Grumbacher is a
US brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
of
art materials
Media, or mediums, are the core types of material (or related other tools) used by an artist, composer, designer, etc. to create a work of art. For example, a visual artist may broadly use the media of painting or sculpting, which themselves hav ...
. Grumbacher offers products for artists including
acrylic paint
Acrylic paint is a fast-drying paint made of pigment suspended in acrylic polymer emulsion and plasticizers, silicone oils, defoamers, stabilizers, or metal soaps. Most acrylic paints are water-based, but become water-resistant when dry. Dep ...
s,
oil paint
Oil paint is a type of slow-drying paint that consists of particles of pigment suspended in a drying oil, commonly linseed oil. Oil paint also has practical advantages over other paints, mainly because it is waterproof.
The earliest surviving ...
s,
watercolor paint
Watercolor (American English) or watercolour (Commonwealth English; see spelling differences), also ''aquarelle'' (; from Italian diminutive of Latin 'water'), is a painting method"Watercolor may be as old as art itself, going back to the S ...
s and other painting media, as well as
brush
A brush is a common tool with bristles, wire or other filaments. It generally consists of a handle or block to which filaments are affixed in either a parallel or perpendicular orientation, depending on the way the brush is to be gripped during u ...
es.
Overview
The company was founded in 1905 by Max Grumbacher. It became a
subsidiary
A subsidiary, subsidiary company, or daughter company is a company (law), company completely or partially owned or controlled by another company, called the parent company or holding company, which has legal and financial control over the subsidia ...
of
Sanford L.P., a
Newell Rubbermaid
Newell Brands Inc. is an American manufacturer, marketer and distributor of consumer and commercial products. The company's brands and products include Rubbermaid storage/or waste disposal containers; home organization and reusable container ...
company,
Newell Rubbermaid Inc. - Company Profile
on Gablind.com until September 2006, when it was acquired by Chartpak, Inc., an art materials and office products company headquartered in Leeds, Massachusetts
Leeds is a village in the western portion of the city of Northampton, Massachusetts, United States, bordering Williamsburg—along the Mill River—and Florence. The ZIP Code for Leeds is 01053.
History
The village was named after the city o ...
.[Grumbacher brand]
on Chartpak website
Grumbacher markets both collegiate- and professional-grade artist products.
The collegiate grade products carry the "Academy" name branding. The Academy line currently consists of oil, acrylic, and watercolor paints as well as three brush lines.
The Grumbacher professional product line consists of "Grumbacher MAX", a ''water-mixable'' oil paint, which means it can be diluted using water instead of conventional solvents; there are 60 "MAX" colors available. The line also markets "Grumbacher PRETESTED" oil paints (90 colors), which are conventional linseed-oil based paints for professional artists' use. The professional line was rounded out in the spring of 2008 with the return of "Grumbacher FINEST" watercolors (54 colors).
Along with the manufacture of paint, Grumbacher currently produces nine brush lines and a full line of media, grounds, solvents, varnishes and artist accessories.
Grumbacher's current range of watercolors includes the Academy watercolor line, a student line in 7.5ml tubes, and the Finest line, a professional grade of watercolors in 14ml tubes. The colors in both lines offer a diverse palette and are as rich and light-fast as most competitive grade lines. Grumbacher also recently released a superior professional-grade line, called Grumbacher Finest, which had a brief stint as a brand until its name change to Prismacolor watercolors after Grumbacher's acquisition by then new owners Sanford L.P.
References
External links
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Paint and coatings companies of the United States
Manufacturing companies established in 1905
Companies based in Massachusetts
Art materials brands
Artists' acrylic paint brands
Watercolor brands
Oil paint brands
American companies established in 1905
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