Guaraná Jesus is a Brazilian

soft drink A soft drink (see #Terminology, § Terminology for other names) is a class of non-alcoholic drink, usually (but not necessarily) Carbonated water, carbonated, and typically including added Sweetness, sweetener. Flavors used to be Natural flav ...

produced by Eduardo Lago, a

Coca-Cola Coca-Cola, or Coke, is a cola soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries and territories worldwide, with consumers drinking more than 1.8 billion company beverage servings ...

bottler based in São Luís."Guarana's potent reputation makes consumers drink it up"; Matt Moffett and Nikhil Deogun, ''

The Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...

'', reprinted by
South Coast Today
', 7-11-1999 The drink is popular within the region, reportedly outselling Coca-Cola, and is made from extracts of the guarana plant, which contains

caffeine Caffeine is a central nervous system (CNS) stimulant of the methylxanthine chemical classification, class and is the most commonly consumed Psychoactive drug, psychoactive substance globally. It is mainly used for its eugeroic (wakefulness pr ...

(sometimes called "guaranine"), theophylline, and theobromine. Lago has noted that "Every Brazilian knows that guarana is a stimulant, and that means it stimulates everything". The drink is named for Jesus Norberto Gomes, the druggist who formulated the drink in 1920. The drink has a pink color, a cinnamon aroma and a very sweet taste, and is marketed with the slogan "the pink dream". The drink is now a brand owned by the Coca-Cola Company.

Notes and references

Brazilian brands Guarana sodas Coca-Cola brands Cola brands Brazilian drinks {{Brazil-cuisine-stub

See also

Notes and references