Jasmine Whitbread
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Jasmine Mary Whitbread (born 1 September 1963) is a British businesswoman, and the chair of
Travis Perkins Travis Perkins plc is a British builders' merchant and home improvement retailer with head offices based in Northampton. It is listed on the London Stock Exchange, and is a constituent of the FTSE 250 Index. Through its Toolstation subsidiary, ...
since 2021. From 2016 to 2021, she was the chief executive of
London First BusinessLDN (spoken as Business London) is a not for profit advocacy group with a membership composed of leaders of businesses in London, United Kingdom. , it represented around 175 London based businesses. Its stated aim is "to make London t ...
, an independent non-profit organisation whose mission is to make London the best city in the world to do business. She was CEO of Save the Children from 2005 until 2015; firstly leading Save the Children UK and in 2010, creating Save the Children International.


Early life and education

Whitbread was born in London on 1 September 1963. Her mother, Ursula Whitbread, is Swiss and her father, Gerald Whitbread, is English. She was educated at Kneller Girls' School, then an all-girls
comprehensive school A comprehensive school is a secondary school for pupils aged 11–16 or 11–18, that does not select its intake on the basis of academic achievement or aptitude, in contrast to a selective school system where admission is restricted on the basis ...
in
Twickenham Twickenham ( ) is a suburban district of London, England, on the River Thames southwest of Charing Cross. Historic counties of England, Historically in Middlesex, since 1965 it has formed part of the London Borough of Richmond upon Thames, who ...
, London. In 1986, she graduated from the
University of Bristol The University of Bristol is a public university, public research university in Bristol, England. It received its royal charter in 1909, although it can trace its roots to a Merchant Venturers' school founded in 1595 and University College, Br ...
with a bachelor's degree in English. She later returned to university study. In 1998, she completed the executive program at the Graduate School of Business,
Stanford University Leland Stanford Junior University, commonly referred to as Stanford University, is a Private university, private research university in Stanford, California, United States. It was founded in 1885 by railroad magnate Leland Stanford (the eighth ...
.


Career

Whitbread began her career in
marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...
. From 1986 to 1988, she was a marketing manager at Rio Tinto Computer Services. She then moved to the United States and was director of global marketing at Cortex Corporation. From 1990 to 1992, she was in
Uganda Uganda, officially the Republic of Uganda, is a landlocked country in East Africa. It is bordered to the east by Kenya, to the north by South Sudan, to the west by the Democratic Republic of the Congo, to the south-west by Rwanda, and to the ...
with the
Voluntary Service Overseas VSO is a not-for-profit international development organization charity with a vision for "a fair world for everyone" and a mission to "create lasting change through volunteering". VSO delivers development impact through a blended volunteer model c ...
as a management trainer at the National Union of Disabled Persons of Uganda. From 1994 to 1999, she was a managing director of Thomson Financial (now Thomson Reuters). She then joined
Oxfam GB Oxfam is a British-founded confederation of 21 independent non-governmental organizations (NGOs), focusing on the alleviation of global poverty, founded in 1942 and led by Oxfam International. It began as the Oxford Committee for Famine Relief ...
, where she was regional director for
West Africa West Africa, also known as Western Africa, is the westernmost region of Africa. The United Nations geoscheme for Africa#Western Africa, United Nations defines Western Africa as the 16 countries of Benin, Burkina Faso, Cape Verde, The Gambia, Gha ...
from 1999 to 2002, then international director from 2002 to 2005. In 2005, she joined
Save the Children UK The Save the Children Fund, commonly known as Save the Children, is an international non-governmental organization. It was founded in the UK in 1919; its goal is to improve the lives of children worldwide. The organization raises money to imp ...
as
chief executive officer A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
(CEO); she was the first woman to head the charity. After five years, she was appointed CEO of
Save the Children International Save the Children International, formerly known as the International Save The Children Alliance, is a worldwide non-profit organization that aims to improve the living of children. There are 30 Save the Children member organizations around the wo ...
. She stepped down from the role on 31 December 2015. In December 2016, she became the chief executive of
London First BusinessLDN (spoken as Business London) is a not for profit advocacy group with a membership composed of leaders of businesses in London, United Kingdom. , it represented around 175 London based businesses. Its stated aim is "to make London t ...
. On 19 January 2011, Whitbread was appointed to the board of BT as a non-executive director, where she is a member of the Committee for Sustainable and Responsible Business and the Audit and Risk Committee. On 1 April 2015, she was appointed an independent non-executive director of
Standard Chartered Standard Chartered PLC is a British multinational bank with operations in wealth management, corporate and investment banking, and treasury services. Despite being headquartered in the United Kingdom, it does not conduct retail banking in th ...
where she chairs the Brand, Values and Conduct Committee. She has served on the United Nations Commission on Life-Saving Commodities, which was jointly chaired by
Goodluck Jonathan Goodluck Ebele Azikiwe Jonathan (born 20 November 1957) is a Nigerian politician who served as the president of Nigeria from 2010 to 2015. He lost the 2015 presidential election to former military head of state General Muhammadu Buhari and ...
and
Jens Stoltenberg Jens Stoltenberg (; born 16 March 1959) is a Norwegian politician from the Labour Party. Since 2025, he has been the Minister of Finance in the Støre Cabinet. He has previously been the prime minister of Norway and secretary general of NATO. ...
, and issued recommendations to increase access to and use of 13 essential commodities for women’s and children’s health. In August 2019 she was appointed a non-executive director at
WPP plc WPP plc is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It is the world's largest advertising company, as of 2023. WPP plc owns many companie ...
effective from 1 September 2019 serving as a member of the Compensation Committee. Whitbread regularly blogged for the Financial Times during the annual World Economics Forum in Davos. In 2013, she featured in the CNN Leading Women series. Acting as an ambassador for women in leadership, Whitbread spoke on the Evening Standard's panel debate with Cherie Booth QC, in 2012.


Personal life

In 1994, Whitbread married Howard Exton-Smith. Together, they have two children. Whitbread holds British/Swiss
dual nationality Multiple citizenship (or multiple nationality) is a person's legal status in which a person is at the same time recognized by more than one country under its nationality and citizenship law as a national or citizen of that country. There is no ...
.


Honours

In 2013, Whitbread was named one of the UK’s 100 most powerful women by BBC Radio 4's ''
Woman's Hour ''Woman's Hour'' is a radio magazine programme broadcast in the United Kingdom on the BBC Light Programme, BBC Radio 2, and later BBC Radio 4. It has been on the air since 1946. History The first BBC programme for women was the programme cal ...
''. In January 2014, she was awarded an honorary doctorate by the
University of Bristol The University of Bristol is a public university, public research university in Bristol, England. It received its royal charter in 1909, although it can trace its roots to a Merchant Venturers' school founded in 1595 and University College, Br ...
.


References

{{DEFAULTSORT:Whitbread, Jasmine Mary 1963 births Living people British women business executives Swiss business executives Alumni of the University of Bristol Women in marketing People from Twickenham Stanford Graduate School of Business alumni Oxfam people BT Group people Standard Chartered people