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"It Will Rain" is a song by American singer and songwriter
Bruno Mars Peter Gene Hernandez (born October 8, 1985), known professionally as Bruno Mars, is an American singer, songwriter, musician, and record producer. Regarded as a pop icon, he is known for his three-octave tenor vocal range, live performances, R ...
. It was released on September 27, 2011 by Atlantic Records as the lead single from the movie's soundtrack '' The Twilight Saga: Breaking Dawn – Part 1''. Mars composed the song with his production team
the Smeezingtons The Smeezingtons were an American songwriting and record production team consisting of Bruno Mars, Philip Lawrence, and Ari Levine formed in 2009. The Smeezingtons were established in Los Angeles, California; the trio primarily served as the ...
. It was partially written during the
Hooligans in Wondaland Tour The Hooligans in Wondaland Tour was a concert tour that was headlined by American singer-songwriter Bruno Mars and Janelle Monáe to support Mars' and Monáe's 2010 debut studio albums, ''Doo-Wops & Hooligans'' and ''The ArchAndroid'', respecti ...
in the United States and finished after the singer watched an early version of the movie which inspired him. The soundtrack for ''The Twilight Saga: Breaking Dawn – Part 1'' was a much expected release and Mars's song was chosen as the lead single by the album's executive producer, Alexandra Patsavas, to promote it. Musically, "It Will Rain" is a
pop Pop or POP may refer to: Arts, entertainment, and media * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop! (British group), a UK pop group * Pop! featuring Angie Hart, an Australian band Album ...
and
pop-soul Soul music is a popular music genre that originated in African-American communities throughout the United States in the late 1950s and early 1960s. Catchy rhythms, stressed by handclaps and extemporaneous body movements, are an important hall ...
ballad A ballad is a form of verse, often a narrative set to music. Ballads were particularly characteristic of the popular poetry and song of Great Britain and Ireland from the Late Middle Ages until the 19th century. They were widely used across Eur ...
. Its lyrics tell the agony and torment of a heartbreak and its various stages. The song received mixed feedback from
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on ...
who praised the vocals, but criticized the over-dramatization of the song. It drew comparisons to Mars's "
Grenade A grenade is a small explosive weapon typically thrown by hand (also called hand grenade), but can also refer to a Shell (projectile), shell (explosive projectile) shot from the muzzle of a rifle (as a rifle grenade) or a grenade launcher. A mod ...
" (2010) and "
Wild Horses The wild horse (''Equus ferus'') is a species of the genus ''Equus'', which includes as subspecies the modern domesticated horse (''Equus ferus caballus'') as well as the endangered Przewalski's horse (''Equus ferus przewalskii'', sometimes tr ...
" (1971) by
The Rolling Stones The Rolling Stones are an English Rock music, rock band formed in London in 1962. Active for over six decades, they are one of the most popular, influential, and enduring bands of the Album era, rock era. In the early 1960s, the band pione ...
. It was commercially successful reaching the top of the charts in the
Mainstream Top 40 Pop Airplay (also called Mainstream Top 40, Pop Songs, and Top 40/contemporary hit radio, CHR) is a 40-song music chart published weekly by Billboard (magazine), ''Billboard'' Magazine that ranks the most popular songs of pop music being played o ...
of the United States, South Korea International Singles and Venezuela Pop/Rock General, number two in New Zealand and top-five in many markets. It reached number three on the ''Billboard'' Hot 100 and number five on the
Canadian Hot 100 The Canadian Hot 100 is a music industry record chart in Canada for songs, published weekly by ''Billboard (magazine), Billboard'' magazine. It was launched on the issue dated March 31, 2007 as the standard record chart in Canada; a new chart ...
. It was certified five times platinum by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA) and three times platinum by
Music Canada Music Canada is a non-profit Industry trade group, trade organization that was founded 9 April 1963 in Toronto to represent the interests of companies that record, manufacture, produce, and distribute music in Canada. It also offers benefits to s ...
(MC). It also received a two times platinum certification by the
Australian Recording Industry Association The Australian Recording Industry Association (ARIA) is a trade association representing the Australian recording industry which was established in the 1970s by six major record companies, EMI, Festival Records (Australia), Festival, Sony Music ...
(ARIA). The music video, directed by Phil Pinto and Mars, prominently features the singer going through different emotions such as love and anger with his lover as they struggle through a break-up. The video is interpolated with footage from the film ''Breaking Dawn: Part 1'', the fourth movie in the ''Twilight'' saga. Mars has performed the song on ''
The Ellen DeGeneres Show ''The Ellen DeGeneres Show'' is an American first-run syndicated talk show that was hosted by Ellen DeGeneres. The show ran for nineteen seasons from September 8, 2003, to May 26, 2022, in which it broadcast 3,339 episodes. It was produced by ...
'' and on '' The X Factor USA''. He also promoted it during The Doo-Wops & Hooligans Tour (2010–12),
The Moonshine Jungle Tour The Moonshine Jungle Tour was the third concert tour by American singer-songwriter Bruno Mars. The tour supported his second studio album, ''Unorthodox Jukebox'' (2012), from June 2013 to October 2014. After an official announcement on Februar ...
(2013–14) interpolated with "If I Knew" (2012), and during the
24K Magic World Tour The 24K Magic World Tour was the fourth concert tour of American singer-songwriter Bruno Mars that was performed in support of his third studio album '' 24K Magic'' (2016) from March 2017 to December 2018. Anderson .Paak was the opening act fo ...
(2017–18) interpolated with B.o.B and Mars's "
Nothin' On You "Nothin' on You" is the debut single of both American rapper B.o.B and featured singer-songwriter Bruno Mars. It is the lead single from the former's debut studio album, '' B.o.B Presents: The Adventures of Bobby Ray'' (2010). It was first re ...
" (2009). It has been covered by some artists, including
Austin Mahone Austin Harris Mahone (;) is an American singer. Born and raised in San Antonio, Texas, he gained initial recognition performing covers of pop songs on YouTube. He was discovered by record producers Rocco Did It Again! and Mike Blumstein in 20 ...
,
Pia Mia Pia Mia Perez (born September 19, 1996) is an American singer, actress, and model. She began her career posting song covers on YouTube, after which she was discovered by Babyface in 2010. Three years later, she signed with Interscope Records ...
and Boyce Avenue on '' The Voice''.


