Richard Mark Bailey (born September 4, 1976), known professionally as Honorebel, is a Jamaican born singer, rapper, songwriter, producer and CEO of Phantom Music Group (with partner Nick Lafond) and Caribbean Paradise Publishing LLC. He first gained notoriety in 2009 with his single "

Now You See It (Shake That Ass) "Now You See It (Shake That Ass)" is a song by Jamaican singer Honorebel, featuring American rapper Pitbull and Jump Smokers. It was released as a digital download single on October 5, 2009. The single is also included on Honorebel's second st ...

" a collaboration with

Pitbull Pit bull is an umbrella term for several types of dog believed to have descended from bull and terriers. In the United States, the term is usually considered to include the American Pit Bull Terrier, American Staffordshire Terrier, American B ...

, and

Jump Smokers Jump Smokers were an electro house music group from the United States. The band consisted of members Justin Roman (vocals/lyrics) and Flipside (production/DJ). Background The two met in Chicago, Illinois working for Chicago radio station ...

Career

Honorebel began his career in the late 1990s, recording

reggae Reggae () is a music genre that originated in Jamaica during the late 1960s. The term also denotes the modern popular music of Jamaica and its Jamaican diaspora, diaspora. A 1968 single by Toots and the Maytals, "Do the Reggay", was the first ...

hip hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hip- ...

dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots reggae, roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2 ...

and EDM music. He soon found himself collaborating with

legends such as

Sly and Robbie Sly and Robbie were a prolific Jamaican rhythm section and production duo, associated primarily with the reggae and dub genres. Drummer Sly Dunbar and bassist Robbie Shakespeare teamed up in the mid-1970s after establishing themselves separat ...

, while infusing

Hip-Hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...

Beats with producers like

Scott Storch Scott Spencer Storch (born December 16, 1973) is an American record producer and songwriter. Storch began his career as part of Philadelphia-based hip hop band the Roots, which he joined as a keyboardist prior to the release of their 1993 debut a ...

and EDM with

Benny Benassi Marco "Benny" Benassi (; born 13 July 1967) is an Italian DJ and music producer. He is widely seen as a pioneer of electro house, a genre brought into the mainstream by his 2002 summer club hit " Satisfaction". He started his career as DJ alon ...

Dj Snake William Sami Étienne Grigahcine (born 13 June 1986), known by his stage name DJ Snake, is a French DJ and record producer. He was first credited with production work on several singles for other artists—including " Shut It Down" by Pitbull an ...

, Afro Jack,

Rune RK Runes are the letters in a set of related alphabets, known as runic rows, runic alphabets or futharks (also, see ''futhark'' vs ''runic alphabet''), native to the Germanic peoples. Runes were primarily used to represent a sound value (a ph ...

Robbie Rivera Roberto "Robbie" Rivera (born 1973) is a Puerto Rican house music producer and DJ. He has an extensive catalog of original productions and remixes to his credit, ranging from tribal to progressive house, as well as incorporating garage and La ...

and

Tommy Trash Thomas Matthew Olsen better known by his stage name Tommy Trash, is an Australian DJ, record producer, and remixer. He currently resides in Los Angeles, California and signed to Ministry of Sound Australia. Biography Early life Thomas Ol ...

just to name a few. Honorebel has collaborated with artist such as the queen of reggae/dancehall

Lady Saw Marion Hall, formerly known by the stage name Lady Saw, is a Jamaican singer and songwriter whose career has spanned over two decades. Formerly known as the Honorific nicknames in popular music, Queen of Dancehall, she is known for her guest ap ...

Gyptian Windel Beneto Edwards (born 25 October 1983), better known by his stage name Gyptian (), is a Jamaican reggae singer. He often appears with roots reggae songs within the reggae subgenre dancehall. Early life Born to a Seventh-day Adventist mo ...

Shaggy Shaggy may refer to: People *Shaggy (musician) (born 1968), Jamaican American reggae rapper and singer *Shaggy 2 Dope, half of the hip hop, horrorcore band Insane Clown Posse *Shaggy Flores (born 1973), Nuyorican poet, writer and African diaspora ...

Sean Paul Sean Paul Ryan Francis Henriques (born 9 January 1973) is a Jamaican dancehall musician. Paul's first album, ''Stage One'', was released in 2000. He gained international fame with his second album, ''Dutty Rock'', in 2002. Its single "Get Busy ...

