Jessamyn Stanley
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Jessamyn Stanley is an American
yoga Yoga (UK: , US: ; 'yoga' ; ) is a group of physical, mental, and spiritual practices or disciplines that originated with its own philosophy in ancient India, aimed at controlling body and mind to attain various salvation goals, as pra ...
teacher and
body positivity Body positivity is a social movement that promotes a positive view of all bodies, regardless of size, shape, skin tone, gender, and physical abilities. Proponents focus on the appreciation of the functionality and health of the human body instea ...
advocate and writer. She gained recognition through her
Instagram Instagram is an American photo sharing, photo and Short-form content, short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with Social media camera filter, filters, be ...
posts showing her doing yoga as a "plus-size woman of color," who self-identifies as a "fat
femme ''Femme'' (; , literally meaning ) is a term traditionally used to describe a lesbian woman who exhibits a feminine identity or gender presentation. While commonly viewed as a lesbian term, alternate meanings of the word also exist with some ...
" and "
queer ''Queer'' is an umbrella term for people who are non-heterosexual or non- cisgender. Originally meaning or , ''queer'' came to be used pejoratively against LGBTQ people in the late 19th century. From the late 1980s, queer activists began to ...
femme." She is the author of the books ''Every Body Yoga: Let Go of Fear, Get On the Mat, Love Your Body'' and ''Yoke: My Yoga of Self Acceptance''.


Early life

She is a lifelong resident of
North Carolina North Carolina ( ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It is bordered by Virginia to the north, the Atlantic Ocean to the east, South Carolina to the south, Georgia (U.S. stat ...
. In middle school, she dabbled in gymnastics and cheerleading, but her rejection from school teams led her to give up sports for a few years. In high school, she joined the flag football team. She came out as queer at age 16.


Education

Stanley earned a bachelor of arts degree from the
University of North Carolina at Greensboro The University of North Carolina at Greensboro (UNCG or UNC Greensboro) is a public research university in Greensboro, North Carolina. It is part of the University of North Carolina, University of North Carolina system. It is accredited by the S ...
in Media Studies with concentration in video and film production. She also holds an associates degree of applied sciences in culinary arts from The Art Institute of Raleigh - Durham, and a master of fine arts degree in performing arts management from the
University of North Carolina at Chapel Hill The University of North Carolina at Chapel Hill (UNC, UNC–Chapel Hill, or simply Carolina) is a public university, public research university in Chapel Hill, North Carolina, United States. Chartered in 1789, the university first began enrolli ...
.


Career

Stanley first tried yoga as a teenager and disliked the experience. She returned to yoga in her twenties as a way of dealing with depression and found that she enjoyed the practice and that it challenged her in ways she found helpful. She began sharing yoga photos to Instagram in 2012 to get feedback about her yoga technique. She has gained a following through her "inclusive, body-affirming" attitude and showing that yoga is not only for "skinny girls." Stanley went through yoga teacher training at the Durham Yoga Company. Her yoga practice philosophy focuses on how the practitioner feels rather than on how they look. She challenges the societal notion that fat-bodied people are "slow and weak," and suggests a change toward a mentality that "strength comes in different shapes and sizes." She teaches yoga classes online, and teaches in-person classes internationally as well as in her home of
Durham, North Carolina Durham ( ) is a city in the U.S. state of North Carolina and the county seat of Durham County, North Carolina, Durham County. Small portions of the city limits extend into Orange County, North Carolina, Orange County and Wake County, North Carol ...
. Writing in ''
Yoga Journal ''Yoga Journal'' is a website and digital journal, formerly a print magazine, on yoga as exercise founded in California in 1975 with the goal of combining the essence of traditional yoga with scientific understanding. It has produced live events ...
'', Yelena Alpert describes the effect of Stanley's work as "changing the perception of what a yogi looks like." In an interview with ''New York Times'' writer Jenna Wortham in 2017, Stanley spoke of the Internet's capacity for connecting with a large audience that was geographically dispersed, saying: "There was a niche community of people waiting for a yoga book written by a queer, fat, black person. It was just about finding the means to reach them." She had over 200,000 Instagram followers in 2016, and 350,000 by 2018. Stanley's appearance on one of two covers of ''Yoga Journal'' in January 2019, the other featuring a slim white woman, provoked a strong response, which in turn produced an apology and explanation from the journal's brand director. Stanley's social media reach and status as an influencer has led to partnerships with commercial brands including
Lane Bryant Lane Bryant Inc. is an American women's apparel and intimates specialty retailer focusing on plus-size clothing. The company began in 1904 with maternity designs created by Lena Himmelstein Bryant Malsin. Lane Bryant, Inc., is the largest pl ...
and Motrin. In 2017 she became the national brand ambassador for U by
Kotex Kotex (; ) is an American brand of menstrual hygiene products, which includes the Kotex maxi, thin and ultra-thin pads, the Security tampons, and the Lightdays pantiliners. Most recently, the company has added U by Kotex to its menstrual hyg ...
Fitness.