Background

Bruno Mars Peter Gene Hernandez (born October 8, 1985), known professionally as Bruno Mars, is an American singer, songwriter, musician, and record producer. Regarded as a pop icon, he is known for his three-octave tenor vocal range, live performances, R ...
started writing the song while he was on the
Hooligans in Wondaland Tour The Hooligans in Wondaland Tour was a concert tour that was headlined by American singer-songwriter Bruno Mars and Janelle Monáe to support Mars' and Monáe's 2010 debut studio albums, ''Doo-Wops & Hooligans'' and ''The ArchAndroid'', respecti ...
, "I was just writing to write. I had my guitar with me on tour when I was in the States. I never finished it", he explained. Afterwards he got a call to provide something to the soundtrack, the singer saw some scenes of "Breaking Dawn" and thought to himself "that song I started might be perfect for this". He admitted to have the tune halfway done before visualizing an early cut of the film and, inspired by its characters, put together the finishing touches. In an interview with ''Billboard'', he went on detail "I just had this melody in my head and basically laid it down after I saw the film." He had to watch "most of the movie" to feel "the vibe", as well as its direction. At the time of the ''Billboard'' interview, on September 23, 2011, Mars was unaware of the placement of his song in the movie, he hopefully said "As long as it's not after the credits. I hope it's in a good (scene)!". Later, on November 7, 2011, the singer "hinted" that the single might feature in one of the movie's most pivotal scenes. Before the release of the song, Mars described it as having the same vein as the movies, "the 'Twilight' movies for me (are) a love story. But it's a dark love story", therefore the track is "the darker side of love." He explained that "It Will Rain" is just to be featured on the "Twilight Saga: Breaking Dawn" soundtrack and not his second studio album, "I did this for the 'Twilight' soundtrack, then this is for the 'Twilight' soundtrack". Alexandra Patsavas, music supervisor for the ''Twilight'' films, explained the choice of Mars was due to the wedding, in which ''Part 1'' is centered, "who more appropriate than Bruno Mars to write a timeless, classic wedding song?" "It Will Rain" is the third song featured in the end credits of, the franchise's fourth movie, '' The Twilight Saga: Breaking Dawn – Part 1''.


