KFBK (1530
kHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base uni ...
) is a
commercial
Commercial may refer to:
* (adjective for) commerce, a system of voluntary exchange of products and services
** (adjective for) trade, the trading of something of economic value such as goods, services, information or money
* a dose of advertising ...
AM radio
AM broadcasting is radio broadcasting using amplitude modulation (AM) transmissions. It was the first method developed for making audio radio transmissions, and is still used worldwide, primarily for medium wave (also known as "AM band") transmi ...
station in
Sacramento, California
Sacramento ( or ; ; ) is the List of capitals in the United States, capital city of the U.S. state of California and the county seat, seat of Sacramento County, California, Sacramento County. Located at the confluence of the Sacramento Rive ...
. It is
simulcast
Simulcast (a portmanteau of "simultaneous broadcast") is the broadcasting of programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously) ...
on
KFBK-FM 93.1
MHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
. KFBK-AM-FM air a
news
News is information about current events. This may be provided through many different Media (communication), media: word of mouth, printing, Mail, postal systems, broadcasting, Telecommunications, electronic communication, or through the te ...
-
talk radio format
A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
and are owned by
iHeartMedia, Inc. The studios and offices are on River Park Drive in North Sacramento, near the
Arden Fair Mall.
KFBK is a
Class A radio station. Its 50,000-watt
transmitter
In electronics and telecommunications, a radio transmitter or just transmitter (often abbreviated as XMTR or TX in technical documents) is an electronic device which produces radio waves with an antenna (radio), antenna with the purpose of sig ...
is on Pleasant Grove Road at Catlett Road in
Pleasant Grove. Because KFBK shares
AM 1530 with another Class A station,
WCKY in
Cincinnati
Cincinnati ( ; colloquially nicknamed Cincy) is a city in Hamilton County, Ohio, United States, and its county seat. Settled in 1788, the city is located on the northern side of the confluence of the Licking River (Kentucky), Licking and Ohio Ri ...
, KFBK uses a
directional antenna
A directional antenna or beam antenna is an antenna that radiates or receives greater radio wave power in specific directions. Directional antennas can radiate radio waves in beams, when greater concentration of radiation in a certain directio ...
, which operates with separate day and night parameters and has the highest field strength of any AM station in the United States. The daytime signal covers much of the
Northern California
Northern California (commonly shortened to NorCal) is a geocultural region that comprises the northern portion of the U.S. state of California, spanning the northernmost 48 of the state's List of counties in California, 58 counties. Northern Ca ...
, from the northern
Sacramento Valley
The Sacramento Valley is the area of the Central Valley of the U.S. state of California that lies north of the Sacramento–San Joaquin River Delta and is drained by the Sacramento River. It encompasses all or parts of ten Northern California ...
to the
San Francisco Bay Area
The San Francisco Bay Area, commonly known as the Bay Area, is a List of regions of California, region of California surrounding and including San Francisco Bay, and anchored by the cities of Oakland, San Francisco, and San Jose, California, S ...
and the
Central Valley. At night, it reaches much of the Western United States and Western Canada.
Programming
iHeart owns three talk stations in the
Sacramento metropolitan area
The Greater Sacramento area is a metropolitan region in Northern California comprising either the U.S. Census Bureau defined Sacramento–Roseville–Arden-Arcade metropolitan statistical area or the larger Sacramento–Roseville combined sta ...
, KFBK-AM-FM, which air mostly local shows and news blocks on weekdays, and
KSTE, which carries mostly
syndicated conservative talk
Conservative talk radio is a talk radio format in the United States and other countries devoted to expressing conservative viewpoints of issues, as opposed to progressive talk radio. The definition of conservative talk is generally broad enough ...
shows. Weekdays on KFBK-AM-FM begin with "The KFBK Morning News" with Cristina Mendonsa, followed by ''
Clay Travis & Buck Sexton'', Sam Shane, John McGinness and "The Afternoon News with Kitty O'Neal". At night, three syndicated shows are heard: "The Pat Walsh Show", ''
Coast to Coast AM
''Coast to Coast AM'' is an American late-night radio talk show that deals with a variety of topics. Most frequently the topics relate to either the paranormal or conspiracy theories. It was hosted by creator Art Bell from its inception in 198 ...
with
George Noory
George Ralph Noory (born June 4, 1950) is an American talk radio, radio talk show host. Since January 2003, Noory has been the weekday host of the late-night radio talk show ''Coast to Coast AM''. The program is radio syndication, syndicated to ...
'' and ''
This Morning, America's First News with Gordon Deal''.
