Italian Vogue

''Vogue Italia'' is the Italian edition of ''Vogue'' magazine owned by Condé Nast International. In publication since 1964, it has been called the top fashion magazine in the world. The publication is currently edited by Francesca Ragazzi and was previously edited by Franca Sozzani.

Background

''Vogue Italia'' is the Italian edition of the American fashion magazine ''Vogue''. The magazine is published twelve times per year.

Launched in 1950 by as ''Novità'' the magazine was loosely inspired by American fashion publications Harper's Bazaar and Vogue, however it had a distinct Italian style. Rosselli had previously been Editor-in-Chief of Grazia. In 1958 Rosselli died and Lidia Tabacchi became editor of the publication.

It was in March 1962 that Condé Nast acquired the publication, and the October 1964 edition (still titled ''Novità'') with Wilhelmina Cooper (photographed by Irving Penn) on the cover is cited as the launch issue of Vogue Italia. However it was not until the November 1965 issue that the publication became ''Vogue Italia & Novità'' and then from June 1966 ''Vogue Italia''.

Editors

Editions

Since beginning publication in 1964, ''Vogue Italia'' has launched numerous other editions of the magazine, which are listed below. However as of today only ''Vogue Italia'' is still in publication.
* ''Casa Vogue''
* ''Vanity''
* ''L'Uomo Vogue'' (1967–2017, 2018–2021)
* ''Vogue Accessory'' (closed in 2017)
* ''Vogue Bambini'' (closed in 2017)
* ''Vogue Bellezza'' (launched in 1981, later closed)
* ''Vogue Gioiello'' (1980–2015)
* ''Vogue Pelle'' (launched in 1980, later closed)
* ''Vogue Speciale''
* ''Vogue Sposa'' (closed in 2017)

History

1966–1988: The Franco Sartori Years

In 1966, Franco Sartori was appointed editor-in-chief and the magazine changed the name from ''Vogue Italia & Novità'' to ''Vogue Italia''. The first issue with the new name was published in June 1966. Also during this time Consuelo Crespi served as the magazines 'Roman editor'. Sartori held the position of editor for 22 years until 1988. During his leadership ''Vogue Italia'' was augmented by a string of sister publications, including ''L'Uomo Vogue'' and ''Vogue Bambini''.

1988–2016: Franca Sozzani years

In 1988, Franca Sozzani (1950–2016) became the second editor-in-chief for the publication, with the July/August 1988 issue her first. Before editing ''Vogue Italia'', Sozzani worked as editor for ''Vogue Bambini'', and as editor-in-chief for ''Lei'' and subsequently for ''Per Lui'', the men's edition of the former. After seeking new possibilities, the Italian journalist accepted the offer to edit ''Vogue Italia''.

In July 2008, Sozzani released the all-black issue, featuring only black models in the whole issue.

The exclusive pictures of Ethel Granger, the woman with the smallest waist ever. Her fixation for corsets has inspired ''Vogue Italias September 2011 Issue.

On 22 December 2016 Franca Sozzani died at the age of 66.

2017–present: Emanuele Farneti years and re-structure

On 20 January 2017, it was officially announced by Jonathan Newhouse, CEO of Condé Nast International, that Emanuele Farneti would be the new editor-in-chief of ''Vogue Italia'' and ''L'Uomo Vogue''. Farneti was the director of eight different magazines, being the latest ''GQ Italia''.

In July 2017, it was announced that Condé Nast Italia would fold ''L'Uomo Vogue'', ''Vogue Accessory'', ''Vogue Bambini'' and ''Vogue Sposa'', in order to focus on top brands, such as ''Vogue Italia'' and ''GQ'' among others.

A year later, Farneti relaunched ''L'Uomo Vogue'' as a biannual publication. In July 2021 Farneti left the magazine after the publication of the September issue of the same year.

In early September 2021, it was confirmed that the magazine would no longer feature an editor-in-chief but will be led by a head of editorial content, a position assigned to former fashion market director Francesca Ragazzi. In her new role, Ragazzi reported to Anna Wintour and to Vogue European editorial director Edward Enninful.

Content

''Vogue Italia'' and the Italian fashion industry have historically had a symbiotic relationship, with ''Vogue Italia'' contributing to Milan's prominence in the fashion world.

Recent influential editorials have included Steven Meisel's September 2006 "State of Emergency", a visual play on the War on Terror, and Meisel's July 2007 "Rehab", addressing recent celebrity visits to rehab clinics. and the August 2010 Issue, featuring Kristen McMenamy, shooting on the site of the BP Oil Spill in the Gulf of Mexico.

Remix Contest

''Vogue Italia'' hosts their annual "Remix Contest" (in-association with the International Fur Federation) to provide a platform for up-and-coming designers. The contest was first launched in 2004.

In 2019, Netherlands-born designer Berivan Cemal won the event; the judges' panel included ''Vogue'' talen
Sara Sozzani Maino
expert of fur sustainability Samantha De Reviziis, Italian designe
Gabriele Colangelo
and Filipino fashion influencer Bryanboy.

All-Black issue

The July 2008 issue of ''Vogue Italia'' featured only black models (photographed by Steven Meisel), with the articles pertaining to black women in the media, arts and entertainment. The magazine claimed to release this issue as a response to widespread criticism that fashion magazines, worldwide, do not feature more black cover models. Industry insiders have claimed that advertisers believe any magazine issue featuring a black cover model is "unable" to sell, or will sell considerably less than issues with non-black cover models. This belief, along with the formation of a protest group in New York City that challenges racism in the industry, convinced ''Italian Vogue''s editor, Franca Sozzani to create this issue. It became the highest-selling issue of ''Italian Vogue'' in history, and had run-out of print twice, which marked the first time in Condé Nast history that the magazine reprinted an issue to satisfy demand. The reprinted copies displayed headlines as "Most Wanted Issue Ever" and "First Reprint".

However, even though the advertising pages increased by 30%, there was a "glaring lack of black models" in the issue. Meisel said: "I've asked my advertising clients so many times, 'Can we use a black girl?' They say no. Advertisers say black models don't sell."

''VogueEncyclo''

''VogueEncyclo'' is a fashion encyclopedia founded by Vogue Italia (Condé Nast Digital).
It went live on 10 October 2011. It has an archive with topics ranging from A–Z: fashion and costume, designers, photography, cinema, people, mania, bloggers, fabrics and architecture. Anyone is free to participate, all articles have bylines and Vogue staff reviews all submissions.

The whole of the content is accessible in either English or Italian.

See also

* List of ''Vogue Italia'' cover models
* List of magazines in Italy

References

External links

''Vogue Italia''


VogueEncyclo
*

{{Vogue magazines

Fashion magazines published in Italy
1964 establishments in Italy
Condé Nast magazines
Italian-language magazines
Monthly magazines published in Italy
Women's magazines published in Italy
Magazines established in 1964
Magazines published in Milan
Italia
Women's fashion magazines