iDreamBooks.com was a book "

discoverability Discoverability is the degree to which something, especially a piece of content or information, can be found in a search of a file, database, or other information system. Discoverability is a concern in library and information science, many aspects ...

" website, structured as a book

review aggregator A review aggregator is a system that collects reviews of products and services (such as films, books, video games, software, hardware, and cars). This system stores the reviews and uses them for purposes such as supporting a website where users ...

. It was founded in

San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...

by Rahul Simha, Vish Chapalamadugu and Mohit Aggarwal in July 2012. The site is inspired by the film review aggregator website

Rotten Tomatoes Rotten Tomatoes is an American review-aggregation website for film and television. The company was launched in August 1998 by three undergraduate students at the University of California, Berkeley: Senh Duong, Patrick Y. Lee, and Stephen Wan ...

, whose co-founder Patrick Lee was an early investor in the venture. Similarly to the Rotten Tomatoes system, iDreamBooks.com assigns two percentage scores to each title: one is based on professional reviews from reputable publications (including, among many others, ''

The New Yorker ''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issue ...

'', ''

The Guardian ''The Guardian'' is a British daily newspaper A newspaper is a periodical publication containing written information about current events and is often typed in black ink with a white or gray background. Newspapers can cover a wide ...

'', ''

The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...

'', ''

The New York Review of Books ''The New York Review of Books'' (or ''NYREV'' or ''NYRB'') is a semi-monthly magazine with articles on literature, culture, economics, science and current affairs. Published in New York City, it is inspired by the idea that the discussion of i ...

'', ''

The Independent ''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was publishe ...

'', '' The Millions'', ''

The Sydney Morning Herald ''The Sydney Morning Herald'' (''SMH'') is a daily compact newspaper published in Sydney, New South Wales, Australia, and owned by Nine. Founded in 1831 as the ''Sydney Herald'', the ''Herald'' is the oldest continuously published newspaper ...

'', etc.) as well as from writers who were vetted by the website and allowed to submit reviews; the other score is obtained from consumer user ratings. Thus far, the site scores new releases from the big six publishers (

Hachette Hachette may refer to: * Hachette (surname) * Hachette (publisher), a French publisher, the imprint of Lagardère Publishing ** Hachette Book Group, the American subsidiary ** Hachette Distribution Services, the distribution arm See also * Hachett ...

HarperCollins HarperCollins Publishers LLC is one of the Big Five English-language publishing companies, alongside Penguin Random House, Simon & Schuster, Hachette, and Macmillan. The company is headquartered in New York City and is a subsidiary of News C ...

, Macmillan,

Penguin Penguins ( order Sphenisciformes , family Spheniscidae ) are a group of aquatic flightless birds. They live almost exclusively in the Southern Hemisphere: only one species, the Galápagos penguin, is found north of the Equator. Highly adapt ...

Random House Random House is an American book publisher and the largest general-interest paperback publisher in the world. The company has several independently managed subsidiaries around the world. It is part of Penguin Random House, which is owned by Ger ...

, and

Simon & Schuster Simon & Schuster () is an American publishing company and a subsidiary of Paramount Global. It was founded in New York City on January 2, 1924 by Richard L. Simon and M. Lincoln Schuster. As of 2016, Simon & Schuster was the third largest pub ...

), but in the future, it plans to include also the smaller publishers and classics. Revenue is generated from paid partnerships, of which the first one was the Sony Reader store partnership; the site also licenses its data, and, in the future, plans to offer marketing deals for individual authors or groups of books.

Notes and references

{{Reflist, 2 Recommender systems Internet properties established in 2012 Book review websites 500 Startups companies American review websites