Weekends feature shows on money, health, the outdoors, guns, car repair and travel, some of which are paid
brokered programming
Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot com ...
. Some weekday shows are repeated on weekends.
ABC News Radio
ABC News Radio is the news radio service of ABC Audio, a division of ABC News (United States), ABC News in the United States. Formerly known as ABC Radio News, ABC News Radio feeds, through Skyview Networks, five-minute newscasts on the hour ...
begins most hours nights and weekends.
History
Earlier activities
According to official government records, KFBK's first license was granted in August 1922. However, the station has in some cases included as part of its history an earlier Sacramento station, KVQ, which began broadcasting in February 1922.
KVQ received its initial license, as Sacramento's first broadcasting station, on December 9, 1921, issued to J. C. Hobrecht. It was operated in conjunction with the ''
Sacramento Bee
''The Sacramento Bee'' is a daily newspaper published in Sacramento, California, in the United States. Since its foundation in 1857, ''The Bee'' has become the largest newspaper in Sacramento, the fifth largest newspaper in California, and the 2 ...
'' newspaper, and made its debut broadcast on February 2, 1922. A few months later, ownership was transferred from J. C. Hobrecht to the ''Bee's'' publisher, James McClatchy, followed a short time later by a transfer to "Sacramento Bee (James McClatchy Co.)". However, KVQ suspended operations on December 20, 1922, and was formally deleted on January 2, 1923. Early reviews in the ''Sacramento Bee'' treated KVQ as a separate station from the later KFBK, and government regulators at the time consistently considered the two to be separate, unrelated stations.
Early history
KFBK was first licensed, as the city's second broadcasting station, on August 16, 1922, to the Kimball-Upson Company, and initially was operated in conjunction with the ''Bee's'' primary competitor, the ''
Sacramento Union''. The call letters were sequentially assigned from an alphabetic list maintained by the Department of Commerce, which regulated radio in the United States at this time. KFBK began test transmissions in early September, and made its formal debut broadcast on September 17, 1922.
Initially there was only a single wavelength, 360 meters (833 kHz), available for radio station "entertainment" broadcasts, which required stations in various regions to develop timesharing agreements assigning operating hours. As of November 1, 1922, there were seven "Inland Stations" sharing time on 360 meters, with KFBK allocated 6:00 to 6:30 P.M. daily except Sunday, plus 8:00 to 9:00 P.M. Thursdays and 8:00 to 10:00 P.M. Sundays.
In May 1923 the Department of Commerce greatly expanded the number of broadcasting station frequencies, and later that year KFBK was assigned unlimited use of 1060 kHz. A series of reassignments followed, until November 11, 1928, when, under the provisions of Commerce's
General Order 40
The Federal Radio Commission's (FRC) General Order 40, dated August 30, 1928, described the standards for a sweeping reorganization of radio broadcasting in the United States. This order grouped the AM radio band transmitting frequencies into thre ...
, the station was assigned to a low-powered "Local" frequency, 1310 kHz.
As was true with most stations in the early 1920s, KFBK was initially operated without advertising, and was primarily used for publicity purposes. The ''Sacramento Union'' eventually ended its close association with the station. In 1925 the ''Sacramento Bee'' saw this as an opportunity to re-enter the broadcasting field which it had left nearly three years earlier when it had shut down KVQ, but now on a commercial basis. Effective September 1, 1925, the
James McClatchy Company, a local, family-owned company which owned the ''
Sacramento Bee
''The Sacramento Bee'' is a daily newspaper published in Sacramento, California, in the United States. Since its foundation in 1857, ''The Bee'' has become the largest newspaper in Sacramento, the fifth largest newspaper in California, and the 2 ...
'', ''
Modesto Bee'' and ''
Fresno Bee
''The Fresno Bee'' is a three-times a week newspaper serving Fresno, California, and surrounding counties in that U.S. state's central San Joaquin Valley. It is owned by The McClatchy Company and ranks fourth in circulation among the company's ...
'' newspapers, made an agreement with station owner Kimball-Upson for a half interest in KFBK's equipment and good will. The Kimball-Upson company was granted a $3,000 credit for advertisements placed in the ''Bee'', while the newspaper company agreed to enlarge the station's studio and pay for KFBK's operating and maintenance expenses. As part of this arrangement, McClatchy assumed control over all airtime sales at the station, with net profits up to $6,000 shared equally between the two partners, and 80% of any higher profits going to McClatchy. The station's new status was formally introduced by a special broadcast made on September 5, 1925.