Production and release

"It Will Rain" was written and produced by Mars, Philip Lawrence and Ari Levine, whom are collectively known as
the Smeezingtons The Smeezingtons were an American songwriting and record production team consisting of Bruno Mars, Philip Lawrence, and Ari Levine formed in 2009. The Smeezingtons were established in Los Angeles, California; the trio primarily served as the ...
. Engineering for "It Will Rain" took place at the Levcon Studios, while the mixing was done at Larrabee Sound Studios, both in
Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
, California. Along with the song's composition, Levine also engineered the track. Phredley Brown did the arrangement of the strings, Oscar Hidalgo played the bass, Andrew Duckles was responsible for the viola, Charlie Bisharat played the violin with Josefina Vergara, and Suzie Katayama
conducted Conducting is the art of directing a musical performance, such as an orchestral or Choir, choral concert. It has been defined as "the art of directing the simultaneous performance of several players or singers by the use of gesture." The primary d ...
the orchestra. The mixing team included
Manny Marroquin Manny Marroquin (born September 21, 1971) is a Guatemalan-American record mixing engineer. He has been credited on albums for high-profile pop, R&B, hip hop and rock acts. He has worked with artists including Rihanna, Kanye West, Katy Perry ...
, Chris Galland and Erik Madrid, the latter two served as assistants. It was mastered by
Stephen Marcussen Stephen Marcussen is the founder and chief mastering engineer at Marcussen Mastering in Hollywood, California Hollywood, sometimes informally called Tinseltown, is a List of districts and neighborhoods in Los Angeles, neighborhood and distri ...
at Marcussen Mastering in Hollywood, California. "It Will Rain" was first made available worldwide, excepted in the United Kingdom, as an iTunes exclusive via digital download on September 27, 2011 by
Atlantic Records Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over the course of its first two decades, starting from the release of its first recor ...
. On the same day, the single could be listened on Mars official website. Atlantic Records sent the track to American
contemporary hit radio Contemporary hit radio (CHR, also known as contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format common in many countries that focuses on playing current and recurrent popular music as determined by the Top ...
s playlists on October 4, 2011. On October 28, 2011, the song was released in Germany, Austria and Switzerland as a CD single by
Elektra Records Elektra Records (or Elektra Entertainment) is an American record label owned by Warner Music Group, founded in 1950 by Jac Holzman and Paul Rickolt. It played an important role in the development of contemporary folk and rock music between the ...
and in the United Kingdom via digital download on October 31, 2011.


Composition and lyrical interpretation

"It Will Rain" is a
pop Pop or POP may refer to: Arts, entertainment, and media * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop! (British group), a UK pop group * Pop! featuring Angie Hart, an Australian band Album ...
and
pop-soul Soul music is a popular music genre that originated in African-American communities throughout the United States in the late 1950s and early 1960s. Catchy rhythms, stressed by handclaps and extemporaneous body movements, are an important hall ...
ballad A ballad is a form of verse, often a narrative set to music. Ballads were particularly characteristic of the popular poetry and song of Great Britain and Ireland from the Late Middle Ages until the 19th century. They were widely used across Eur ...
. Its
instrumentation Instrumentation is a collective term for measuring instruments, used for indicating, measuring, and recording physical quantities. It is also a field of study about the art and science about making measurement instruments, involving the related ...
is reminiscent of "
Wild Horses The wild horse (''Equus ferus'') is a species of the genus ''Equus'', which includes as subspecies the modern domesticated horse (''Equus ferus caballus'') as well as the endangered Przewalski's horse (''Equus ferus przewalskii'', sometimes tr ...
" (1971) by
The Rolling Stones The Rolling Stones are an English Rock music, rock band formed in London in 1962. Active for over six decades, they are one of the most popular, influential, and enduring bands of the Album era, rock era. In the early 1960s, the band pione ...
and Mars's "
Grenade A grenade is a small explosive weapon typically thrown by hand (also called hand grenade), but can also refer to a Shell (projectile), shell (explosive projectile) shot from the muzzle of a rifle (as a rifle grenade) or a grenade launcher. A mod ...
" (2010). The song's main structure is backed by piano, percussion that resembles an 80's drum track, backup vocals, a "digital echo" on Mars's voice and "sweeping strings". It starts with a piano chord in a menacing, dissonant crescendo with "solemn chord progression" and "haunting backup vocals". Suddenly, the a "light simple piano riff" starts, accompanied by a chorus. "It Will Rain" was composed in a key of
D major D major is a major scale based on D (musical note), D, consisting of the pitches D, E (musical note), E, F♯ (musical note), F, G (musical note), G, A (musical note), A, B (musical note), B, and C♯ (musical note), C. Its key signature has two S ...
with a
tempo In musical terminology, tempo (Italian for 'time'; plural 'tempos', or from the Italian plural), measured in beats per minute, is the speed or pace of a given musical composition, composition, and is often also an indication of the composition ...
of 72 beats per minute. Lyrically, the record shows the agony and torment of a heartbreak. It describes the universal emotional pain of relationship bonds like
morphine Morphine, formerly also called morphia, is an opiate that is found naturally in opium, a dark brown resin produced by drying the latex of opium poppies (''Papaver somniferum''). It is mainly used as an analgesic (pain medication). There are ...
("If you ever leave me, baby / leave some morphine at my door"), romantic attachment and
behavioral addiction Behavioral addiction, process addiction, or non-substance-related disorder is a form of addiction that involves a compulsive behavior, compulsion to engage in a rewarding non-Chemical substance, substance-related behavior – sometimes called a n ...
. It shows the results of being ripped apart that leads to depression. Several publications noticed the over-dramatization of the lyrics. Simon Vozick-Levinson of the ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'' and Tris McCall from
Nj.com NJ.com is a digital news content provider and website in New Jersey owned by Advance Publications. According to ''The New York Times'' in 2012, it was the largest provider of digital news in the state at the time. In 2018, comScore reports that ...
dubbed "It Will Rain" as Mars's next radio hit. Mars's vocals have been highly praised, with ''Billboard'' writing "pitch-perfect vocals" while PopDust felt that "it shouldn't be surprising that he sings this well." Upon the single release, Mars started regretting the key he wrote the song in. In 2012, on the ''Billboard'' Cover Story, the artist revealed his displeasure and annoyance with the final mix of his vocals on the song, and whenever the song was playing he had to "turn off the radio" as he "felt like a mosquito singing."


