The Healthy Weight Commitment Foundation is an organization of American food and beverage companies formed with the stated aim of decreasing the number of calories in the U.S. marketplace. It was announced in October 2009, by the then-CEO of
Kellogg's
Kellanova, formerly known as the Kellogg Company and commonly known as Kellogg's, is an American Multinational corporation, multinational food manufacturing company headquartered in Chicago, Illinois, US. Kellanova produces and markets con ...
,
A. D. David Mackay.
Members
The organization has 16 companies as members, including
The Coca-Cola Company
The Coca-Cola Company is an American multinational corporation founded in 1892. It manufactures, sells and markets soft drinks including Coca-Cola, other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. Its stock is lis ...
,
PepsiCo
PepsiCo, Inc. is an American multinational corporation, multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase, New York, Purchase. PepsiCo's business encompasses all aspects of the f ...
,
General Mills
General Mills, Inc. is an American multinational corporation, multinational manufacturer and marketer of branded ultra-processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in ...
,
Campbell's, and
ConAgra Foods.
The companies that constitute the Foundation's membership together produce between 20 and 25 percent of the food consumed in the United States.
In 2010, the organization pledged to decrease the number of calories its members collectively sold in the United States in 2012 by 1 trillion relative to a 2007 baseline.
[ The Foundation also aimed to reduce this number by 1.5 trillion by 2015.]
Evaluation
A 2014 study found that the pledge had led to a reduction in calories sold in the U.S. marketplace by 6.4 trillion calories, more than four times the amount they had pledged to cut by the following year.[
]
References
External links
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Organizations established in 2009
2009 establishments in the United States