Book

''Every Body Yoga'', published in April 2017, is partially a memoir and a partially a yoga guide. Stanley writes about her personal history with yoga, food, weight, and family, as well as yoga poses, yoga history, and advice for both solo yoga practitioners and those attending yoga classes. She addresses both how to practice yoga, and also addresses ways of overcoming the emotional obstacles that can prevent a person from feeling like they can do yoga. A ''
Booklist ''Booklist'' is a publication of the American Library Association that provides critical reviews of books and audiovisual materials for all ages. ''Booklist''s primary audience consists of libraries, educators, and booksellers. The magazine is ...
'' review described the book as having a "playful tone and personal, approachable advice." ''
Library Journal ''Library Journal'' is an American trade publication for librarians. It was founded in 1876 by Melvil Dewey. It reports news about the library world, emphasizing public libraries, and offers feature articles about aspects of professional prac ...
'' called it "uplifting"; ''
Publishers Weekly ''Publishers Weekly'' (''PW'') is an American weekly trade news magazine targeted at publishers, librarians, booksellers, and literary agents. Published continuously since 1872, it has carried the tagline, "The International News Magazine of ...
'' called it a "touching work" and "a must for those new to yoga, no matter their age or body type." A review in the journal ''Fat Studies'' called it "readable and relatable;" it also noted that Stanley talks about the importance of the "underestimated and underrated" practices of breath-work and
meditation Meditation is a practice in which an individual uses a technique to train attention and awareness and detach from reflexive, "discursive thinking", achieving a mentally clear and emotionally calm and stable state, while not judging the meditat ...
in yoga, but that the book would have been strengthened by saying more about these topics directly.


App

Stanley created the app The Underbelly, an app for yoga practitioners of all levels.


Awards

*
Shorty Award The Shorty Awards (also known as "The Shortys") are awards for outstanding and innovative work in digital and social media content by brands, advertising agencies, and creators. The awards, which generally focus on short-term content, honor achiev ...
for Best in Healthy Living, 2016 * ''
Fast Company ''Fast Company'' is an American business magazine published monthly in print and online, focusing on technology, business, and design. It releases six print issues annually. History ''Fast Company'' was founded in November 1995 by Alan Webb ...
'' Most Creative People in Business, 2017


Publications


Books

* ''Every Body Yoga: Let Go of Fear, Get On the Mat, Love Your Body.'' New York: Workman, 2017.


Articles

*"Your Yoga Questions, Answered." ''The New York Times''. July 6, 2016. *"Find Your Voice." ''Yoga Journal''. January 2019.


References


External links


Official website
{{DEFAULTSORT:Stanley, Jessamyn American yoga teachers Fat acceptance activists American social media influencers Living people 1987 births Women yogis Shorty Award winners African-American activists American queer writers Writers from North Carolina Activists from North Carolina African-American LGBTQ people LGBTQ people from North Carolina African-American non-fiction writers 21st-century American non-fiction writers 21st-century African-American women writers 21st-century American women writers 21st-century African-American writers American queer women University of North Carolina at Chapel Hill alumni University of North Carolina at Greensboro alumni