is a

Japanese Japanese may refer to: * Something from or related to Japan, an island country in East Asia * Japanese language, spoken mainly in Japan * Japanese people, the ethnic group that identifies with Japan through ancestry or culture ** Japanese diaspor ...

skin care Skin care or skincare is the practice of maintaining and improving the health and appearance of the skin. It includes washing, moisturizing, protecting from the sun, and treating skin problems like acne and dryness. Skin care can help prevent i ...

brand developed by

Rohto Pharmaceutical is a multinational corporation specializing in fast-moving consumer goods and pharmaceuticals, headquartered in Ikuno-ku, Osaka, Japan. The company primary focuses on skin and eye care products. They also produce cosmetics, supplements, and ov ...

. The brand is most known for their

hyaluronic acid Hyaluronic acid (; abbreviated HA; conjugate base hyaluronate), also called hyaluronan, is an anionic, nonsulfated glycosaminoglycan distributed widely throughout connective, epithelial, and neural tissues. It is unique among glycosaminog ...

products and for offering eco-friendly refill pouches. Their flagship offering, the Super Hyaluronic Acid Moisturizing Lotion, was the number one ''lotion'' in Japan for seven consecutive years. Distinct from Hada Labo proper, Hada Labo Tokyo is manufactured by

Mentholatum The Mentholatum Company, Inc. is a maker of non-prescription health care products founded in 1889 by Albert Alexander Hyde in the United States. It was bought out by Rohto Pharmaceutical Co., a Japanese health care company, in 1988. The Menth ...

(a subsidiary of Rohto) for the American market, differing in branding, products and formulation. Hada_labo_skincare

History

Hada Labo was launched in 2004, and sought to emphasize a more "simplistic" skin care approach by removing "unnecessary additives, colorant, fragrance and mineral oil". In 2005, the brand changed their packaging from glass to plastic bottles and began offering their products in refill pouch variations. In 2015, Hada Labo Tokyo became the first Japanese cosmetics brand to launch at

U.S. The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 states and a federal capital district, Washington, D.C. The 48 contiguous ...

mass retailers. Six products from the brands lineup are to be distributed across the Northeastern and

Florida Florida ( ; ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It borders the Gulf of Mexico to the west, Alabama to the northwest, Georgia (U.S. state), Georgia to the north, the Atlantic ...

markets in 235 Harmon locations. In November 2019, Hada Labo revised all the packaging from their Gokujyun and Shirojyun lines to be made from plant-derived materials.

Products

Hada Labo is composed of three main lines: * , focused on "intense" hydration *, with added brightening properties *, with added anti-aging benefits Their ''lotion'' products are a popular variant, a type of toner-adjacent skin conditioner unique to Japanese beauty.

References

{{reflist Products introduced in 2004 2004 establishments in Japan Cosmetics companies of Japan Personal care brands Cosmetics Cosmetics brands Japanese brands Hada