Julie Spira is an author and media personality on the subjects of

online dating Online dating, also known as internet dating, virtual dating, or mobile app dating, is a method used by people with a goal of searching for and interacting with potential romantic or sexual partners, via the internet. An online dating service ...

social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...

mobile dating Mobile dating services, also known as cell dating, cellular dating, or cell phone dating, allow individuals to chat, flirt, meet, and possibly become romantically involved by means of text messaging, mobile chatting, and the mobile web. These ser ...

, and

netiquette Etiquette in technology, colloquially referred to as netiquette, is a term used to refer to the unofficial code of policies that encourage good behavior on the Internet which is used to regulate respect and polite behavior on social media platforms ...

. She wrote ''The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online''. Spira has written about the intersection of love and technology for numerous publications.

Early life

Spira was raised in

Glen Rock, New Jersey Glen Rock is a Borough (New Jersey), borough in Bergen County, New Jersey, Bergen County, in the U.S. state of New Jersey. As of the 2020 United States census, the borough's population was 12,133, an increase of 532 (+4.6%) from the 2010 United ...

and attended Glen Rock High School. She graduated from the Park School of Communications at

Ithaca College Ithaca College is a private college in Ithaca (town), New York, Ithaca, New York. It was founded by William Egbert in 1892 as a Music school, conservatory of music. Ithaca College is known for its media-related programs and entertainment program ...

Ithaca, New York Ithaca () is a city in and the county seat of Tompkins County, New York, United States. Situated on the southern shore of Cayuga Lake in the Finger Lakes region of New York (state), New York, Ithaca is the largest community in the Ithaca metrop ...

, where she received a B.S. in Television-Radio.

Career

Broadcasting and technology

While attending

, Spira, then known as Julie Evans, became the first female on-air personality and voice-over talent at

WAAL WAAL (99.1 FM broadcasting, FM; "The Whale") is a commercial radio, commercial radio station licensed to Binghamton, New York. It airs a classic rock radio format and is owned by Townsquare Media. WAAL is the oldest FM radio station continuou ...

-FM in Binghamton, NY. Spira's digital career began when she worked for RKO Radio Networks as manager, Affiliate Relations in New York City. She relocated to Los Angeles, where she opened the west coast Affiliate office for RKO and was promoted to Director, Affiliate Relations. Her technology career grew further as she oversaw high speed Internet via satellite to over 100 countries while serving as Executive Vice President of Sales for Interpacket Networks.

Online dating

While a technology executive and early adopter of the Internet, Spira became a charter member of Love@AOL in 1994, which was acquired by Match.com. Passionate about the intersection of love and technology, she began coaching singles on the Internet at this time and started writing online dating profiles for single men and women. Spira is often interviewed by the media in her role as an online dating expert. She has appeared on ABC Television's

Good Morning America ''Good Morning America'', often abbreviated as ''GMA'', is an American breakfast television, morning television program that is broadcast on American Broadcasting Company, ABC. It debuted on November 3, 1975, and first expanded to weekends wit ...

to discuss Tinder's background check feature. Spira was recently interviewed on NBC's

Today Today (archaically to-day) may refer to: * The current day and calendar date ** Today is between and , subject to the local time zone * Now, the time that is perceived directly, present * The current, present era Arts, entertainment and m ...

Show as part of a story about survey results that recognized older women are dating younger men. She is often quoted by major media outlets including

The Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...

USA Today ''USA Today'' (often stylized in all caps) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth in 1980 and launched on September 14, 1982, the newspaper operates from Gannett's corporate headq ...

Mashable Mashable is a Online newspaper, news website, digital media platform and entertainment company founded by Pete Cashmore in 2005. History Mashable was founded by Pete Cashmore while living in Aberdeen, Scotland, in July 2004. Early iterations o ...

The New York Post The ''New York Post'' (''NY Post'') is an American Conservatism in the United States, conservative daily Tabloid (newspaper format), tabloid newspaper published in New York City. The ''Post'' also operates three online sites: NYPost. ...

, and

The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...

to discuss online dating safety, mobile dating, and other relationship topics. Her dating advice has appeared on numerous online dating sites. Spira has been a guest on NPR's

All Things Considered ''All Things Considered'' (''ATC'') is the flagship news program on the American network National Public Radio (NPR). It was the first news program on NPR, premiering on May 3, 1971. It is broadcast live on NPR affiliated stations in the United ...

as a mobile dating expert, speaking about the history of computer dating from the 1950s to the present day of mobile dating apps. Spira's Mobile Dating Bootcamp was featured in the

Washington Post ''The Washington Post'', locally known as ''The'' ''Post'' and, informally, ''WaPo'' or ''WP'', is an American daily newspaper published in Washington, D.C., the national capital. It is the most widely circulated newspaper in the Washington m ...

