom O'Keefe (middays), Jason Mack (afternoons), and Michelle Matthews (evenings). Overnights were automated. The station began with a standard classic rock format, playing rock hits from the 1960s and 70s. That evolved to playing a sizable amount of 1980s hair bands. The station would also play occasional 1990s music from artists like
Pearl Jam Pearl Jam is an American Rock music, rock band formed in Seattle, Washington, in 1990. One of the key bands in the grunge, grunge movement of the early 1990s, Pearl Jam has outsold and outlasted many of its contemporaries from the early 1990s, ...
, The Black Crowes, and Cracker.


Talk (2000–present)

In the fall of 2000, Emmis Communications added to its St. Louis radio station cluster by purchasing properties from Sinclair Broadcasting, which wanted to focus on its television properties. The sale to Emmis led KXOK and KSHE to become sister stations. Upon purchasing KXOK, and to avoid overlap with KSHE, KXOK changed formats. It became a
talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, Interview (jo ...
station on October 16, 2000. The call letters changed to KFTK two days later. Initially, the station focused on a female audience, in contrast to male-dominated talk stations already on the air in St. Louis. Syndicated personalities included ''Bob and Sheri'', Dr. Joy Browne, Clark Howard, Dr. Laura, Phil Hendrie, ''Rhona at Night'', ''
Loveline ''Loveline'' is a radio syndication, syndicated radio Talk show, call-in program in North America that features medical and relationship advice, often with guest appearances by actors and musicians. For most of its original run until ending in ...
'', and ''John and Jeff'', as well as local host Dave Glover. The station used the name "97.1 FM Talk". Failing to reach much of an audience, the station shifted toward more political talk in 2002, adding such syndicated hosts as Don Imus, Bill O'Reilly, and
Sean Hannity Sean Patrick Hannity (born December 30, 1961) is an American conservative television presenter, broadcaster and writer. He hosts ''The Sean Hannity Show'', a radio syndication, nationally syndicated talk radio show, has hosted a Hannity, sel ...
. The station briefly changed its name to "97-1 the Link...Real Life Radio", but soon returned to the "FM Talk" moniker. The call sign was modified from KFTK to KFTK-FM on September 8, 2016. On September 15, 2016, KFTK-FM began simulcasting on WQQX (1490 AM), renamed KFTK, and FM translator station K254CR to improve the station's coverage in downtown St. Louis and the Illinois side of the market. Emmis exited the St. Louis market in 2018. KFTK-FM and KNOU were sold to Entercom (now Audacy). The simulcast over KFTK 1490 ended on March 20, 2020, when the AM station's license was cancelled by the FCC. It was revealed that the AM station's ownership was a
shell corporation A shell corporation is a company or corporation with no significant assets or operations often formed to obtain financing before beginning business. Shell companies were primarily vehicles for lawfully hiding the identity of their beneficial ...
. In reality, a convicted felon owned it. FM translator K254CR was not affected, and was subsequently reassigned to simulcast KFTK-FM. That lasted until March 22, 2021, when K254CR began rebroadcasting AM sister station KMOX. In 2018, KFTK-FM ended ''The Jaime Allman Show''. Allman was accused of threatening gun-control advocate David Hogg on social media. In January 2024, KFTK-FM began syndicating a local program, ''The Josh Hammer Show''.


References


KXOK Radio Collection Finding Aid
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St. Louis Public LibraryKXOK First Issue Letters Collection Finding Aid
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St. Louis Public LibraryKXOK New Sound Manuscript Finding Aid
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St. Louis Public Library


External links

* * {{Entercom FTK-FM News and talk radio stations in the United States Audacy, Inc. radio stations Radio stations established in 1977 1977 establishments in Missouri