Sean Kingston Kisean Paul Anderson (born February 3, 1990), known professionally as Sean Kingston, is an American former singer and rapper. Born in Miami, Florida, and raised in Jamaica, he signed with J. R. Rotem's record label Beluga Heights Records ...

Akon Aliaune Damala Bouga Time Puru Nacka Lu Lu Lu Badara Akon Thiam (born April 16, 1973), known mononymously as Akon (), is a Senegalese-United States, American singer, songwriter, rapper, record producer, businessman, and philanthropist. An influ ...

Flo Rida Tramar Lacel Dillard (born September 16, 1979), known professionally as Flo Rida ( ), is an American rapper and singer. His 2007 debut and breakout single "Low (Flo Rida song), Low" was number one for 10 weeks in the United States and broke the ...

and

Willy Chirino Willy Chirino (born April 5, 1947, in Consolación del Sur, Pinar del Río, Cuba) is a Cuban-American singer, songwriter, musician and record producer. Early life Following the communist revolution in Cuba, Chirino came to the United States ...

just to name a few. It was inevitable that Honorebel's music quickly morphed. He infused various styles to fit his deliverance, ranging from roots

Techno-pop Synth-pop (short for synthesizer pop; also called techno-pop; ) is a music genre that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s and early 1970s b ...

pop-rock Pop rock (also typeset as pop/rock) is a fusion genre and form of rock music characterized by a strong commercial appeal, with more emphasis on professional songwriting and recording craft, and less emphasis on attitude than standard rock musi ...

, EDM to

Tropical House Tropical house, also known as trop house, is a subgenre of house music, and a derivation of tropical music, with elements of dancehall and Balearic house. Artists of the genre are often featured at various summer festivals such as Tomorrowland. ...

, to

reggaeton Reggaeton (, ) is a modern style of popular music, popular and electronic music that originated in Panamanian reggaetón, Panama during the late 1980s, and which rose to prominence in the late 1990s and early 2000s through a plethora of Puert ...

. Honorebel began to widen his musical catalog and his audience appeal, reaching as far as

Russia Russia, or the Russian Federation, is a country spanning Eastern Europe and North Asia. It is the list of countries and dependencies by area, largest country in the world, and extends across Time in Russia, eleven time zones, sharing Borders ...

, where he performed live at the

MTV Video Music Award The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honor the best in the music video medium. Originally conceived as an alternative to the Grammy Awards (in the video category) ...

s in 2007 with

Russian Russian(s) may refer to: *Russians (), an ethnic group of the East Slavic peoples, primarily living in Russia and neighboring countries *A citizen of Russia *Russian language, the most widely spoken of the Slavic languages *''The Russians'', a b ...

Pop Star, Julia Kova in

Moscow, Russia Moscow is the Capital city, capital and List of cities and towns in Russia by population, largest city of Russia, standing on the Moskva (river), Moskva River in Central Russia. It has a population estimated at over 13 million residents with ...

2009-2013

In August 2009, Honorebel signed a deal with

Ultra Records Ultra Records is an American record label owned by Sony Music Entertainment, which is a subsidiary of Sony Music Group. Company history Established in 1995 in New York City by Patrick Moxey, a former executive of PolyGram and Virgin Records ...

, American indie EDM label. Within a month, He released his hit single "

" featuring American rapper

and

in September 2009 and it takes the EDM club scene by storm world-wide. "Now You See It (Shake That Ass)" has over 45 million views on

YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...

, went #1 in 24 different countries world-wide, peaked at #22 on

Billboard's ''Billboard'' (stylized in lowercase since 2013) is an American music and entertainment magazine published weekly by Penske Media Corporation. The magazine provides music charts, news, video, opinion, reviews, events and styles related to the ...

Top 100 Dance Chart, #34 on the

Billboard Hot 200 The ''Billboard'' 200 is a record chart ranking the 200 most popular music albums and EPs in the United States. It is published weekly by ''Billboard'' magazine to convey the popularity of an artist or groups of artists. Sometimes, a record ...

Chart. The song remained on the charts for multiple weeks. The single was released as a digital download on October 5, 2009, and was also included on Honorebel's second album, "Club Scene" in 2010, under

. The music video was directed by David Russio, and released with an aggressive viral campaign by

. Within the first year, the video had accumulated over 10 million views on

. Barbadian singer,

Rihanna Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, businesswoman, and actress. One of the List of music artists by net worth, wealthiest musicians in the world, List of awards and nominations received by Rihanna, her vario ...

