Java Pacific Film (alternatively, Java Pasific Film) was a short-lived film production company that helped make significant contributions to
Indonesian cinema
Cinema of Indonesia is film that is produced domestically in Indonesia. The Indonesian Film Agency or BPI defines Indonesian film as "movies that are made with Indonesian resources, and wholly or partly Intellectual Property is owned by Indones ...
in the 1930s.
Background
During 1934 and early 1935, all feature films released in the
Dutch East Indies had been directed by
The Teng Chun
The Teng Chun (; 18 June 1902 – 25 February 1977), also known by his Indonesian name Tahjar Ederis, was a Chinese Indonesian film producer. Born to a rich businessman, The became interested in film while still a youth. After a period as a ...
, based on
Chinese mythology
Chinese mythology () is mythology that has been passed down in oral form or recorded in literature in the geographic area now known as Greater China. Chinese mythology includes many varied myths from regional and cultural traditions.
Much of ...
or martial arts, and targeted at low-class audiences, generally
ethnic Chinese. This situation was created by the
Great Depression, which had led to the Dutch East Indies government collecting higher taxes, advertisers asking for more money, and cinemas selling tickets at lower prices; this ensured that there was a very low
profit margin
Profit margin is a measure of profitability. It is calculated by finding the profit as a percentage of the revenue.
\text = =
There are 3 types of profit margins: gross profit margin, operating profit margin and net profit margin.
* Gross Pr ...
for local films. During this period cinemas in the country mainly showed
Hollywood
Hollywood usually refers to:
* Hollywood, Los Angeles, a neighborhood in California
* Hollywood, a metonym for the cinema of the United States
Hollywood may also refer to:
Places United States
* Hollywood District (disambiguation)
* Hollywoo ...
productions.
History
Java Pacific Film was founded in 1934 in
Bandoeng
Bandung ( su, ᮘᮔ᮪ᮓᮥᮀ, Bandung, ; ) is the capital city of the Indonesian province of West Java. It has a population of 2,452,943 within its city limits according to the official estimates as at mid 2021, making it the fourth mos ...
, in what was then the
Dutch East Indies, by Dutch-Indonesian journalist
Albert Balink
Albert Balink (3 August 1906 – 8 February 1976) was a Dutch journalist and filmmaker who contributed to early Indonesian cinema. Born in the Netherlands, he began a career in film journalism in the Dutch East Indies. A self-taught filmmaker, ...
working with the
Wong brothers
The Wong brothers were three ethnic Chinese film directors and cameramen active in the cinema of the Dutch East Indies (now Indonesia). The sons of an Adventist preacher, the brothers – Nelson (1895–1945), Joshua (1906–1981), and Oth ...
. Balink, who intended to target high-class audiences, had found financial support for the new company, took control, while the Wongs brought a studio and film equipment to the endeavour. The studio, an old
tapioca flour
Tapioca (; ) is a starch extracted from the storage roots of the cassava plant (''Manihot esculenta,'' also known as manioc), a species native to the North and Northeast regions of Brazil, but whose use is now spread throughout South America. ...
factory, featured simple film editing equipment, several buildings to serve as living quarters for the employees, and a veranda surrounded by trees used for editing. The smokestack had the company's initials, JPF, in large letters. Their first production was a documentary about
Mount Merapi
Mount Merapi, ''Gunung Merapi'' (literally Fire Mountain in Indonesian and Javanese), is an active stratovolcano located on the border between the province of Central Java and the Special Region of Yogyakarta, Indonesia. It is the most active ...
, entitled ''De Merapi Dreight'' (''Mount Merapi Looms''), in 1934.
Dutch filmmaker
Mannus Franken
Mannus Franken (6 February 1899 – 1 August 1953) was a Dutch filmmaker who played an important role in the development of Indonesian cinema. He made his debut as a writer before working with Joris Ivens in producing two documentary films. ...
was brought to the country in 1934 to help make the movie ''
Pareh'' between 1934 and 1936.
Franken had previously had success with documentary filmmaking in the Netherlands. The production cost 75,000
gulden, with its star
Rd. Mochtar
Hajji Raden Mochtar (born 1918), often credited as Rd Mochtar, was an Indonesian actor. Of noble descent, Mochtar was discovered by Albert Balink and first cast in the commercial failure '' Pareh'' (1936). Rising to popularity after the rele ...
receiving 250 gulden monthly. A commercial flop which bankrupted the producers and company, ''Pareh'' is credited with shifting the focus of Indonesian cinema from Chinese productions and subject matter to a more local industry. The film is also praised for its cinematic quality. and its audio.
Successor
Balink collected funds from numerous sponsors and established the Dutch Indies Film Syndicate (, or ANIF) in late 1936. This government-owned
company involved all major figures from JPF. Working mostly on
newsreel
A newsreel is a form of short documentary film, containing news stories and items of topical interest, that was prevalent between the 1910s and the mid 1970s. Typically presented in a cinema, newsreels were a source of current affairs, inform ...
s and documentaries, in 1937 it produced the commercial success ''
Terang Boelan
''Terang Boelan'' (; Indonesian for "Full Moon", ''Terang Bulan'' in the Perfected Spelling System) is a 1937 film from the Dutch East Indies (now Indonesia). Written by Saeroen, directed by Albert Balink, and starring Rd Mochtar, Roekiah a ...
''.
In 1938 it released Franken's documentary ''
Tanah Sabrang'' and in 1940 closed.
References
Bibliography
*{{cite book , title=
Sejarah Film 1900–1950: Bikin Film di Jawa , trans-title=History of Film 1900–1950: Making Films in Java , language=Indonesian , last=Biran , first=Misbach Yusa , author-link=Misbach Yusa Biran, publisher=Komunitas Bamboo working with the Jakarta Art Council , year=2009 , isbn=978-979-3731-58-2
Film production companies of the Dutch East Indies
Mass media companies established in 1934
Mass media companies disestablished in 1940
1934 establishments in the Dutch East Indies
1940 disestablishments
1940s disestablishments in the Dutch East Indies
Defunct companies of the Dutch East Indies