Johanson analysis, developed by
film critic
Film criticism is the analysis and evaluation of films and the film medium. In general, film criticism can be divided into two categories: journalistic criticism that appears regularly in newspapers, magazines and other popular mass-media outl ...
MaryAnn Johanson, provides a method to evaluate the representation of women and girls in fiction. The analysis evaluates media on criteria that include the basic representation of women, female agency, power and authority, the
male gaze
In feminist theory, the male gaze is the act of depicting women and the world in the visual arts and in literature from a masculine, heterosexual perspective that presents and represents women as sexual objects for the pleasure of the heterosex ...
, and issues of
gender
Gender is the range of characteristics pertaining to femininity and masculinity and differentiating between them. Depending on the context, this may include sex-based social structures (i.e. gender roles) and gender identity. Most cultures us ...
and
sexuality
Human sexuality is the way people experience and express themselves sexually. This involves biological, psychological, physical, erotic, emotional, social, or spiritual feelings and behaviors. Because it is a broad term, which has varied wi ...
. Johanson's 2015 study, funded by a
Kickstarter
Kickstarter is an American public benefit corporation based in Brooklyn, New York, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative projects to life". As of July 2021, K ...
campaign, compiled statistics for every film released in 2015, and all those nominated for
Oscars
The Academy Awards, better known as the Oscars, are awards for artistic and technical merit for the American and international film industry. The awards are regarded by many as the most prestigious, significant awards in the entertainment ind ...
in 2014 or 2015. She also drew conclusions about movie profitability when women are represented well.
Evaluation methodology
The Johanson analysis provides a method for evaluating the portrayal of
women
A woman is an adult female human. Prior to adulthood, a female human is referred to as a girl (a female child or adolescent). The plural ''women'' is sometimes used in certain phrases such as "women's rights" to denote female humans regardl ...
and
girls in
movies
A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmosphere ...
. Although developed for the
screen, it can also be applied to
books
A book is a medium for recording information in the form of writing or images, typically composed of many pages (made of papyrus, parchment, vellum, or paper) bound together and protected by a cover. The technical term for this physica ...
and other
media
Media may refer to:
Communication
* Media (communication), tools used to deliver information or data
** Advertising media, various media, content, buying and placement for advertising
** Broadcast media, communications delivered over mass el ...
. It consists of adding or subtracting points based on different categories of representation.
The analysis offers a more wide-ranging and in-depth analysis than provided by methods that rely on the evaluation of only one or two aspects of female representation, such as the
Bechdel test
The Bechdel test ( ) is a measure of the representation of women in film (and, by extension, in fiction in general). The test asks whether a film features at least two women talking to each other about something other than a man. The measure so ...
or
Mako Mori test
The Mako Mori test is a set of criteria pertaining to the representation of female characters within a film, television show or other work of fiction, inspired by the character Mako Mori from the 2013 film ''Pacific Rim'' and its 2018 sequel '' P ...
.
The analysis was developed by MaryAnn Johanson, also known as the FlickFilosopher, a
film critic
Film criticism is the analysis and evaluation of films and the film medium. In general, film criticism can be divided into two categories: journalistic criticism that appears regularly in newspapers, magazines and other popular mass-media outl ...
for a wide range of sources, both online and in print. An influential feminist voice in the film industry, Johanson was one of the film critics interviewed for the article at Rogerebert.com, "The Status of Feminist Film Criticism - A Roundup Report," that reviews the state of feminist film criticism in 2019. Her FlickFilosopher website has become known as a leading review site in feminist literary criticism.
In operation continuously since 1997, it is one of the longest running film review sites on the web.
Johanson rated every movie released wide in North America for 2015, as well as every movie nominated for the
Oscars
The Academy Awards, better known as the Oscars, are awards for artistic and technical merit for the American and international film industry. The awards are regarded by many as the most prestigious, significant awards in the entertainment ind ...
in 2014 and 2015, producing a detailed analysis of the releases for their representation of girls and women. She also compiled a list of the year's new releases ranked by the score they achieved in the analysis. The project received funding through a kickstarter campaign.
The following summarizes the areas considered in the analysis. Each category also considers whether or not the character is a person of color and if a male
protagonist
A protagonist () is the main character of a story. The protagonist makes key decisions that affect the plot, primarily influencing the story and propelling it forward, and is often the character who faces the most significant obstacles. If a st ...
could be cast as a woman without having any significant impact on the film. A complete description of the categories and the rationale behind them can be found in the Johanson rating criteria.
Basic representation
The tests in this section measure female representation according to whether or not a central female character, either a girl or a woman, learns about herself, acts with self-determination, and achieves growth as a result of her experiences in the story.