Reception

"It Will Rain" received generally mixed reviews. ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
'' gave the song a 4 out of 5 stars, denoting that the song explores "the darker insecurities first seen in..."
Grenade A grenade is a small explosive weapon typically thrown by hand (also called hand grenade), but can also refer to a Shell (projectile), shell (explosive projectile) shot from the muzzle of a rifle (as a rifle grenade) or a grenade launcher. A mod ...
"". ''Billboard'' compared the song's piano riff to the ones used by the artist himself, while the percussion and chord progression was reminiscent of "
OneRepublic OneRepublic is an American pop rock band from Colorado Springs, Colorado, formed in 2002. The lineup currently consists of Ryan Tedder (lead vocals, piano), Zach Filkins (guitar, viola), Drew Brown (musician), Drew Brown (guitar), Brent Kutzle ( ...
's oeuvre more than Mars' sunny hits". The review concluded with positive feedback for the singer's "pitch-perfect vocals and his knack for warbling about women troubles, the man once again delivers." In a mixed review,
HitFix HitFix, or HitFix.com, was an entertainment news website that launched in December 2008 specializing in breaking entertainment news, insider information, and reviews and critiques of film, music, and television. In mid-2010 HitFix crossed the 1,00 ...
's Melinda Newman felt the recording "has the dated feel of a song from the '80s, perhaps because of the drum track." The "few chord changes" reminded her of "
Wild Horses The wild horse (''Equus ferus'') is a species of the genus ''Equus'', which includes as subspecies the modern domesticated horse (''Equus ferus caballus'') as well as the endangered Przewalski's horse (''Equus ferus przewalskii'', sometimes tr ...
" by
The Rolling Stones The Rolling Stones are an English Rock music, rock band formed in London in 1962. Active for over six decades, they are one of the most popular, influential, and enduring bands of the Album era, rock era. In the early 1960s, the band pione ...
. Newman also said that " Against All Odds" by
Phil Collins Philip David Charles Collins (born 30 January 1951) is an English musician, songwriter, record producer and actor. He was the drummer and later became the lead singer of the rock band Genesis (band), Genesis and had a successful solo career, ac ...
would be a more suitable choice for the soundtrack than "It Will Rain". Similarly, Simon Vozick-Levinson of ''Rolling Stone'' also drew a comparison to "Wild Horses" by The Rolling Stones, feeling an "overheated romantic dialogue" and "similarly melodramatic" as in "Grenade", adding that the "real point is the song's desperately yearning melody." Vozick-Levinson ranked the single three out of five stars. PopDust compared the recording to "Grenade", "yet somehow...more dramatic". However, the song was "nothing if not competent" and Mars's vocals were praised. It was Mars's fourth-best single by that time if released "with no tie-in". The reviewer assured that the singer has done better in "dramatic and romantic" and by comparison it was "a gentle drizzle that comes and goes with little impression." On the other hand, Tris McCall from
NJ.com NJ.com is a digital news content provider and website in New Jersey owned by Advance Publications. According to ''The New York Times'' in 2012, it was the largest provider of digital news in the state at the time. In 2018, comScore reports that ...
criticized the track for its "radio-friendliness", which is evident "from the digital echo on his voice to the sudden beat drop at the beginning of the second verse". Nevertheless, McCall admitted that "It Will Rain" was "another monster hit", and it had "genuine grit and emotional heft", notwithstanding, hard to find since it was "bathe .. in strings and marinate .. in backing vocals". ''
Dallas Observer ''Dallas Observer'' is a free digital and print publication based in Dallas, Texas. The ''Observer'' publishes daily online coverage of local news, restaurants, music, and arts, as well as longform narrative journalism. A weekly print issue circ ...
''s Shahryar Rivzi gave a harsh critique of the recording saying that it was an "accessible way to present unrealistic ideas about romance". Its lyrics "present Bruno as either a vampire or a werewolf" and the "iffy drug reference" ("If you ever leave me, baby / leave some morphine at my door.") is a "relatively "safe" reference to drugs" and Mars "meant to ease the pain of losing the subject instead of making the user "realize"." Rivzi continued its criticism to the lyrics, "I'll pick up these broken pieces till I'm bleeding", resembles the "masochism" in "Grenade". At the 2013 ASCAP Pop Music Awards it was one of the winners of Most Performed Songs. "It Will Rain" was nominated for Choice Music: Single by a Male Artist at the
2012 Teen Choice Awards The 2012 Teen Choice Awards ceremony, hosted by Demi Lovato and Kevin McHale, was held on July 22, 2012, at the Gibson Amphitheatre, Universal City, California. The awards celebrated the year's achievements in music, film, television, sports, fa ...
.


