Joyva is a

chocolate Chocolate is a food made from roasted and ground cocoa beans that can be a liquid, solid, or paste, either by itself or to flavoring, flavor other foods. Cocoa beans are the processed seeds of the cacao tree (''Theobroma cacao''); unprocesse ...

and

confectionery Confectionery is the Art (skill), art of making confections, or sweet foods. Confections are items that are rich in sugar and carbohydrates, although exact definitions are difficult. In general, however, confections are divided into two bro ...

manufacturer headquartered in

Brooklyn Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...

New York New York most commonly refers to: * New York (state), a state in the northeastern United States * New York City, the most populous city in the United States, located in the state of New York New York may also refer to: Places United Kingdom * ...

. "The house that sesame built" was started in 1907 by a newly immigrated man from

Kyiv Kyiv, also Kiev, is the capital and most populous List of cities in Ukraine, city of Ukraine. Located in the north-central part of the country, it straddles both sides of the Dnieper, Dnieper River. As of 1 January 2022, its population was 2, ...

Ukraine Ukraine is a country in Eastern Europe. It is the List of European countries by area, second-largest country in Europe after Russia, which Russia–Ukraine border, borders it to the east and northeast. Ukraine also borders Belarus to the nor ...

, named Nathan Radutzky, who was looking to start a company producing and selling

sesame Sesame (; ''Sesamum indicum'') is a plant in the genus '' Sesamum'', also called benne. Numerous wild relatives occur in Africa and a smaller number in India. It is widely naturalized in tropical regions around the world and is cultivated for ...

-based

halvah Halva (also halvah, halwa, halua, and other spellings; ) is a type of confectionery that is widely spread throughout the Middle East and North Africa, Eastern Europe and the Balkans, Central Asia, and South Asia. The name is used for a broad va ...

. The company is still family-owned and continues to operate out of its Brooklyn location. Over the years, the company expanded its production to include a variety of sesame,

marshmallow Marshmallow (, ) is a confectionery made from sugar, water and gelatin whipped to a solid-but-soft consistency. It is used as a filling in baking or molded into shapes and coated with corn starch. This sugar confection is inspired by a medicina ...

, and jelly-based candies. Joyva candy is kosher parve, and is most commonly found in kosher delis or stores in

Jewish Jews (, , ), or the Jewish people, are an ethnoreligious group and nation, originating from the Israelites of History of ancient Israel and Judah, ancient Israel and Judah. They also traditionally adhere to Judaism. Jewish ethnicity, rel ...

neighborhoods. Joyva is operated by Richard Radutzky and Sandy Wiener, who are cousins and descendants of the founders. Radutzky graduated from

Northwestern University Northwestern University (NU) is a Private university, private research university in Evanston, Illinois, United States. Established in 1851 to serve the historic Northwest Territory, it is the oldest University charter, chartered university in ...

in 1985, has been married to Leslye Sussman-Radutzky since 1988, and is a former actor. Richard Radutzky and his father, Milton, received special thanks in the credits of '' The Kids Are All Right''.

Products

Joyva manufactures a variety of confections, but its flagship product is halvah. The company has a line of halvah products ranging from halvah bars, halvah in cans, and loaves of halvah with nuts. The halvah can be plain (vanilla), covered in chocolate or have chocolate mixed in (marble). Products that are not halvah-based either incorporate jelly,

, or

. Their jelly-based candy is chocolate-covered, uses either

raspberry The raspberry is the edible fruit of several plant species in the genus ''Rubus'' of the Rosaceae, rose family, most of which are in the subgenus ''Rubus#Modern classification, Idaeobatus''. The name also applies to these plants themselves. Ras ...

orange Orange most often refers to: *Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis'' ** Orange blossom, its fragrant flower ** Orange juice *Orange (colour), the color of an orange fruit, occurs between red and yellow in the vi ...

jelly, and is made into rings or bars. They also offer Sesame Crunch, a candy composed of

brittle A material is brittle if, when subjected to stress, it fractures with little elastic deformation and without significant plastic deformation. Brittle materials absorb relatively little energy prior to fracture, even those of high strength. ...

d sesame seeds, and various chocolate-covered

products, such as Marshmallow Twists. Joyva Tahini

Joyva is the largest halvah producer in the United States.

Notes

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External links

Joyva company page

candyblog.net Joyva Joys review
American chocolate companies Confectionery companies of the United States Food and drink companies established in 1907 Kosher food Jews and Judaism in Brooklyn Russian-Jewish culture in New York City Food manufacturers based in New York City Companies based in Brooklyn 1907 establishments in New York City Ashkenazi Jewish cuisine Jewish American cuisine