Hoichoi is an Indian
subscription video on-demand and
over-the-top
An over-the-top (OTT) media service is a media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms: the types of companies that traditionally act as controllers or distributors ...
streaming
Streaming media is multimedia that is delivered and consumed in a continuous manner from a source, with little or no intermediate storage in network elements. ''Streaming'' refers to the delivery method of content, rather than the content i ...
service, owned and maintained by
SVF Entertainment Pvt Ltd with headquarters in Kolkata, India. It was launched on 20 September 2017. Hoichoi is currently available for
Android
Android may refer to:
Science and technology
* Android (robot), a humanoid robot or synthetic organism designed to imitate a human
* Android (operating system), Google's mobile operating system
** Bugdroid, a Google mascot sometimes referred to ...
,
iOS
iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also include ...
,
Apple TV
An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple trees are cultivated worldwide and are the most widely grown species in the genus '' Malus''. The tree originated in Central Asia, where its wild ancestor, ...
,
Amazon Fire TV
Amazon Fire TV (stylized as amazon fireTV) is a line of digital media players and microconsoles developed by Amazon. The devices are small network appliances that deliver digital audio and video content streamed via the Internet to a connec ...
,
Android TV
Android TV is a smart TV operating system based on Android and developed by Google for television sets, digital media players, set-top boxes, and soundbars. A successor to Google TV, it features a user interface designed around content discover ...
,
Roku
Roku ( ) is a brand of hardware digital media players manufactured by American company Roku, Inc. They offer access to streaming media content from online services.
The first Roku model, developed in collaboration with Netflix, was introduce ...
.
Mi TV, LG Smart TV and
Tizen
Tizen () is a Linux-based mobile operating system backed by the Linux Foundation, mainly developed and used primarily by Samsung Electronics.
The project was originally conceived as an HTML5-based platform for mobile devices to succeed MeeGo ...
. It is the first
OTT platform
An over-the-top (OTT) media service is a media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms: the types of companies that traditionally act as controllers or distribut ...
from West Bengal focusing exclusively on Bengali language content, worldwide.
The name ''Hoichoi'' means excitement.
Content
The on-demand platform focuses on
Bengali language films and entertainment content mainly, but also provides English subtitles to all movies. It now has about 600 film titles, and 100+ original series. The platform is also introducing children's content, and has original films, web series and short films across many genres.
Partnership
Technology partner
ViewLift is Hoichoi's technology partner that controls the brand's OTT space; media and entertainment distribution, consumption and monetization.
SVF gave the mandate to ViewLift in October 2016 to maintain and develop the official website and app.
Viewership
Hoichoi aims at reaching out to 25+
crore (250+ million)
Bengali
Bengali or Bengalee, or Bengalese may refer to:
*something of, from, or related to Bengal, a large region in South Asia
* Bengalis, an ethnic and linguistic group of the region
* Bengali language, the language they speak
** Bengali alphabet, the ...
people worldwide.
Releases
See also
*
Shree Venkatesh Films
SVF Entertainment Pvt. Ltd. is an Indian media and entertainment company headquartered in Kolkata, West Bengal, founded by Shrikant Mohta. Apart from producing and distributing Bengali films, SVF also distributes Bollywood and Hollywood films i ...
*
Over-the-top media services in India
There are currently about 46 providers of over-the-top media services (OTT) in India, which distribute streaming media over the Internet. In fiscal year 2018, the OTT market in India was worth crore. The streaming market in India is predicted t ...
References
{{Reflist
External links
Official Website
Companies based in Kolkata
Indian brands
Streaming media systems
Video on demand services
Indian companies established in 2017
2017 establishments in West Bengal