Guaraná (Backus)
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Guaraná Backus is a Peruvian guaraná beverage containing
guarana Guaraná ( from the Portuguese ''guaraná'' ; ''Paullinia cupana'', syns. ''P. crysan, P. sorbilis'') is a climbing plant in the family Sapindaceae, native to the Amazon basin and especially common in Brazil. Guaraná has large leaves and clu ...
fruit and is sold in
PET A pet, or companion animal, is an animal kept primarily for a person's company or entertainment rather than as a working animal, livestock, or a laboratory animal. Popular pets are often considered to have attractive/ cute appearances, inte ...
bottles of 500 ml. In 2007, the drink had 5% of the soft drinks market, and was relaunched with a new bottle and label and a light version. A year later, its sales had increased by 49%. The brand has sponsored national
windsurfing Windsurfing is a wind-propelled water sport that is a combination of sailing and surfing. It is also referred to as "sailboarding" and "boardsailing", and emerged in the late 1960s from the Californian aerospace and surf culture. Windsurfing gain ...
,
taekwondo Taekwondo (; ; ) is a Korean martial art and combat sport involving primarily kicking techniques and punching. "Taekwondo" can be translated as ''tae'' ("strike with foot"), ''kwon'' ("strike with hand"), and ''do'' ("the art or way"). In ad ...
and youth
football Football is a family of team sports that involve, to varying degrees, kick (football), kicking a football (ball), ball to score a goal (sports), goal. Unqualified, football (word), the word ''football'' generally means the form of football t ...
tournaments. It is widely used by Brazilian A/B youth sectors to be mixed up with
whisky Whisky or whiskey is a type of liquor made from Fermentation in food processing, fermented grain mashing, mash. Various grains (which may be Malting, malted) are used for different varieties, including barley, Maize, corn, rye, and wheat. Whisky ...
.


References


External links


Backus web site
(in Spanish) Peruvian brands Peruvian drinks Backus and Johnston brands Guarana sodas {{peru-cuisine-stub