jpc is a German music-retailer based in
Georgsmarienhütte near
Osnabrück
Osnabrück (; wep, Ossenbrügge; archaic ''Osnaburg'') is a city in the German state of Lower Saxony. It is situated on the river Hase in a valley penned between the Wiehen Hills and the northern tip of the Teutoburg Forest. With a populat ...
. The name stands for ''jazz-pop-classic''.
The business was started in 1970 by two university students selling LPs from a wallpapering table to finance their studies. Then in 1973 came a physical shop, and in 1976 mail order. The growth story of the mail-order business is a case study in German retailing textbooks. The company now employs 200 people and describes itself as the biggest retailer of classical music in Europe. jpc also owns its own classical label,
cpo, which specialises in lesser known works by German composers and won "Best Label" at the
Cannes Classical Awards in 1996. The company now also retails books and DVDs.
[Fanfare: Volume 17, Issue 3; Joel Flegler - 1994 "Obviously, Ortmann's involvement in a mail order firm was a great boon at the beginning. We have distributors worldwide, but it is a special thing in Germany. JPC azz Pop Classicsannounces every new release each month in a printed ..."]
References
{{reflist
Online retailers of Germany