, introduced the video for "Now You See It (Shake That Ass)" as it debuted on MuchMusic (Canada) in October 2009. The single and remixed versions of "Now You See It (Shake That Ass)" is distributed on over 16+

dance compilations on

iTunes iTunes is a media player, media library, and mobile device management (MDM) utility developed by Apple. It is used to purchase, play, download and organize digital multimedia on personal computers running the macOS and Windows operating s ...

worldwide. The success of "Now You See It (Shake That Ass)" made it one of 2009's Top Club Bangers coming in at #9 on

MTV MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...

and #13 on MuchMusic (Canada). As the success of "Now You See It (Shake That Ass)" continued,

invited Honorebel to come out on the road as a supporting act for Pitbull's US multi-city Carnival tour, in late spring 2010. Honorebel's debut album ''Club Scene'' with

digitally released May 25, 2010. Collaborations on the album include island dance pop song, " My Girl" featuring Jamaican-American singer,

and American rapper,

Trina Katrina Laverne Kearse (née Taylor; born December 3, 1974), is an American rapper. She rose to prominence in the late 1990s for her collaborations with Trick Daddy on the singles " Nann Nigga", " Shut Up", and " Take It to da House". In 2000, ...

. The single releases with a big forward from mainstream radio and Caribbean appeal. The official "My Girl" music video, directed by David Russio, hits hard on the media circuit with front page features on

VEVO Vevo LLC ( , an abbreviation for "Video Evolution", stylized in all caps until 2013) is an American Multinational corporation, multinational video hosting service, best known for providing music videos to YouTube. The service is also available ...

Daily Motion Dailymotion is a French online video platform, online video sharing platform owned by Canal+ S.A., Canal+. Prior to 2024, the company was owned by Vivendi. North American launch partners included Vice Media, Bloomberg L.P., Bloomberg, and Hears ...

Yahoo! Music Yahoo Music was a brand under which Yahoo provided music services including Internet radio, a digital music store, music streaming service, media player software, and original programming. Yahoo Music was sold to Rhapsody in early 2008. Pro ...

and many more. Popular live urban music video show

BET Black Entertainment Television (BET) is an American basic cable channel targeting Black American audiences. It is the flagship channel of the BET Media Group, a subsidiary of Paramount Global's CBS Entertainment Group. Originally launched ...

’s

106 & Park ''106 & Park'' is an American hip hop and R&B music video show, set up in a countdown format, that was broadcast on weekdays at 6:00 pm ET/5:00 pm CT on BET; it aired on a one-day delay on BET International. It was the network's highest- rated ...

showcased the music video for "My Girl" featuring

and

as new joint of the day in August 2010. Around the same time, Honorebel was featured as "Artist On The Rise" on

Windows Media Player Windows Media Player (WMP, officially referred to as Windows Media Player Legacy to retronym, distinguish it from Windows Media Player (2022), the new Windows Media Player introduced with Windows 11) is the first media player (application soft ...

's Feature page.

FatMan Scoop Isaac Freeman III (August 6, 1968 – August 31, 2024), better known by his stage name Fatman Scoop, was an American hip-hop recording artist and radio personality. Noted for his booming, raw vocal presence on various hip-hop songs, he was best k ...

added more power with his club banging dance remix of "My Girl" – Honorebel feat.

, remixed by Disco Fries. In March 2011, "I Wanna" featuring Pitbull single and music video was released by

. In 2012, Honorebel performed

Reggae Sumfest Reggae Sumfest is the largest music festival in Jamaica and the Caribbean, taking place each year in mid-July in Montego Bay.Johnson, Richard (2014)All Set for Sumfest, '' Jamaica Observer'', 8 July 2014. Retrieved 8 July 2014 Sumfest started in 1 ...

, the largest

music festival A music festival is a festival, community event with music, performances of singing and instrument playing that is often presented with a theme such as musical genre (e.g., rock music, rock, blues, folk music, folk, jazz, classical music), nation ...

Jamaica Jamaica is an island country in the Caribbean Sea and the West Indies. At , it is the third-largest island—after Cuba and Hispaniola—of the Greater Antilles and the Caribbean. Jamaica lies about south of Cuba, west of Hispaniola (the is ...

and the

Caribbean The Caribbean ( , ; ; ; ) is a region in the middle of the Americas centered around the Caribbean Sea in the Atlantic Ocean, North Atlantic Ocean, mostly overlapping with the West Indies. Bordered by North America to the north, Central America ...