In early 1929, ownership of KFBK was transferred from Kimball-Upson to the James McClatchy Company. McClatchy later acquired additional radio stations in the region, including
KBEE in
Modesto
Modesto ( ; ) is the county seat and largest city of Stanislaus County, California, United States. With a population of 218,069 according to 2022 U.S. Census Bureau estimates, it is the 19th-most populous city in California.
Modesto is locate ...
and
KMJ in
Fresno
Fresno (; ) is a city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County, California, Fresno County and the largest city in the greater Central Valley (California), Central Valley region. It covers a ...
. From 1964 to 1978, KFBK was a sister station to Sacramento-Stockton-Modesto TV station
KOVR
KOVR (channel 13) is a television station licensed to Stockton, California, United States, serving as the CBS outlet for the Sacramento area. It is owned and operated by the network's CBS News and Stations division alongside KMAX-TV (channel ...
. The cluster of KFBK, KBEE and KOVR was possible because Sacramento and Modesto, then as now, are separate radio markets. In the 1950's, McClatchy also owned KMJ (AM, FM, TV) Fresno, KOH Reno, and KERN Bakersfield (White's Radio log et al).
In 1936 KFBK was granted permission to make a major upgrade, going from 100 watts on 1310 kHz to 5,000 watts on the "High Powered Regional" frequency of 1490 kHz, which had previously been exclusively assigned to
WCKY in Cincinnati, Ohio. In 1937 KFBK increased power again, to 10,000 watts. In March 1941, under the provisions of the
North American Regional Broadcasting Agreement
The North American Regional Broadcasting Agreement (NARBA, ; ) refers to a series of international treaties that defined technical standards for AM band (mediumwave) radio stations. These agreements also addressed how frequency assignments were d ...
, KFBK and WCKY shifted to 1530 kHz, a frequency designated as a "Clear Channel" assignment, with both stations now classified as "Class I-B". On October 2, 1948, KFBK increased its power to 50,000 watts, concurrent with the installation of a directional antenna to limit its signal toward WCKY.
1950s and 1960s
As television took over network programming, KFBK reinvented itself as a news, information, sports, and entertainment station. Because of its strong signal and location in the heart of the
Central Valley, the station became the chief source for farmers to obtain weather reports and price and other farming information. Beginning on January 4, 1960, KFBK carried
CBS Radio Network
CBS News Radio, formerly known as CBS Radio News and historically known as the CBS Radio Network, is a radio network that provides news to more than 1,000 radio stations throughout the United States. The network is owned by Paramount Global. It ...
programming, including top-of-the-hour newscasts, plus specialized reports from
Edward R. Murrow
Edward Roscoe Murrow (born Egbert Roscoe Murrow; April 25, 1908 – April 27, 1965) was an American Broadcast journalism, broadcast journalist and war correspondent. He first gained prominence during World War II with a series of live radio broa ...
and
Lowell Thomas
Lowell Jackson Thomas (April 6, 1892 – August 29, 1981) was an American writer, Television presenter, broadcaster, and documentary filmmaker. He authored more than fifty non-fiction books, mostly travel narratives and popular biographies of ex ...
. Local news programs included the ''Richfield Reporter''.
Tony Koester was both the long-time voice of the minor league
Sacramento Solons
The Sacramento Solons were a Minor League Baseball team based in Sacramento, California. They played in the Pacific Coast League during several periods (1903, 1905, 1909–1914, 1918–1960, 1974–1976). The current Sacramento River Cats began ...
and the station's sports director. When the
San Francisco Giants
The San Francisco Giants are an American professional baseball team based in San Francisco. The Giants compete in Major League Baseball (MLB) as a member club of the National League (baseball), National League (NL) National League West, West Div ...
arrived in 1958, the station began a long partnership carrying their games. Entertainment programming included
Arthur Godfrey
Arthur Morton Godfrey (August 31, 1903 – March 16, 1983) was an American radio and television broadcaster and entertainer. At the peak of his success, in the early to mid-1950s, Godfrey was heard on radio and seen on television up to six days ...
and Doug Pledger.
The talk of the town
In the 1970s, with less network programming available, KFBK began programming talk shows as part of their broadcast day, promoting them as "The Talk of the Town". After a brief trial as an
adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
music station, ownership committed themselves to a format that included news blocks during morning and afternoon
drive time
Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this c ...
, with the remainder of the day's programming featuring local talk shows. With the
U.S. Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains ju ...
implementing a newspaper-broadcasting cross-ownership rule, McClatchy was forced to divest itself of its radio and television stations. KFBK was sold to
Westinghouse Broadcasting
The Westinghouse Broadcasting Company, also known as Group W, was the broadcasting division of Westinghouse Electric Corporation. It owned several radio and television stations across the United States and distributed television shows for syndi ...
and later shifted network affiliation to
ABC Radio.
