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Heello was an online
social networking service A social networking service (SNS), or social networking site, is a type of online social media platform which people use to build social networks or social relationships with other people who share similar personal or career content, interest ...
and
microblogging Microblogging is a form of blogging using short posts without titles known as microposts or status updates. Microblogs "allow users to exchange small elements of content such as short sentences, individual images, or video links", which may be the ...
service launched in August 2011, and owned and operated by Heello Inc. Heello enabled its users to send and read text-based posts and to share pictures and videos. Heello was founded by Noah Everett (the founder of Twitpic), exactly one day after
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
rolled out its official photo-sharing app. Heello is financed by the money generated by TwitPic through online advertising. Within the first day, there were about average 4 Pings a second. On 12 August 2011, Noah Everett reported that Heello had reached 1 million Pings in just 2 days. , the Heello
API An application programming interface (API) is a connection between computers or between computer programs. It is a type of software interface, offering a service to other pieces of software. A document or standard that describes how to build ...
had not been released, and developers were trying to create applications/tools using alternative ways. On 8 August 2012, the Heello team announced via Twitter that they were working on a new version of the website The lin
new.heello.com
that they Tweeted on their Twitter account and Pinged from their website mentioned the development of mobile applications for the
iPhone The iPhone is a line of smartphones developed and marketed by Apple that run iOS, the company's own mobile operating system. The first-generation iPhone was announced by then–Apple CEO and co-founder Steve Jobs on January 9, 2007, at ...
and Android platforms. A post from their blog Heello
. Blog.heello.com. Retrieved on 2013-08-11. stated that the new version's main features were going to be: *a simple
user interface In the industrial design field of human–computer interaction, a user interface (UI) is the space where interactions between humans and machines occur. The goal of this interaction is to allow effective operation and control of the machine fro ...
that focused on the user's timeline *inline photos and videos in timelines *native check-in functionality backed by a global database of over 58 million places *a big focus on their developer ecosystem *users would own their data On the 12th of January 2013, Heello launched its new, updated web service to over 1 million Heello users. The new update included Private Pings, header photos (similar to those of
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
or
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
), as well as a cleaner, slimmer design and an improved API. These changes were widely welcomed throughout the Heello user base and were admired for their modern design. Although it still had an ample number of errors throughout the platform, the company said it was working to help pull Heello back to its feet, and after 4 days of launching the new Heello, it said that it had over 65% of its user base back on and Pinging. On June 23, 2014 the Heello team announced that Heello would be shutting down on August 15, 2014. A link was provided to request an archive of user data. Heello was no longer available after June 24, 2014. It was unofficially re-created in Russia after 2014 under the address https://heello.ru.


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