Commercial performance

In the United States, "It Will Rain" debuted on the ''Billboard'' Hot 100 at number 28. It is Mars's first soundtrack single to chart on the Hot 100. "It Will Rain" also entered at number 19 on the
Adult Top 40 The Adult Pop Airplay (formerly known as Adult Pop Songs and Adult Top 40) chart is published weekly by ''Billboard'' magazine and ranks "the most popular adult top 40 as based on radio airplay detections measured by Nielsen Broadcast Data Syste ...
top twenty chart, eventually peaking at number three. It gradually climbed up the Hot 100 and peaked at number three. "It Will Rain" was successful on the ''Billboard'' pop charts, reaching number one on the
Mainstream Top 40 Pop Airplay (also called Mainstream Top 40, Pop Songs, and Top 40/contemporary hit radio, CHR) is a 40-song music chart published weekly by Billboard (magazine), ''Billboard'' Magazine that ranks the most popular songs of pop music being played o ...
chart. It placed at number 26 on the year-end ranking for ''Billboard'' Hot 100 in 2012. In Canada, "It Will Rain" was able to peak at number five on the
Canadian Hot 100 The Canadian Hot 100 is a music industry record chart in Canada for songs, published weekly by ''Billboard (magazine), Billboard'' magazine. It was launched on the issue dated March 31, 2007 as the standard record chart in Canada; a new chart ...
. Not only was certified five times platinum by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA), but it was also certified three times platinum by
Music Canada Music Canada is a non-profit Industry trade group, trade organization that was founded 9 April 1963 in Toronto to represent the interests of companies that record, manufacture, produce, and distribute music in Canada. It also offers benefits to s ...
(MC). In Australia, "It Will Rain" entered at number 22 on the
ARIA Charts The ARIA Charts are the main Australian record chart, music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling songs and albums in various genres in Australia. ARIA beca ...
, and reached its peak of number 14 nine weeks after its debut, staying there for one week in total. It gradually descended down the charts, present within the top 50 for a total of 17 weeks. It was certified twice platinum by the
Australian Recording Industry Association The Australian Recording Industry Association (ARIA) is a trade association representing the Australian recording industry which was established in the 1970s by six major record companies, EMI, Festival Records (Australia), Festival, Sony Music ...
(ARIA) for shipment of 140,000 copies of the single. At the year-end tabulation, the song ranked at number 87 on the Singles chart. In New Zealand, "It Will Rain" debuted at number 28, it ascended the charts reaching the second spot of the chart, being kept of the first place by
Rihanna Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, businesswoman, and actress. One of the List of music artists by net worth, wealthiest musicians in the world, List of awards and nominations received by Rihanna, her vario ...
and
Calvin Harris Adam Richard Wiles (born 17 January 1984), known professionally as Calvin Harris (and sometimes under the stage name Love Regenerator), is a Scottish DJ, record producer, singer, and songwriter. His debut studio album, ''I Created Disco'' (2007 ...
' "
We Found Love "We Found Love" is a song by Barbadian singer Rihanna released as the lead single from her sixth studio album, '' Talk That Talk'' (2011). The song features Scottish DJ Calvin Harris, whose 2012 album '' 18 Months'' also includes the track. Produ ...
". The single gradually descended down the charts and was present for a total of 19 weeks.
Recorded Music NZ Recorded Music NZ (formerly the Recording Industry Association of New Zealand (RIANZ)) is a non-profit trade association of record producers, distributors and recording artists who sell recorded music in New Zealand. Membership of Recorded ...
(RNMZ) awarded the track a platinum plaque. It ranked number 28 in the 2011 year-end chart. In the United Kingdom the song debuted at number 16, peaking at number 14, four weeks later, on the UK Singles Chart. The song spent 16 weeks on the singles chart and was certified platinum by the
British Phonographic Industry BPI (British Recorded Music Industry) Limited, trading as British Phonographic Industry (BPI), is the British recorded music industry's trade association. It runs the BRIT Awards; is home to the Mercury Prize; co-owns the Official Charts C ...
(BPI). Across Europe, "It Will Rain" reached the top fifteen of the charts in Denmark, Finland, Germany, Ireland, Luxembourg, and Scotland. It received a platinum certification in Denmark for 90,000 copies. In South America, "It Will Rain", reached the top of Pop/Rock General chart in Venezuela. In
South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia. It constitutes the southern half of the Korea, Korean Peninsula and borders North Korea along the Korean Demilitarized Zone, with the Yellow Sea to the west and t ...
, the song peaked at number 1 on the "International Download Chart". Its successful chart performance was noticed by NJ.com critic, Tris McCall, who said that "It Will Rain" was "inescapable" during the winter.