KFBK begins FM simulcasting
KFBK-FM began simulcasting KFBK on December 1, 2011, at 92.5 FM, the former home of
KGBY. This was mainly to fill in areas east of Sacramento where the AM signal is weaker at night due to the need to protect WCKY (Cincinnati, OH). Beginning December 26, 2013, KFBK briefly operated a trimulcast, adding 93.1 FM, the former home of "Classic 93.1" (
KHLX); this ended a week later when KGBY adopted a country music format as
KBEB.
Ownership changes
KFBK was acquired by Chancellor Media in 1997.
Information
from the Broadcasting & Cable
''Broadcasting & Cable'' (''B&C'', or ''Broadcasting+Cable'') was a telecommunications industry monthly trade magazine and, later, news website published by Future US. Founded in 1931 as ''Broadcasting'', subsequent mergers, acquisitions and ...
Yearbook 2000 page D-58 Chancellor was acquired by Clear Channel Communications
iHeartMedia, Inc., or CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc., formerly Clear Channel Communications, Inc., a company founded by ...
a few years later; in September 2014, Clear Channel changed its name to iHeartMedia, Inc.
Prominent staff members
During the 1980s, KFBK employed Morton Downey, Jr. as a local midday host. Downey later went on to host a popular nationally syndicated weekday TV show. After Downey's departure, Rush Limbaugh
Rush Hudson Limbaugh III ( ; January 12, 1951 – February 17, 2021) was an American Conservatism in the United States, conservative political commentator who was the host of ''The Rush Limbaugh Show'', which first aired in 1984 and was nati ...
replaced him at the station in 1984. Limbaugh first rose to prominence at KFBK before becoming nationally syndicated in 1988. His national program aired until his death live on KFBK in the same time slot (9:00 a.m.–noon) where he hosted locally, and transitioned to Premiere Radio Networks
Premiere Networks, Inc. (formerly Premiere Radio Networks, shortened as PRN) is an American Mass media, media company, a subsidiary of iHeartMedia, for which it currently serves as its main original Radio broadcasting, radio content distribut ...
's official replacement, '' The Clay Travis and Buck Sexton Show'', when it launched in June 2021.
Limbaugh's local replacement, Tom Sullivan later gained national syndication. For a time, he also working for the Fox Business Network
Fox Business (officially known as Fox Business Network, or FBN) is an American conservative business news channel and website publication owned by the Fox News Media division of Fox Corporation. The channel broadcasts primarily from studios ...
. Sullivan continued to be heard on KFBK weekday afternoons, until he retired in 2025.
A number of other KFBK alumni have gained national prominence. Former KFBK news reporter/anchor Laura Ingle is a featured reporter on Fox News Channel
The Fox News Channel (FNC), commonly known as Fox News, is an American multinational conservative news and political commentary television channel and website based in New York City, U.S. It is owned by Fox News Media, which itself is ow ...
. Former KFBK reporter and weekend anchor Todd Starnes
Todd Starnes (born October 28, 1967) is a conservative American columnist, commentator, author and radio host. He has appeared on ''Fox & Friends'' and ''Hannity''. In June 2017, Starnes began hosting a broadcast syndication, syndicated talk rad ...
hosted a weekday show on Fox News Radio
Fox News Radio is an American radio network owned by Fox News. It is syndicated to over 500 AM and FM radio stations across the United States. It also supplies programming for three channels on Sirius XM Satellite Radio.
History
In 2003, ...
and currently owns a radio station in Memphis, Tennessee
Memphis is a city in Shelby County, Tennessee, United States, and its county seat. Situated along the Mississippi River, it had a population of 633,104 at the 2020 United States census, 2020 census, making it the List of municipalities in Tenne ...
. Former KFBK evening host Spencer Hughes hosted a weekday program ''Fox Across America'' on Fox News Radio.
References
External links
KFBK official website
FCC History Cards for KFBK
(covering 1927-1980) (FCC.gov)
Live web broadcast
Further reading
* ''Sacramento on the Air: How the McClatchy Family Revolutionized West Coast Broadcasting'' by Annette Kassis, 2015.
{{Clear Channel AM
FBK
Westinghouse Broadcasting
News and talk radio stations in the United States
Radio stations established in 1922
1922 establishments in California
IHeartMedia radio stations
Clear-channel radio stations