Jay Ward Productions, Inc. (sometimes shortened to Ward Productions) is an American
animation studio
An animation studio is a company producing animation, animated media. The broadest such companies conceive of products to produce, own the physical equipment for production, employ operators for that equipment, and hold a major stake in the sales ...
based in
Costa Mesa, California. It was founded in 1948 by American
animator
An animator is an artist who creates images, known as frames, which give an illusion of movement called animation when displayed in rapid sequence. Animators can work in a variety of fields including film, television, and video games. Animat ...
Jay Ward. As of 2022, the studio was headed by Ward's daughter, Tiffany Ward, and granddaughter, vice president Amber Ward.
Before 2022, when the studio signed a distribution deal with
WildBrain
WildBrain Ltd. is a Canadian media, animation studio, production company, production, and brand licensing company, mostly associated as an entertainment company. The company is known for owning the largest independent library of Children's tel ...
, the Jay Ward catalogue was managed by Bullwinkle Studios, a joint venture between Jay Ward Productions and the
DreamWorks Animation
DreamWorks Animation LLC (DWA, also known as DreamWorks Animation Studios or simply DreamWorks) is an American animation studio, owned by Comcast's NBCUniversal as part of Universal Pictures, a division of Universal Studios, Inc, Universal Stud ...
subsidiary of
NBCUniversal
NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
.
History
The company was based on the
Sunset Strip in
West Hollywood, across
Sunset Boulevard from the
Chateau Marmont.
Jay Ward Productions today
By 2002, Jay Ward Productions had formed Bullwinkle Studios LLC, a joint venture with
Classic Media (then an Entertainment Rights subsidiary), to manage the Jay Ward characters. Bullwinkle Studios's first production was ''
George of the Jungle
''George of the Jungle'' is an American animated television series produced and created by Jay Ward and Bill Scott, who also created '' The Adventures of Rocky and Bullwinkle and Friends''. The character George was inspired by the story of ...
'' with
Studio B Productions, a unit of DHX Media. The series was broadcast on
Teletoon, then added to
Cartoon Network
Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
. Jay Ward's daughter, Tiffany Ward, is the president of Ward Productions and Bullwinkle Studios.
Classic Media was acquired in 2012 by
DreamWorks Animation
DreamWorks Animation LLC (DWA, also known as DreamWorks Animation Studios or simply DreamWorks) is an American animation studio, owned by Comcast's NBCUniversal as part of Universal Pictures, a division of Universal Studios, Inc, Universal Stud ...
, which was later purchased by the
Comcast
Comcast Corporation, formerly known as Comcast Holdings,Before the AT&T Broadband, AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corporation, not th ...
-owned
NBCUniversal
NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...
in 2016.
On February 3, 2022, Jay Ward Productions signed a deal with
WildBrain
WildBrain Ltd. is a Canadian media, animation studio, production company, production, and brand licensing company, mostly associated as an entertainment company. The company is known for owning the largest independent library of Children's tel ...
to produce new content based on its portfolio. The agreement also includes distribution rights to the entire Jay Ward Productions library. However, DreamWorks retains the distribution rights to its co-productions.
Television programs
Animation
Jay Ward Productions
* ''
Crusader Rabbit'' (1950–1959) (owned by
20th Television)
*
''Rocky and His Friends''/''The Bullwinkle Show'' (1959–1964)
** ''
Fractured Fairy Tales''
** ''
Aesop and Son''
** ''
Bullwinkle's Corner''
** ''
Mr. Know-It-All''
** ''
The Rocky and Bullwinkle Fan Club''
** ''
Peabody's Improbable History''
** ''
Dudley Do-Right of the Mounties''
* ''
Hoppity Hooper'' (1964–1967)
** ''
Uncle Waldo's Cartoon Show''
* ''The Dudley Do Right Show'' (1964–1966)
* ''
George of the Jungle
''George of the Jungle'' is an American animated television series produced and created by Jay Ward and Bill Scott, who also created '' The Adventures of Rocky and Bullwinkle and Friends''. The character George was inspired by the story of ...
'' (1967)
** ''
Super Chicken''
** ''
Tom Slick''
* ''
The Mr. Peabody & Sherman Show'' (2015–2017)
* ''
The Adventures of Rocky and Bullwinkle'' (2018–2019)
Bullwinkle Studios
* ''
George of the Jungle
''George of the Jungle'' is an American animated television series produced and created by Jay Ward and Bill Scott, who also created '' The Adventures of Rocky and Bullwinkle and Friends''. The character George was inspired by the story of ...
'' (2006–2008, 2015–2017)
Live-action
* ''
Fractured Flickers'' (1962–1964)
Commercials
General Mills
*
Cheerios, using characters
Rocky and
Bullwinkle (1959–1970),
Boris Badenov (1959–1970),
Aesop and Son (1960–1970),
Dudley Do-Right (1961–1970), and
Hoppity Hooper (1961–1972)
*
Trix, using characters
Rocky and
Bullwinkle (1959–1970) along with
Hoppity Hooper (1961–1972)
*
Cocoa Puffs, using characters
Rocky and
Bullwinkle (1959–1970) along with
Hoppity Hooper (1961–1972)
* Jets, using characters
Rocky and
Bullwinkle (1959–1970) along with
Hoppity Hooper (1961–1972)
* Wheat Hearts, using characters
Mr. Peabody and Sherman (1959–1970)
* Frosty O's, using characters
Dudley Do-Right (1961–1970) and
Hoppity Hooper (1961–1972)
*
Lucky Charms, using characters
Boris and
Natasha (1964–1970) along with
Hoppity Hooper (1964–1972)
Quaker Oats Company
*
Cap'n Crunch (1963–1984)
*
Quisp and Quake (1965–1973)
*
Monster Munch (1966)
*
Aunt Jemima (1968–1973)
*
King Vitaman (1968)
* Frosted Oat Flakes (1968–1969)
* Fudge Town Cookies (1968)
* Mr. Chips Cookies (1968–1969)
* Scooter Pie Cookies (1968)
* Cinnamon Bear Cereal (1969)
* Cinnamon Flakes (1969)
*
Crackles (1969)
* Gauchos Cookies (1969)
*
Mister E (1969)
* Pronto (1969)
* Scooter Pies (1969)
*
Vitaman the Great (1969)
*
King Vitaman (1970–1971)
*
Halfsies (1979–1982)
*
Hi-Lo's (1980)
Films
Live-action
* ''
Boris and Natasha'' (1992) (TV film)
* ''
George of the Jungle
''George of the Jungle'' is an American animated television series produced and created by Jay Ward and Bill Scott, who also created '' The Adventures of Rocky and Bullwinkle and Friends''. The character George was inspired by the story of ...
'' (1997)
* ''
Dudley Do-Right'' (1999)
* ''
The Adventures of Rocky and Bullwinkle'' (2000) (live-action/animated)
* ''
George of the Jungle 2'' (2003) (direct-to-video)
Animation
Jay Ward Productions
*''Snidley's Monster'' (1961) (short film)
*''Sleeping Beauty'' (1961) (short film)
* ''The Phox, The Box, and The Lox'' (1999) (short film)
Bullwinkle Studios
* ''
Mr. Peabody & Sherman'' (2014)
* ''
Rocky and Bullwinkle'' (2014) (direct-to-video short film)
References
Further reading
*
*
*
{{Authority control
American animation studios
Television production companies of the United States
Cinema of Southern California
Entertainment companies based in California
Mass media companies established in 1948
1948 establishments in California
Companies based in Costa Mesa, California
DreamWorks Classics
Universal Pictures subsidiaries
NBCUniversal
General Mills
WildBrain