Jan Lorenc is a Polish-American designer and author. Born in Jaśliska, Poland in 1954, he immigrated to the United States at the age of 8. He formed Lorenc Design in 1978 in

Chicago Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...

, and later moved it to

Atlanta Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...

in 1981.

Biography

Lorenc is a graduate of the

Illinois Institute of Technology The Illinois Institute of Technology, commonly referred to as Illinois Tech and IIT, is a Private university, private research university in Chicago, Illinois, United States. Tracing its history to 1890, the present name was adopted upon the m ...

(IIT; 1977, 1979) with a B.S. and M.S. in Industrial Design and Visual Communication, respectively, as well as a graduate of the

Georgia Institute of Technology The Georgia Institute of Technology (commonly referred to as Georgia Tech, GT, and simply Tech or the Institute) is a public university, public research university and Institute of technology (United States), institute of technology in Atlanta, ...

(GA Tech; 1994) with a M.S. in Architecture.Lisa Hazen
"Interview with Jan Lorenc. Meet this designer–who is first and foremost a storyteller," ''I.D. Magazine'', Dec 2002. Lorenc has received a number of awards, including "Monuments to the Profession of Environmental Graphic Design" by the SEGD (1998), First Place in the ICSC awards, a seat on the GA Tech ID Advisory Board in the School of Architecture, and featured speaking positions for such groups as the AIA and Auburn University. He has also sat on design competition juries, both domestically and internationally. In 2007, Lorenc coauthored a textbook on the practice of exhibition design entitled, "What Is Exhibition Design?" coauthored with designers Lee Skolnick and Craig Berger, the book was published by Rotovision, UK. It is currently in its third English printing and has been printed in Chinese, Korean, Polish and Russian.Rotovision UK
"What Is Exhibition Design?" In 2017, Lorenc was named by the Society for Experiential Graphic Design (SEGD) as its 2017 SEGD Fellow.
"2017 SEGD Fellowship" According to SEGD, "SEGD Fellows are the laureates of environmental graphic design, recognized for creating a body of work that epitomizes the highest standards of practice in the field."

Work

Lorenc's firm, Lorenc Design, specializes in industrial design, exhibition design architectural design, furniture design, interior design, and environmental graphics. The firm identifies its work as "environmental communication design," a body of work that includes museums and visitors centers, trade show exhibits, theme park design, signage, retail spaces, and furniture for organizations including

Mayo Clinic Mayo Clinic () is a Nonprofit organization, private American Academic health science centre, academic Medical centers in the United States, medical center focused on integrated health care, healthcare, Mayo Clinic College of Medicine and Science ...

Coca-Cola Coca-Cola, or Coke, is a cola soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries and territories worldwide, with consumers drinking more than 1.8 billion company beverage servings ...

North Carolina State University North Carolina State University (NC State, North Carolina State, NC State University, or NCSU) is a public university, public Land-grant university, land-grant research university in Raleigh, North Carolina, United States. Founded in 1887 and p ...

Georgia-Pacific Georgia-Pacific LLC is an American pulp and paper company based in Atlanta, Georgia (U.S. state), Georgia, and is one of the world's largest manufacturers and distributors of Tissue paper, tissue, Pulp (paper), pulp, paper, toilet and paper towe ...

, Haworth Furniture Company,

General Motors General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. The company is most known for owning and manufacturing f ...

Bank of America The Bank of America Corporation (Bank of America) (often abbreviated BofA or BoA) is an American multinational investment banking, investment bank and financial services holding company headquartered at the Bank of America Corporate Center in ...

General Mills General Mills, Inc. is an American multinational corporation, multinational manufacturer and marketer of branded ultra-processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in ...

and

Sony-Ericsson Sony Mobile Communications Inc., originally Sony Ericsson Mobile Communications AB, was a multinational consumer electronics and telecommunications company, best known for its mobile phone products. The company, originally a joint venture betw ...

. This array of work is typically coordinated with a project team including project managers, writers, architects, interior designers, landscape architects, graphic design firms, marketing professionals and others that are searching for a "holistic, integrated message." Lorenc Design is located in the historic Mill Village in

Roswell, Georgia Roswell is a city in northern Fulton County, Georgia, United States. At the official 2020 census, the city had a population of 92,883, making Roswell the state's ninth largest city. A suburb of Atlanta, Roswell has an affluent National Registe ...

and has collaborative associations with Journey Communications Inc. of Philadelphia and Box&Cox of

Seoul Seoul, officially Seoul Special Metropolitan City, is the capital city, capital and largest city of South Korea. The broader Seoul Metropolitan Area, encompassing Seoul, Gyeonggi Province and Incheon, emerged as the world's List of cities b ...

, South Korea. The company also collaborates with the firm HQ Creative in

Dubai Dubai (Help:IPA/English, /duːˈbaɪ/ Help:Pronunciation respelling key, ''doo-BYE''; Modern Standard Arabic, Modern Standard Arabic: ; Emirati Arabic, Emirati Arabic: , Romanization of Arabic, romanized: Help:IPA/English, /diˈbej/) is the Lis ...

, the United Arab Emirates. The firm was called Lorenc+Yoo Design from 1998-2021. With his son Richard Lorenc of the Foundation for Economic Education (FEE), Lorenc designed FEE's offices, which won a 2017 Silver award from the design industry publication Graphis.
"2017 Graphis award for Foundation for Economic Education offices design" Before starting his firm, Lorenc created the iconic design for the Target stores logo.
"Jan Lorenc designed the Target stores logo"

Teaching

Lorenc has served as a lecturer at the

Savannah College of Art and Design Savannah College of Art and Design (SCAD) is a private art school with locations in Savannah, Georgia; Atlanta, Georgia; and Lacoste, France. It was founded in 1978 to provide degrees in programs not yet offered in the southeast of the United ...

in Atlanta. He has also taught as an adjunct lecturer at Georgia Institute of Technology's School of Architecture. Lorenc lectures throughout the world on the topics of environmental graphic design, exhibition design, and wayfinding/signage. Within the United States, he has lectured at the Illinois Institute of Technology, Georgia Institute of Technology, Auburn University, University of Georgia, North Carolina State University, Savannah College of Art and Design, and the Portfolio Center and Art Institute of Atlanta.Lorenc Design
"Lorenc Design- Who We Are: Principal Biography," ''Lorenc Design website.'' Internationally, Lorenc has lectured mostly in Eastern Asia. He has lectured at

Tongji University Tongji University is a public university located in Shanghai, China. It is affiliated with the Ministry of Education of China. The university is part of Project 211, Project 985, and the Double First-Class Construction. Tongji is one of the ...

(Shanghai, China), Hong Ik University (Seoul, Korea), Sunmoon University (Asan, Korea) Hong Kong Polytechnic University (Hong Kong), SADI – Samsung Art and Design Institute (Seoul, Korea), EWHA Women’s University (Seoul, Korea), and KODFA – Korean Design Firms Association (Seoul, Korea).Lorenc Design
"Jan Lorenc Tours Throughout Far East Asia," ''Lorenc Design website.''

Publications

Lorenc and his firm's work have been published in several American and international publications, including Exhibitor Magazine, I.D. Magazine, Archi Volta Quarterly (Poland), VM+SD, Space (Korea) and Interiors and Sources.Lorenc Design
"Lorenc Design- Who We Are: Awards," ''Lorenc Design website.''

External links

Lorenc+Yoo Design

Jan On Design- Lorenc's blog

Citations