Does the story center on a woman? Is it her journey, her growth? Are the other characters mostly about supporting her story, instead of how she can support the stories of the male characters? The tests also consider whether or not a secondary female character grows, changes, or learns as part of the story, whether or not the woman is solely there to support the journey of the male characters, whether or not the women is one of several standard
stereotypes
In social psychology, a stereotype is a generalized belief about a particular category of people. It is an expectation that people might have about every person of a particular group. The type of expectation can vary; it can be, for example ...
, and whether it is necessary for a film to exclude women from certain types of movies or roles.
Female agency, power and authority
The tests in this section consider if a woman in the
narrative
A narrative, story, or tale is any account of a series of related events or experiences, whether nonfictional ( memoir, biography, news report, documentary, travelogue, etc.) or fictional (fairy tale, fable, legend, thriller
Thriller may r ...
controls her own life. Does a female character appear whose choices and actions influence those of other characters? Or is she merely a pawn of the
plot
Plot or Plotting may refer to:
Art, media and entertainment
* Plot (narrative), the story of a piece of fiction
Music
* ''The Plot'' (album), a 1976 album by jazz trumpeter Enrico Rava
* The Plot (band), a band formed in 2003
Other
* ''Plot ...
? The analysis considers whether or not a female character holds a position of authority, including the complete range of jobs available to humans, in particular those considered traditionally male. It also asks if the role portrays female authority in a positive light or does it bolster the idea that power and
leadership
Leadership, both as a research area and as a practical skill, encompasses the ability of an individual, group or organization to "lead", influence or guide other individuals, teams, or entire organizations. The word "leadership" often gets v ...
are inappropriate or unfeminine for a woman, or damaging to her life.
The male gaze
The tests in this section consider if women are treated more like sexualized objects than people. Is the focus more on a woman's physical appearance than on her personality and inner qualities? For example, does a female character dress in a manner less appropriate to the situation than her male counterparts, such as wearing a skimpy top and shorts when the men wear jackets, long-sleeved shirts, and boots. It also considers whether the movie presents female characters as nude or partially nude in a manner out of proportion with the way men are presented, whether women are shot with gratuitous emphasis on their sexual characteristics, and the degree in which portrayals of women are sexualized compared to their male counterparts.
Gender and sexuality
This section considers whether or not a woman is defined by more than her gender or her relationships with men and children. These tests also look at the use of
tropes
Trope or tropes may refer to:
Arts, entertainment, and media
* Trope (cinema), a cinematic convention for conveying a concept
* Trope (literature), a figure of speech or common literary device
* Trope (music), any of a variety of different things ...
that cast womanhood as a joke or in a demeaning manner. For example, a man who dresses as a woman is considered humorous while a woman who dresses as a man is considered cool or nothing of particular note. The analysis also considers how women's relationships with men and children are portrayed, the tropes of dead or otherwise absent mothers and wives, and whether or not a man controls or tries to control a woman's sexual life.
Statistics
Johanson complied statistics
for the year 2015 on how having a female protagonist affected a movie, and formed the following conclusions:
See also
*
Bechdel test
The Bechdel test ( ) is a measure of the representation of women in film (and, by extension, in fiction in general). The test asks whether a film features at least two women talking to each other about something other than a man. The measure so ...
*
Feminism
Feminism is a range of socio-political movements and ideologies that aim to define and establish the political, economic, personal, and social equality of the sexes. Feminism incorporates the position that society prioritizes the male po ...
*
Feminist literary criticism
*
Finkbeiner test
*
Gender representation in video games
The portrayal of men and women in video games, as in other media, is a subject of research in gender studies and is discussed in the context of sexism in video gaming.
Although women make up about half of video game players, they are significant ...
*
Mako Mori test
The Mako Mori test is a set of criteria pertaining to the representation of female characters within a film, television show or other work of fiction, inspired by the character Mako Mori from the 2013 film ''Pacific Rim'' and its 2018 sequel '' P ...
*
Manic Pixie Dream Girl
*
Media and gender
Gender plays a role in mass media and is represented within media platforms. These platforms include but are not limited to film, radio, television, advertisement, social media, and video games. Initiatives and resources exist to promote gender ...
*
Smurfette principle
*
Tokenism
Tokenism is the practice of making only a perfunctory or symbolic effort to be inclusive to members of minority groups, especially by recruiting people from underrepresented groups in order to give the appearance of racial or gender equality wi ...
References
External links
*, FlickFilosopher
MaryAnn Johanson website for film critic and author MaryAnn Johanson
Bechdeltest.com user-edited film database
Women in Film analysis tool for data from bechdeltest.com
{{DEFAULTSORT:Johanson analysis
Concepts in film theory
Depictions of women in film
Feminism and the arts
Feminist theory
Media bias
Sexism
Tests