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iPulse Medical is an Israeli
start-up A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship refers to all new businesses, including self-employment and businesses that never intend t ...
company that makes
femtech Femtech (or female technology) is a term applied to a category of software, diagnostics, products, and services that use technology often to focus on women's health. This sector includes fertility solutions, period-tracking apps, pregnancy and nu ...
products. The company's brand and main product, Livia, is a menstrual pain relief
wearable device Wearable technology is any technology that is designed to be used while worn. Common types of wearable technology include smartwatches and smartglasses. Wearable electronic devices are often close to or on the surface of the skin, where they dete ...
.


History

iPulse Medical was founded by Israeli tech entrepreneur Chen Nachum in 2015. The idea for Livia came from his father, Zvi Nachum, a medical products inventor. In April 2016, The company launched Livia on crowdfunding site Indiegogo, where it had generated sales of $1,741,622 as of December 19, 2018. On April 11, 2018, the product received the Gold prize for Health & Wellness: Women's Wellbeing category at the
Edison Awards Edison Awards is an American company that runs an annual competition honoring excellence in innovation in a broad range of categories. Company The Edison Awards were established by the American Marketing Association in 1987 and has been an in ...
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Technical

Livia is used during menstruation to eliminate cramps and pain. It employs the principle of
gate control theory The gate control theory of pain asserts that non-painful input closes the nerve "gates" to painful input, which prevents pain sensation from traveling to the central nervous system. The gate control theory of pain describes how non-painful sensatio ...
to organically block pain receptors by sending continuous electrical pulses through electrodes along the body's nerve pathways in order to block out the pain signals before they reach the central nervous system. This is done using a specific frequency and length of its electrical pulses, which block out the specific type of pain associated with menstruation. The device has undergone a clinical trial, of which no results have been published.


Further reading

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Femtech Femtech (or female technology) is a term applied to a category of software, diagnostics, products, and services that use technology often to focus on women's health. This sector includes fertility solutions, period-tracking apps, pregnancy and nu ...


References

Science and technology in Israel Medical technology Women's health {{Israel-company-stub