, where she discussed the rapid growth of mobile dating and social networking applications and she has been called on by the

New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...

and other media outlets as a Tinder Dating Expert. In 2015, Julie Spira appeared as the online

dating coach Dating coaches offer coaching and related products and services to improve their clients' success in dating and relationships. Through discussion, role-playing, behaviour modelling, and other forms of direction, a dating coach trains clients to mee ...

in the

Vice Media Vice Media Group LLC is a Canadian-American digital media and broadcasting company. Vice Media encompasses four main business areas: Vice Studios Group (film and TV production); Vice TV (a joint venture with A&E Networks, also known as Vicelan ...

documentary, "The Mobile Love Industry." The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online is a tell all memoir of Spira's 250 online dates. The book was published in February 2009 by Morgan James Publishing and includes Internet dating advice for singles. The

Santa Monica Daily Press The ''Santa Monica Daily Press'' (''SMDP'') is a free daily newspaperwebsitenewsletter
an
JDate Jdate, owned by Spark Networks, is a special-interest and niche online dating service aimed at Jewish singles. Along with JSwipe, also owned by Spark Networks, it is one of the largest online dating services targeting Jews. It is accessible vi ...

listed Spira's book as one of "5 Must Reads for Women." Spira's second book will be titled The Rules of Netiquette: How to Mind your Manners on the Web.

Social media

Spira first termed the phrase Social Media Anxiety Disorder in 2012, where she provided five signs of SMAD in an article on ''Huffington Post'', “Do You Suffer from Social Media Anxiety Disorder." Other media outlets continue to cite her on social media anxiety issues including Digital Journal,

Elite Daily ''Elite Daily'' is an American online news platform founded by David Arabov, Jonathon Francis, and Gerard Adams. The site describes its target audience as millennials. In addition to general news and trending topics, the site offers feature st ...

, and Digital Trends. Spira is a frequent speaker at social media conferences. She was listed as one of the "Top 10 Columnists to Follow on Twitter" by YourTango, where she has appeared in a series of online dating videos. Spira has shared her online dating and netiquette expertise at the following speaking engagements: *140 Conference (New York, April 2010) *140 Conference (Los Angeles, 2010, 2013) *BEA at

NAB Show NAB Show is an annual trade show produced by the National Association of Broadcasters. It takes place in April, and has been held since 1991 at the Las Vegas Convention Center in Las Vegas, Nevada. The show's tagline is "Where Content Comes to L ...

, (Las Vegas, 2014) *Digital Hollywood, (Los Angeles, 2013, 2014, 2015, 2016) *Digital LA (Los Angeles, 2012, 2013, 2014, 2015, 2016) *Internet Dating Conference, Las Vegas (2013, 2014) *Internet Dating Conference, Miami (2010, 2011, 2016) *Mobile Dating Conference, Beverly Hills (2012, 2013) *Social Media Club (Los Angeles 2010, 2013, 2014) *Silicon Beach Fest (Los Angeles, 2015, 2016) *Social Media Week (Los Angeles, 2013, 2013) *Blog World and New Media Expo (Los Angeles, 2011) *

New York Public Library The New York Public Library (NYPL) is a public library system in New York City. With nearly 53 million items and 92 locations, the New York Public Library is the second-largest public library in the United States behind the Library of Congress a ...

(New York, April 2010)

Publications

*The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online

Awards

In 2010, Spira received the Wonderful Outstanding Woman or WOW award from the Jewish Big Brothers, Big Sisters of

Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...

, for her philanthropic work in the Los Angeles community. In 2017, Spira was awarded "Best Dating Coach of the Year" at the iDate Awards, the dating industry's most recognized awards ceremony, which celebrated her for her excellence in navigating love.

References

External links

Cyber Dating ExpertRules of Netiquette Huffington Post
{{DEFAULTSORT:Spira, Julie American businesspeople Etiquette writers American women writers Relationship counseling Ithaca College alumni Living people Businesspeople from Bergen County, New Jersey Writers from Bergen County, New Jersey Glen Rock High School alumni People from Glen Rock, New Jersey Year of birth missing (living people) 21st-century American women