"Like Father, Like Son", also known as I learned it by watching you!, was a large-scale
United States anti-
narcotics
The term narcotic (, from ancient Greek ναρκῶ ''narkō'', "to make numb") originally referred medically to any psychoactive compound with numbing or paralyzing properties. In the United States, it has since become associated with opiates ...
campaign by
Partnership for a Drug-Free America. Launched in July 1987, the campaign used a televised
public service announcement.
The PSA features a father confronting his son (Reid MacLean) in his bedroom after finding a box containing an unspecified
controlled substance and
drug paraphernalia
"Drug paraphernalia" is a term to denote any equipment, product or accessory that is intended or modified for making, using or concealing drugs, typically for recreational purposes. Drugs such as marijuana, cocaine, heroin, and methamphetamin ...
. After his father angrily asks him how he learned to use drugs, the son shouts, "''You'', alright?! I learned it by watching ''you!''" As the father recoils from realizing the error of his own ways, a narrator then intones, "Parents who use drugs, have ''children'' who use drugs."
It was listed by ''Time'' as one of the top ten PSAs of all time.
See also
*
War on Drugs
References
External links
The original PSAas rebroadcast in
I Love the 80s.
Official PDFA website
{{Anti-drug ad campaigns
Public service announcements of the United States
American advertising slogans
Advertising campaigns
American television commercials
1980s television commercials
Drug policy of the United States
1987 in American television
1987 neologisms
Anti-drugs public service announcements