Greg Lansky
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Greg Lansky (born December 12, 1982) is a French artist, entrepreneur, and investor based in the United States. He has directed and produced a number of adult films he describes as art. Lansky was a founder and the Chief Executive Officer (CEO) of
Vixen Media Group Vixen Media Group, commonly referred to as Vixen, is an independent Internet pornography production company located in Los Angeles, California. Company Vixen Media Group was founded in 2014 by French entrepreneur and director Greg Lansky, who ...
, one of the largest companies in the adult entertainment business, from its establishment in 2014 until January 2020 when he sold his full stake in the business. In 2022, Lansky released the sculpture "Algorithmic Beauty".


Biography

Lansky was born on December 12, 1982, in
Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...
,
France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
. He has Algerian-Jewish heritage. Lansky attended marketing school in Paris and worked for various TV networks. After dropping out of school, he briefly worked in television production in Paris and interned with a production company that produced reality TV shows. Shortly after he moved to Los Angeles to pursue a career.


Business ventures

In 2005, Lansky moved from Paris to Los Angeles and started working in adult entertainment industry. In 2006, Lansky was given a directorial contract. Lansky went on to direct many titles for New Sensations/
Digital Sin New Sensations is an American independent pornographic film studio. It is the parent company and sister-label of Digital Sin and HotwifeXXX. New Sensations was founded in 1993; The first films it produced were the ''Video Virgins'' series, which ...
until 2007. Lansky opened his production company and began directing and producing for the web-based adult network
Reality Kings Reality Kings (company name: MG Premium Ltd.Kendrick Hogan ) is an independent American brand launched by RTA Netmedia, an internet-based hardcore pornography production company operating out of Miami Beach, Florida. Acquisition by MindGeek A ...
. Lansky stopped working for Reality Kings in 2014 to concentrate on creating his own company. In 2014, Lansky founded Vixen Media Group and established its suite of award-winning studios:
Vixen Foxes are small-to-medium-sized omnivorous mammals belonging to several genera of the family Canidae. They have a flattened skull; upright, triangular ears; a pointed, slightly upturned snout; and a long, bushy tail ("brush"). Twelve species ...
, Blacked, and Tushy. In 2018, Lansky transitioned into running his company and producing rather than directing. ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'' profiled Lansky and his "adult entertainment empire," and ''
Ad Age ''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in ...
'' called him "a master of SFW marketing."
Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer and record producer. One of the most prominent figures in hip-hop, he is known for his varying musical style and polarizing cultural and political commentary. After ...
revealed on ''
Jimmy Kimmel Live! ''Jimmy Kimmel Live!'', sometimes shortened to ''JKL'', is an American late-night talk show, created and hosted by Jimmy Kimmel, and broadcast on ABC. The nightly hour-long show tapes and is based out of the Hollywood Masonic Temple in Hollywo ...
'' that his favorite porn website was Lansky's Blacked. Lansky offered West the opportunity to direct an adult film, and the pair were photographed together backstage at the 2018
Pornhub Pornhub is a Canadian-owned Internet pornography video-sharing website, one of several owned by adult entertainment conglomerate Aylo. , Pornhub is the 16th- most-visited website in the world and the most-visited adult website. The site al ...
Awards. Several hip hop artists have shown association with Lansky and his brands including
Post Malone Austin Richard Post (born July 4, 1995), known professionally as Post Malone, is an American rapper, singer, songwriter, record producer, and actor. His music blends various genres including hip-hop, Pop music, pop, Contemporary R&B, R&B, Tra ...
,
Lil Pump Gazzy Fabio Garcia (born August 17, 2000), known professionally as Lil Pump, is an American rapper. He rose to prominence as part of the SoundCloud rap scene in the late 2010s, gaining distinction for his minimalist music and rambunctious pu ...
and
Trippie Redd Michael Lamar White IV (born June 18, 1999), known professionally as Trippie Redd, is an American rapper and singer. Born and raised in Canton, Ohio, he has contributed to the progression of emo rap and rage, a subgenre of trap music. His de ...
. He sold his stake in Vixen Media Group in January 2020 to pursue other business ventures. In 2022, Lansky began releasing artwork online. In an ode to the
Venus de Milo The ''Venus de Milo'' or ''Aphrodite of Melos'' is an Ancient Greece, ancient Greek marble sculpture that was created during the Hellenistic art, Hellenistic period. Its exact dating is uncertain, but the modern consensus places it in the 2nd ...
, "Algorithmic Beauty" is a six-foot eight-inch marble sculpture of a nude woman "covered in plastic-surgery scars, cellulite ripples across her posterior" holding up a mobile phone. His works have been considered divisive with some critics recognizing the insight into modern culture and the dark side of technology, while others dismiss it as superficial, crass and failing to make any substantial contribution to the discourse.


Recognition

Lansky has been compared to
Hugh Hefner Hugh Marston Hefner (April 9, 1926 – September 27, 2017) was an American magazine publisher. He was the founder and editor-in-chief of ''Playboy'' magazine, a publication with revealing photographs and articles. Hefner extended the ''Playboy ...
and is credited with having "elevated the dultbusiness as a whole." He was called "the most-pirated man in porn," and the movies his company produced are "some of the most-watched adult film content in the world." Lansky has been referred to as "The Spielberg of Porn" and his Instagram was called "the most NSFW" profile of all time by '' GQ'' France.


Awards

During the 2018
AVN Award The AVN Awards are List of movie awards, film awards sponsored and presented by the American trade magazine ''AVN (magazine), AVN'' (''Adult Video News'') annually to honor achievements in the global Sex industry, adult entertainment industry. ...
s, Lansky became the second man in history to ever win AVN Director of the Year three consecutive times. * Best Web Director –
XRCO Award The XRCO Awards are given by the American X-Rated Critics Organization annually to people working in adult entertainment and it is the only adult industry awards show reserved exclusively for industry members. Once every calendar year, XRCO m ...
– 2014 * Best Web Director –
XRCO Award The XRCO Awards are given by the American X-Rated Critics Organization annually to people working in adult entertainment and it is the only adult industry awards show reserved exclusively for industry members. Once every calendar year, XRCO m ...
– 2015 * Best Director – XRCO Award – 2016 * Best Release – XRCO Award – 2016 * Best Cinematography –
AVN Award The AVN Awards are List of movie awards, film awards sponsored and presented by the American trade magazine ''AVN (magazine), AVN'' (''Adult Video News'') annually to honor achievements in the global Sex industry, adult entertainment industry. ...
s – 2016 * Director of the Year –
AVN Award The AVN Awards are List of movie awards, film awards sponsored and presented by the American trade magazine ''AVN (magazine), AVN'' (''Adult Video News'') annually to honor achievements in the global Sex industry, adult entertainment industry. ...
s – 2016 * Best Director – NightMoves Award – 2016 (Editor's Choice) * Director of the Year – AVN Awards – 2017 * Best Director – Non-Feature AVN Awards – 2017 * Best Marketing Campaign AVN Awards – 2017 * Director of the Year – Body of Work 2017 XBIZ Award * Best new Studio: Vixen – DVDEROTIK Awards – 2017 * Director of the Year – AVN Awards – 2018


References


External links

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Greg Lansky Business AVN
{{DEFAULTSORT:Lansky, Greg French people of Algerian-Jewish descent French pornographic film directors French pornographic film producers Living people 1982 births