, which takes place each year in mid-July in

Montego Bay Montego Bay () is the capital of the Parishes of Jamaica, parish of Saint James Parish, Jamaica, St. James in Jamaica. The city is the fourth most populous urban area in the country, after Kingston, Jamaica, Kingston, Spanish Town, and Portmore ...

. Honorebel's songs have earned placement in multiple motion pictures and television shows. "

" was featured on

CW Television Network The CW Network, LLC (commonly referred to as The CW or simply CW) is an American commercial terrestrial television, broadcast television television network, network which is controlled by Nexstar Media Group through a 75% ownership interest. Th ...

hit show ''

Hellcats ''Hellcats'' is an American cheerleading comedy-drama television series that originally aired on The CW in the United States from September 8, 2010, to May 17, 2011. Based on the book ''Cheer: Inside the Secret World of College Cheerleaders'' ...

'' in January 2012. "

" and "I Wanna" both featured on

Showtime Showtime or Show Time may refer to: Film * ''Showtime'' (film), a 2002 American action/comedy film * ''Showtime'' (video), a 1995 live concert video by Blur Television Networks and channels * Showtime Networks, a division of Paramount Global w ...

's hit series ''

Californication Californication may refer to: *Californication (word), an expression that refers to the influx of Californians into various western states in the U.S. *Californication (album), ''Californication'' (album), a 1999 album by the Red Hot Chili Peppers ...

''.

's remix of "Now You See It (Shake That Ass)" was included on the soundtrack for "

Piranha 3D ''Piranha 3D'' is a 2010 American 3D horror comedy film that serves as a remake of the comedy horror film '' Piranha'' (1978) and an entry in the ''Piranha'' film series. Directed by Alexandre Aja and written by Pete Goldfinger and Josh Sto ...

" the same year. "Party On" featuring

Disco Fries Disco Fries is an American DJ and music production duo from New York consisting of Nick Ditri and Danny Boselovic. History In late fall of 2004, Danny Boselovic and Nick Ditri met as roommates in their freshman year at Berklee College of Mus ...

appeared on the soundtrack of

Universal Pictures Universal City Studios LLC, doing business as Universal Pictures (also known as Universal Studios or simply Universal), is an American filmmaking, film production and film distribution, distribution company headquartered at the 10 Universal Ci ...

' blockbuster ''

American Reunion ''American Reunion'' (also known as ''American Pie 4: Reunion'' or ''American Pie: Reunion'' in certain countries) is a 2012 American sex comedy film written and directed by Jon Hurwitz and Hayden Schlossberg. It is the fourth and final insta ...

'', the fourth installment in the "American Pie" film series released also in 2012. Mid summer 2012, "Strip Search" a single featuring Stephen Davids & Kelly Bomb went #1 on

Malta Malta, officially the Republic of Malta, is an island country in Southern Europe located in the Mediterranean Sea, between Sicily and North Africa. It consists of an archipelago south of Italy, east of Tunisia, and north of Libya. The two ...

PRS Charts. "Ravin and Clean" was the #1 song in

Africa Africa is the world's second-largest and second-most populous continent after Asia. At about 30.3 million km2 (11.7 million square miles) including adjacent islands, it covers 20% of Earth's land area and 6% of its total surfac ...

and the #1 music video on Video Mix in

South Florida South Florida, sometimes colloquially shortened to SoFlo, is the Regions of the United States#Florida, southernmost region of the U.S. state of Florida. It is one of Florida's three most commonly referred to directional regions; the two others are ...

in December 2012. In 2013, the single "Caribbean Dream" appeared on the soundtrack of Zumba Fitness: World Party, one of the most popular fitness games in the world. Honorebel and

collaborated again on "Seize The Night" officially released 2013, produced by Erik Rydmark & Sven Lundholm.