Music video

The song's accompanying
music video A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...
was directed by Phil Pinto and Mars. It was set to premiere on the night of October 26, 2011 exclusively on
MTV MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...
, followed by a "special live-stream event" on MTV.com. However, two days before its suppose release, Mars announced, via
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
, the music video had been delayed for some weeks, "Hey guys, I'm still working on the 'It Will Rain' video. The MTV premiere will happen in a couple weeks." It premiered on November 9, 2011 exclusively on MTV. Filming for the video took place in
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
, England, United Kingdom and features Mozambican and Portuguese model Vanessa Martins. In the video Mars reminisces about the moments spent between him and his "brunette vixen" girlfriend in an "sparsely" decorated apartment. Throughout the video, the singer expresses his emptiness and devastation recurring to solo shots in which he stands "around looking sullen" and by using "faded lighting" in order to convey such sentiments. Flashes of the two of them kissing, snuggling and pouring out romance are shown, as the singer apparently misses their relationship. After the opening sequence, Mars holds a private screening of "Breaking Dawn" to please her, the couple kiss in front of a cinema projector lights, while romantic scenes from the '' Breaking Dawn: Part 1'', including the honeymoon and the one where Edward, played by
Robert Pattinson Robert Douglas Thomas Pattinson (born 13 May 1986) is an English actor. #Filmography, His filmography often sees him portraying eccentric characters across a diverse range of genres. Known for starring in both major studio productions and in ...
, sweeps Bella, portrayed by
Kristen Stewart Kristen Jaymes Stewart (born April 9, 1990) is an American actress and director. She has received various accolades, including a British Academy Film Award and a César Award, in addition to nominations for an Academy Award and a Golden Globe ...
, "off her feet and into their new home", are projected on the wall. As the video continues, the couple begins to fight, leading to more "heated arguments and lonely nights". At this point, Mars, possibly, writes a song to persuade her to stay with him. Nevertheless,
MTV MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...
's, Jocelyn Vena stated "we see that the song Bruno wrote while his lady was asleep turned out to be romantic enough to win her back." In the final shot the singer is alone as rain pours down and hits the window behind him.


Reception

Upon its release, the video received mixed response from critics. ''
Spin Spin or spinning most often refers to: * Spin (physics) or particle spin, a fundamental property of elementary particles * Spin quantum number, a number which defines the value of a particle's spin * Spinning (textiles), the creation of yarn or thr ...
''s William Goodman felt the clip was "as dramatic as the blockbuster vampire films themselves." However, he condemn it for only having the drama and a couple of scenes from the Twilight movie in common. Goodman described the music video as a "soap opera tale of a young couple struggling through a breakup, and revisiting all their good times in the process." David Greenwald of ''Billboard'' criticized the video for looking "more like a denim brand's lookbook than a peek at the vampire franchise's fourth film." At the
2012 MTV Video Music Awards Japan The 2012 MTV Video Music Awards Japan was held in Chiba, Chiba, Chiba on June 23, 2012, at the Makuhari Messe and was hosted by Japanese trio Perfume (Japanese band), Perfume. The nominees were announced on March 21, 2012. Awards Video of the Yea ...
, the video was nominated in the categories of
Best Male Video The MTV Video Music Award for Best Male Video was one of four original general awards that have been handed out every year since the first MTV Video Music Awards in 1984. In 2007, though, the award was briefly renamed Male Artist of the Year, and ...
and Best Video from a Film, winning the former.


