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@HopeMob was a
not-for-profit A not-for-profit or non-for-profit organization (NFPO) is a Legal Entity, legal entity that does not distribute surplus funds to its members and is formed to fulfill specific objectives. While not-for-profit organizations and Nonprofit organ ...
crowdfunding Crowdfunding is the practice of funding a project or venture by raising money from a large number of people, typically via the internet. Crowdfunding is a form of crowdsourcing and Alternative Finance, alternative finance, to fund projects "withou ...
site that raised money for direct aid to worthy causes. It was co-founded by
Shaun King Jeffery Shaun King (born September 17, 1979) is an American writer and activist. As a writer, King has contributed to Daily Kos, ''New York Daily News,'' and ''The Young Turks.'' King co-founded the Real Justice PAC in 2018, launched the websi ...
and Chad Kellough in 2012. People with specific needs applied to the site and were vetted. The vetting included asking for references, conducting interviews, and researching on
social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...
. Support was then given to approved projects to help them present a compelling case. Funds were raised and used to purchase the specific items people needed, such as a medical procedure; money was not given directly to those raising funds.


Model

''HopeMob'' was designed to be a crowdfunding platform meant to unite people and give hope to the others. The idea was to connect the ones in need with a group that had the assets to help them. Every user was able to submit a story about who a person in need, which then had to go through a verification process. Afterwards, they were put up for a vote by the site's community. Each vote required giving points that were given by doing certain actions (signing up, donating, using social media), and the revenue was supposed to help the HopeMob's operations. The story that had the majority of votes was featured on the front page. The @HopeMob Advisory Board selected four campaigns to feature each funding cycle and funds from monthly donors were dispersed accordingly.


History

HopeMob.org initially raised funds to build their
platform Platform may refer to: Arts * Platform, an arts centre at The Bridge, Easterhouse, Glasgow * ''Platform'' (1993 film), a 1993 Bollywood action film * ''Platform'' (2000 film), a 2000 film by Jia Zhangke * '' The Platform'' (2019 film) * Pla ...
in January 2012 on the
crowdfunding Crowdfunding is the practice of funding a project or venture by raising money from a large number of people, typically via the internet. Crowdfunding is a form of crowdsourcing and Alternative Finance, alternative finance, to fund projects "withou ...
site
Kickstarter Kickstarter, PBC is an American Benefit corporation, public benefit corporation based in Brooklyn, New York City, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative project ...
. Their campaign raised about $125,000 and was actively backed by
Oprah Winfrey Oprah Gail Winfrey (; born Orpah Gail Winfrey; January 29, 1954) is an American television presenter, talk show host, television producer, actress, author, and media proprietor. She is best known for her talk show, ''The Oprah Winfrey Show' ...
.Amy Shearn, “Choreographed Hope, Brought to You by HopeMob”, LifeLift – The Oprah Blog, 15 February, 2012
/ref> The site was launched in April 2012. The initial site featured one cause at a time and charged a fee as a percentage of funds raised to cover its costs. In December 2012, the site relaunched as a not-for-profit. Money was provided to the site by donors to cover the site's expenses, allowing the site to provide 100% of the funds raised in the crowdfunding campaigns to support the projects. The site also opened up to running multiple campaigns at the same time. Co-founder Shaun King left the organization in 2014 to pursue other projects. After King departed HopeMob.org in 2014, the HopeMob Advisory Board asked Pure Charity to step in and help transition current initiatives into completed initiatives, as well as to envision a larger work for HopeMob and its future. HopeMob was rebranded @HopeMob and was brought under the leadership of Leroy Barber, co-founder of the Voices Project. Under Barber, @HopeMob took on a completely new advisory board and mission, becoming the world's first crowdfunding site devoted exclusively to supporting leaders and communities of color in dismantling the consequences of systemic racism and injustice.


Criticism

According to Shaun King, HopeMob was criticized by people who raised money but never received the funds. In response, HopeMob stated that it paid out for every story that raised money.Shaun King, “Refusing to be Held Captive by Your Past :: My Crazy Life in Love, Leadership, and Business :: The Definitive Guide to Nearly Every Success & Failure I’ve Ever Had”, 100lifegoals.com, 27 December 2014


References


External links

* {{DEFAULTSORT:HopeMob Defunct crowdfunding platforms of the United States