Jody Lloyd is a

New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 List of islands of New Zealand, smaller islands. It is the ...

electronica Electronica is both a broad group of electronic-based music styles intended for listening rather than strictly for dancing and a music scene that started in the early 1990s in the United Kingdom. In the United States, the term is mostly used to ...

and hip-hop musician and record producer from

Christchurch Christchurch ( ; mi, Ōtautahi) is the largest city in the South Island of New Zealand and the seat of the Canterbury Region. Christchurch lies on the South Island's east coast, just north of Banks Peninsula on Pegasus Bay. The Avon Rive ...

. He is the brother of

Cloudboy Cloudboy was an electronic music group from Dunedin, New Zealand, that recorded and performed between 1995 and 2003. Their music is described as dark and introspective, mixed with occasionally upbeat songs. The band had three main members, Dema ...

vocalist

Demarnia Lloyd Demarnia Lloyd is a New Zealand musician, known for her work with the group Cloudboy. She has also produced comics. Lloyd was the inaugural artist in residence at Smith's Grainstore, Oamaru Oamaru (; mi, Te Oha-a-Maru) is the largest town in ...

, and the two siblings have frequently appeared on each other's recordings.

Biography

In 1993 Lloyd formed the group Dark Tower, a two-piece featuring himself and Axel Foley (under the pseudonyms "The Earl" and "Eel" respectively). Dark Towering Inferno released their first EP, ''Real Zealmen'' in 1995, followed by the critically acclaimed ''Shadows on a Flat Land'' in 1998, the first release on Lloyd's own She'll Be Right label. ''Shadows on a Flat land'' featured collaborations with a swag of Christchurch musicians including his father, sister (

), Jeremy Taylor, Mark (DUFF) Duff and Claire Falloon. Mark Duff Shared production duties on the EP and engineered the production. Eventually, more Dark Tower albums followed, with ''Canterbury Drafts'' in 2001 (nominated for best New Zealand hip hop album of the year 2001, NZ Music Awards), and ''The Dark World'' and ''The Pacific Scandal'', both in 2005. Dark Tower produced an unexpectedly New Zealand voice in the local hip-hop scene, which had otherwise been dominated by an amalgam of American street styles and Polynesian influences known as

Urban Pasifika Urban Pasifika (also known as Urban Pacific and Urban Pacifika) is a New Zealand subgenre of hip hop, that developed primarily among Pasifika New Zealanders in South Auckland. Drawn from alternative hip hop and R&B influences, it was quickly ble ...

. While Dark Tower's music had some Urban Pasifika influences, some critics claimed it revelled in kitsch

kiwiana Kiwiana are certain items and icons from New Zealand's heritage, especially from around the middle of the 20th century, that are seen as representing iconic New Zealand elements. These "quirky things that contribute to a sense of nationhood" in ...

, defiantly presenting rap their own New Zealand accents and sampling such nostalgically New Zealand elements as old television theme music and folk music. Lloyd has alternated Dark Tower's cut-up hip-hop in recent years with electronica and remix work under the pseudonym of Trilly Dilly under which name he has released six albums.Trillion website
/ref> These albums commenced with ''Fresh Jams'' in 2002, ''at a lucid end'' in 2003, this world and ''the sadvipra diversion'' in 2004, ''The gray between Shadow and Shade'' 2005,''Audio Agriculture in the 21st Century''in 2006, and 'SILENTinvisible', his masterpiece in 2008. Lloyd formed the six-piece Trillion Band in the year 2004 and in 2007 the band was reduced to three members and took on the name ''The Incredible Braking Wheel,'' releasing a five-track EP. Lloyd has also produced albums for Irish outfit Basil Spice Joe, rapper Billy Wilson, Phil Johns, Le Mo Cafe, Catalyst Poetry Journals and Canadian writer and poet Jim Christy. Lloyd is the founder of She'll Be Right Records, a Christchurch-based label specialising in natural accent New Zealand music including Mark (DUFF) Duff, John White (Mëstar), Andy Gibson, Ragamuffin Children, Barry Puffin, Phil Johns, Billy Wilson, Bazuki Joe, Jeremy Taylor, Delaney Davidson, Tono, Jim Christy, Le Mot Cafe and Mark Tupuhi.

References

Living people New Zealand musicians Year of birth missing (living people) {{NewZealand-musician-stub