Live performances and covers

Mars first performed "It Will Rain" with his band at ''
The Ellen DeGeneres Show ''The Ellen DeGeneres Show'' is an American first-run syndicated talk show that was hosted by Ellen DeGeneres. The show ran for nineteen seasons from September 8, 2003, to May 26, 2022, in which it broadcast 3,339 episodes. It was produced by ...
'', on November 18, 2011. Mars wore a hat and sunglasses as props, signing while fog appeared "throughout the dimly-lit studio".
Idolator An idolator is a practitioner of idolatry. Idolator or Idolater may also refer to: * Idolator (website), an American music blog * ''Idolator'' (album), a 2005 album by Blood Stain Child * ''Idolator'', a 1986 album by Ole Evenrud * "Idolater", a ...
's Becky Bain declared "the man proves again that he's got some killer pipes". Madison Vanderberg from Stereotude also praised the singers' voice "soulful croons and amazing voice". On the following week, the single was performed on the first season of the American ''
X Factor ''The X Factor'' is a television music competition franchise created by British producer Simon Cowell and his company Syco Entertainment. It originated in the United Kingdom, where it was devised as a replacement for '' Pop Idol'' (2001–200 ...
'', which for Mars would be one of his career highlights. The singer, who was wearing a fedora hat, raised his arms to the audience as the song started and a digital screen projecting a giant broken heart-shaped neon light as background appeared during the show. Mars performed "It Will Rain" on The Doo-Wops & Hooligans Tour (2010–12), where it was the fourteenth song on the setlist. During the European leg, it was sung live with
Skylar Grey Holly Brook Hafermann (born February 23, 1986), known professionally as Skylar Grey, is an American singer, songwriter, and record producer. In 2004, Grey signed a publishing deal with Universal Music Publishing Group and a recording contract w ...
. Mars performance with Grey drew the attention of some reviewers. Becky Bain of Idolator noted that the two "have melancholia perfected". PopDust felt that "Grey's contribution is soft and minimal; it's all about Bruno and his rain-slick voice." the website concluded, "it's a shame that here, she feels so invisible". During
The Moonshine Jungle Tour The Moonshine Jungle Tour was the third concert tour by American singer-songwriter Bruno Mars. The tour supported his second studio album, ''Unorthodox Jukebox'' (2012), from June 2013 to October 2014. After an official announcement on Februar ...
(2013–14), and his debut
concert residency A concert residency (also known as musical residency or simply residency) is a series of concerts, similar to a concert tour, but performed at only one location. The ''Pollstar'' Awards defined a residency as a run of 10 or more shows at a sing ...
, Bruno Mars at The Chelsea, Las Vegas (2013–15), "It Will Rain" was interpolated with "If I Knew" of Mars's second studio album, ''
Unorthodox Jukebox ''Unorthodox Jukebox'' is the second studio album by the American singer and songwriter Bruno Mars. It was released on December 7, 2012, by Atlantic Records and was made available to listen to in its entirety for a week before its release. It se ...
'' (2012), in most concerts. The single was part of some shows during the
24K Magic World Tour The 24K Magic World Tour was the fourth concert tour of American singer-songwriter Bruno Mars that was performed in support of his third studio album '' 24K Magic'' (2016) from March 2017 to December 2018. Anderson .Paak was the opening act fo ...
(2017–18) interpolated with "
Nothin' on You "Nothin' on You" is the debut single of both American rapper B.o.B and featured singer-songwriter Bruno Mars. It is the lead single from the former's debut studio album, '' B.o.B Presents: The Adventures of Bobby Ray'' (2010). It was first re ...
" (2009), a song included on B.o.B's debut studio album '' B.o.B Presents: The Adventures of Bobby Ray'' (2010) featuring Mars. American singer and songwriter
Pia Mia Pia Mia Perez (born September 19, 1996) is an American singer, actress, and model. She began her career posting song covers on YouTube, after which she was discovered by Babyface in 2010. Three years later, she signed with Interscope Records ...
, posted a video of herself singing the track on
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
, before being signed in a label. American rock band Boyce Avenue made an acoustic version of the track, which was included on their album ''New Acoustic Sessions, Vol. 3'', released on January 2, 2012. Ten days later, YouTuber Megan Nicole released her cover of the song as a single available for purchase. Another American singer and songwriter,
Austin Mahone Austin Harris Mahone (;) is an American singer. Born and raised in San Antonio, Texas, he gained initial recognition performing covers of pop songs on YouTube. He was discovered by record producers Rocco Did It Again! and Mike Blumstein in 20 ...
, record a cover of the song along with a music video. On February 10, 2013,
Max Schneider Maxwell George Schneider (born June 21, 1992), also known by his mononym Max (stylized in all caps), is an American singer and actor. He is best known for his 2016 single " Lights Down Low" (featuring gnash), which peaked within the top 20 of ...
released an album titled ''Schneider Brother Covers – Max Schneider'', which contained a cover version of "It Will Rain" done by
Kurt Hugo Schneider Kurt Hugo Schneider (born September 7, 1988), sometimes referred to by his initials KHS, is an American video editor, producer, musician, singer and songwriter, whose primary medium is YouTube music videos. He has produced music videos for vari ...
with Olivia Noelle. In 2015, DeAnna Johnson covered the song on The Voice.


