Janet Froelich (born 1946, New York, NY) is an American

graphic designer A graphic designer is a practitioner who follows the discipline of graphic design, either within companies or organizations or independently. They are professionals in design and visual communication, with their primary focus on transforming ...

and creative director.

Biography

Janet Froelich received her undergraduate degree from

Cooper Union The Cooper Union for the Advancement of Science and Art, commonly known as Cooper Union, is a private college on Cooper Square in Lower Manhattan, New York City. Peter Cooper founded the institution in 1859 after learning about the government-s ...

and an MFA from

Yale University Yale University is a Private university, private Ivy League research university in New Haven, Connecticut, United States. Founded in 1701, Yale is the List of Colonial Colleges, third-oldest institution of higher education in the United Stat ...

. She was a designer of ''

Heresies Heresy is any belief or theory that is strongly at variance with established beliefs or customs, particularly the accepted beliefs or religious law of a religious organization. A heretic is a proponent of heresy. Heresy in Christianity, Judai ...

'', a

feminist Feminism is a range of socio-political movements and ideology, ideologies that aim to define and establish the political, economic, personal, and social gender equality, equality of the sexes. Feminism holds the position that modern soci ...

journal that was produced from 1977 to 1993 by the New York-based

Heresies Collective The Heresies Collective was founded in 1976 in New York City, by a group of feminist political artists. The group sought to examine art from a feminist and political perspective. In addition to a variety of actions and cultural output, the collectiv ...

. Froelich was featured in ''

The Heretics A heretic is a person who commits heresy. Heretic or The Heretic may also refer to: Epithet Real * Jacob the Heretic, faith healer in the Talmud and Tosefta Fictional * ''Camber the Heretic'', a 1981 novel by Katherine Kurtz * ''Flavia the Here ...

'', a film that examines the inside story of the "second wave" of the Women's Movement. Froelich worked for ''

The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...

'' for 22 years, serving as creative director for ''

The New York Times Magazine ''The New York Times Magazine'' is an American Sunday magazine included with the Sunday edition of ''The New York Times''. It features articles longer than those typically in the newspaper and has attracted many notable contributors. The magazi ...

'', as well as '' T: The New York Times Style Magazine''. As art director at ''The New York Times'', she was involved in the development of the ''New York Times Magazine'' cover illustration that led to the "

Tribute in Light The ''Tribute in Light'' is an art installation created in remembrance of the September 11 attacks. It consists of 88 vertical searchlights arranged in two columns of light to represent the Twin Towers. It stands six blocks south of the Wor ...

" memorial to the September 11, 2001 terrorist attack in New York City. Also during her time as art director at the Times, she decided to use a controversial photo of photographer and breast-cancer survivor Matuschka to illustrate a story on the politics of breast cancer. The cover photo, which ran in 1993, sparked controversy due to its graphic nature. She was creative director at '' Real Simple'' magazine from 2009-2014.

Awards

Froelich's work has appeared in the annuals of the

AIGA The American Institute of Graphic Arts (AIGA) is a professional organization for design. Its members practice all forms of communication design, including graphic design, typography, interaction design, user experience, branding and identity. The ...

, the Type Directors Club, Graphis, Print, American Photography and American Illustration. She has been featured in '' Print Magazine'', where she was interviewed by Steven Heller, as well as ''

Creative Review ''Creative Review'' is a bimonthly print magazine and website. The magazine focuses on commercial creativity, covering design, advertising, photography, branding, digital products, film, and gaming. The magazine is published bimonthly in print an ...

''. In 2006, Froelich was inducted into the

Art Directors Art director is a title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, live-action and animated film and television, the Internet, and video games. It is the charge of a sole art director to super ...

Hall of Fame. She has also been honored by Hall of Femmes, an organization that highlights the work of women in art direction and design. Hall of Femmes also published ''Hall of Femmes: Janet Froelich'', focused on Froelich featuring an interview and examples of her work. Froelich's career in graphic design was part of ''Women of Design: Influence And Inspiration From The Original Trailblazers To The New Groundbreakers'' (HOW Books 2009 )

References

{{DEFAULTSORT:Froelich, Janet Living people Yale School of Art alumni Cooper Union alumni Artists from New York City American graphic designers American women graphic designers American women artists 1946 births Heresies Collective members