2014-present

"Seize The Night" featuring Pitbull appeared Honorebel's third album ''Honor Roll'' on his new label, Phantom Music Group, in November 2014. In the summer of 2015, Honorebel and Pitbullmade another classic entitled "She’s My Summer" which went #1 on the Swiss Dance Charts and steadily held position in the Top 10 in nine countries worldwide. Honorebel's 2019 single "Bridal" features

Nigerian Nigerians or the Nigerian people are citizens of Nigeria or people with ancestry from Nigeria. The name Nigeria was derived from the Niger River running through the country. This name was allegedly coined in the late 19th century by British jo ...

recording artist

Sound Sultan Sound Sultan (born Olanrewaju Abdul-Ganiu Fasasi; November 27, 1976 – July 11, 2021) was a Nigerian rapper, singer, songwriter, actor, comedian, and recording artist. He was regarded as one of the pacesetters of modern hip hop music, hip hop ...

and Joe El. Honorebel and

American American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, p ...

recording artist, Marica Linn came together collaboratively on the single, "Spotlight" released October 2019. In November 2019, Honorebel released "Above the Noise", which, in addition to "Bridal", features songs including a Latin-tinged ballad collaboration with

Tarrus Riley Omar "Tarrus" Riley, Order of Distinction, CD (born April 26, 1979, Bronx, New York (state), New York, United States) is a Jamaican-American reggae singer and member of the Rastafari movement.Kenner, Rob (21 August 2009"Reggae Singer With a Leg ...

titled "Be Free". Other collaborations include 2018 single, "Let Me Love You" with GrooveGalore and

Tessanne Chin Tessanne Amanda Chin (; born September 20, 1985) is a Jamaican recording artist, best known for winning Season 5 of NBC's reality TV singing competition '' The Voice'' as part of Adam Levine's team. She has opened for artists such as Patti LaBe ...

. Honorebel collaborated with a few high-profile friends on Above The Noise, as

graces "Own The Night", while

Charly Black Desmond Méndez (born 6 April 1980), better known as Charly Black, alternatively known as Charly Blacks, and originally known as Tony Mentol, is a Jamaican reggae and dancehall singer, selector and singjay. He is best known for his track "Gy ...

appears on "Your Love."

Dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots reggae, roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2 ...

veteran

Wayne Wonder Von Wayne Charles (born 26 July 1972), better known by his stage name Wayne Wonder, is a Jamaican reggae and dancehall artist. His most popular single is the 2003 hit " No Letting Go". Biography Early life Wonder was born in Buff Bay, Portla ...

and rapper

Rick Ross William Leonard Roberts II (born January 28, 1976), known professionally as Rick Ross, is an American rapper. An influential figure in modern Hip-hop, hip hop music, Rick Ross has become known for his "Wiktionary:booming, booming" vocal perfor ...

join Honorebel on "All Over." Honorebel performed a variety of his hit songs including "Sauce Boss," accompanied by violin duo, Son's of Mystro, and "Spotlight," his "deeply invigorating" tropical house summer hit with Marica Linn, on

NTV Uganda NTV Uganda is a Ugandan television station under the Nation Media Group (NMG), operating in East Africa. It has been on air since 2006. It is one of the companies owned by Aga Khan IV. During the Arua elections, NTV Uganda reporter Herbert Zziwa ...

's music/dance/video show

NTV Dance Party NTV may refer to: Television * NTV (Bangladesh), a Bengali-language satellite television channel in Bangladesh * NTV (India), Telugu regional channel * NTV (Kenya) * NTV (Mongolia), a television channel based in Mongolia * NTV (Newport Televisio ...

on June 13, 2020. The show was

broadcast Broadcasting is the data distribution, distribution of sound, audio audiovisual content to dispersed audiences via a electronic medium (communication), mass communications medium, typically one using the electromagnetic spectrum (radio waves), ...

on national TV in

Uganda Uganda, officially the Republic of Uganda, is a landlocked country in East Africa. It is bordered to the east by Kenya, to the north by South Sudan, to the west by the Democratic Republic of the Congo, to the south-west by Rwanda, and to the ...

and

live streamed Livestreaming, live-streaming, or live streaming is the streaming of video or audio in real time or near real time. While often referred to simply as ''streaming'', the real-time nature of livestreaming differentiates it from other non-live ...

internationally on

. In July 2022, Honorebel collaborated with 2014 BMI Writer-of-the-Year Award Winner, SPIKY on amapiano hit "AssMazing" along with Third World Don.

Discography

* ''Fire + Ice'' (2000) * ''Club Scene'' (2010) * ''Honorebel Presents Reggae Series #1''(2011) * ''Honorebel & Robothead Music Presents Reggae Series #2'' (2012) * ''Honor Roll'' (2014) * ''Above the Noise'' (2019) * ''Guru'' (2021) * ''444'' (2023)

References

{{Reflist 1976 births Living people Jamaican male singers