Track listing


Personnel

Credits adapted from the liner notes of ''The Twilight Saga: Breaking Dawn – Part 1 (soundtrack)''. * Bruno Mars – lead vocals,
songwriting A songwriter is a person who creates musical compositions or writes lyrics for songs, or both. The writer of the music for a song can be called a composer, although this term tends to be used mainly in the classical music genre and film scoring. ...
* Philip Lawrence – songwriting * Ari Levine – songwriting, engineering *
The Smeezingtons The Smeezingtons were an American songwriting and record production team consisting of Bruno Mars, Philip Lawrence, and Ari Levine formed in 2009. The Smeezingtons were established in Los Angeles, California; the trio primarily served as the ...
 –
production Production may refer to: Economics and business * Production (economics) * Production, the act of manufacturing goods * Production, in the outline of industrial organization, the act of making products (goods and services) * Production as a stat ...
*
Manny Marroquin Manny Marroquin (born September 21, 1971) is a Guatemalan-American record mixing engineer. He has been credited on albums for high-profile pop, R&B, hip hop and rock acts. He has worked with artists including Rihanna, Kanye West, Katy Perry ...
 – mixing * Chris Galland – mixing assistant * Erik Madrid – mixing assistant * Phredley Brown – string
arrangement In music, an arrangement is a musical adaptation of an existing composition. Differences from the original composition may include reharmonization, melodic paraphrasing, orchestration, or formal development. Arranging differs from orchestr ...
* Oscar Hidalgo –
bass Bass or Basses may refer to: Fish * Bass (fish), various saltwater and freshwater species Wood * Bass or basswood, the wood of the tilia americana tree Music * Bass (sound), describing low-frequency sound or one of several instruments in th ...
* Suzie Katayama –
conductor Conductor or conduction may refer to: Biology and medicine * Bone conduction, the conduction of sound to the inner ear * Conduction aphasia, a language disorder Mathematics * Conductor (ring theory) * Conductor of an abelian variety * Cond ...
* Andrew Duckles –
viola The viola ( , () ) is a string instrument of the violin family, and is usually bowed when played. Violas are slightly larger than violins, and have a lower and deeper sound. Since the 18th century, it has been the middle or alto voice of the ...
* Charlie Bisharat –
violin The violin, sometimes referred to as a fiddle, is a wooden chordophone, and is the smallest, and thus highest-pitched instrument (soprano) in regular use in the violin family. Smaller violin-type instruments exist, including the violino picc ...
* Josefina Vergara – violin *
Stephen Marcussen Stephen Marcussen is the founder and chief mastering engineer at Marcussen Mastering in Hollywood, California Hollywood, sometimes informally called Tinseltown, is a List of districts and neighborhoods in Los Angeles, neighborhood and distri ...
 – mastering


Charts


Weekly charts


Year-end charts


Certifications

, -


Release history


See also

* List of Billboard Hot 100 top 10 singles in 2011 * List of Mainstream Top 40 number-one hits of 2012 (U.S.)


References

{{authority control Bruno Mars songs 2010s ballads 2011 songs 2011 singles Atlantic Records singles Elektra Records singles Record Report Pop Rock General number-one singles Songs from The Twilight Saga (film series) Song recordings produced by the Smeezingtons Songs written by Ari Levine Songs written by Philip Lawrence (songwriter) Songs written by Bruno Mars Pop ballads Soul ballads Torch songs