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Google Santa Tracker is an annual Christmas-themed entertainment website first launched on December 1st, 2004 by
Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...
that simulates the tracking of the legendary character
Santa Claus Santa Claus (also known as Saint Nicholas, Saint Nick, Father Christmas, Kris Kringle or Santa) is a legendary figure originating in Western Christian culture who is said to bring gifts during the late evening and overnight hours on Chris ...
on
Christmas Eve Christmas Eve is the evening or entire day before Christmas, the festival commemorating nativity of Jesus, the birth of Jesus in Christianity, Jesus. Christmas Day is observance of Christmas by country, observed around the world, and Christma ...
, using predetermined location information. It also allows users to play, watch, and learn through various Christmas-themed activities. The service was inspired by
NORAD Tracks Santa NORAD Tracks Santa, also called NORAD Santa Tracker, is an annual official program in which North American Aerospace Defense Command (NORAD) publishes the tracking of Santa Claus, who leaves the North Pole to travel around the world on his missi ...
, which has operated since 1955.


History

In early 2004, employees at Google stated that "they felt like it could be better for users to 'visualize' where Santa is currently at" in response to the
NORAD Tracks Santa NORAD Tracks Santa, also called NORAD Santa Tracker, is an annual official program in which North American Aerospace Defense Command (NORAD) publishes the tracking of Santa Claus, who leaves the North Pole to travel around the world on his missi ...
service. Later that year, Keyhole, Inc. was acquired by
Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...
in 2004, they launched a paid service titled the "Keyhole Earth Viewer" (
Google Earth Google Earth is a web mapping, web and computer program created by Google that renders a 3D computer graphics, 3D representation of Earth based primarily on satellite imagery. The program maps the Earth by superimposition, superimposing satelli ...
's original name), where they would launch a service within the program titled the "Keyhole Santa Radar". The service received 25,000 viewers in its debut, and 250,000 the following year. In 2007,
NORAD North American Aerospace Defense Command (NORAD ; , CDAAN), known until March 1981 as the North American Air Defense Command, is a combined organization of the United States and Canada that provides aerospace warning, air sovereignty, and pr ...
and Google formally announced a partnership which would last for the next five years. In 2015, Google announced that Google Santa Tracker is now open source through
GitHub GitHub () is a Proprietary software, proprietary developer platform that allows developers to create, store, manage, and share their code. It uses Git to provide distributed version control and GitHub itself provides access control, bug trackin ...
. This would mean that its users could install Google Santa Tracker as an APK file on Android devices. They also announced a handful of custom watch faces for
Android Wear Wear OS, formerly Android Wear, is a closed-source Android distribution designed for smartwatches and other wearable computers, developed by Google. Wear OS is designed to pair with mobile phones running Android ( version 6.0 "Marshmallow" or n ...
. In 2018, the Santa Tracker added several features for students and educators. On December 4, 2018, the website fully launched a suite of games and lesson plans about coding basics and Christmas traditions around the world. The site also features information about non-profit organizations
Khan Academy Khan Academy is an American non-profit educational organization created in 2006 by Sal Khan. Its goal is to create a set of online tools that help educate students. The organization produces short video lessons. Its website also includes suppl ...
and Code.org. The 2018 Google Santa Tracker page also allowed users to use the
Google Assistant Google Assistant is a virtual assistant software application developed by Google that is primarily available on home automation and mobile devices. Based on artificial intelligence, Google Assistant can engage in two-way conversations, unlike ...
to simulate a call to Santa or listen to a Christmas story. The website had 42.2 million visitors in December of that year. The website claimed that Santa had delivered 5.6 billion presents in 2019. In 2020 and 2021, during the
COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
, Santa, Mrs. Claus and the
elves An elf (: elves) is a type of humanoid supernatural being in Germanic folklore. Elves appear especially in North Germanic mythology, being mentioned in the Icelandic ''Poetic Edda'' and the ''Prose Edda''. In medieval Germanic-speakin ...
were depicted to be wearing face masks. The face masks were removed in 2022.


Website

Every Christmas Eve, the Google Santa Tracker begins to simulate tracking of Santa at about midnight in the furthest east time zone (10:00am
UTC Coordinated Universal Time (UTC) is the primary time standard globally used to regulate clocks and time. It establishes a reference for the current time, forming the basis for civil time and time zones. UTC facilitates international communica ...
). The map shows Santa alternating between traveling and handing out presents in cities. Santa appears to travel approximately one time zone west per hour. Santa usually arrives at cities around midnight. Counters simulate to viewers how far Santa has traveled so far, how long until he reaches the viewer's city on the map, the distance from the viewer's city, and the total number of presents delivered. Santa is depicted as having helpers with him, including the standard
reindeer The reindeer or caribou (''Rangifer tarandus'') is a species of deer with circumpolar distribution, native to Arctic, subarctic, tundra, taiga, boreal, and mountainous regions of Northern Europe, Siberia, and North America. It is the only re ...
and elves, along with
penguin Penguins are a group of aquatic flightless birds from the family Spheniscidae () of the order Sphenisciformes (). They live almost exclusively in the Southern Hemisphere. Only one species, the Galápagos penguin, is equatorial, with a sm ...
s and a snowman. For each city that Santa is said to visit, the first few paragraphs of the corresponding Wikipedia article are shown, giving an overview of the city. The website also shows photos with the city in the background and a depiction of Santa or his helpers in the foreground. The temperature of the city is accurately given using data from
The Weather Channel The Weather Channel (TWC) is an American pay television television channel, channel owned by Weather Group, LLC, a subsidiary of Allen Media Group. The channel's headquarters are located in Atlanta, Georgia. Launched on May 2, 1982, the channel ...
. Not every large city is visited; some large cities close to other large cities are skipped, while smaller cities that are far from any other populated place are occasionally featured. Even when Santa is traveling, the counter showing the total presents delivered increases, but at a slower rate than when Santa is in a city. This rate is faster or slower depending on the population of the city Santa is in. The 2016 site also featured a "This Just In" section. This section features photos resembling those taken on
social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...
websites, which feature Santa and his helpers partaking in various activities, including imitating the cover of ''
Abbey Road ''Abbey Road'' is the eleventh studio album by the English rock band the Beatles, released on 26 September 1969, by Apple Records. It is the last album the group recorded, although '' Let It Be'' (1970) was the last album completed before th ...
'', delivering presents, and taking
selfies A selfie () is a self-portrait photograph or a short video, typically taken with an electronic camera or smartphone. The camera would be usually held at arm's length or supported by a selfie stick instead of being controlled with a self-timer ...
. Users can also watch animated sketches and play games.


References


External links

* * {{Christmas Santa Tracker Santa Claus 2004 establishments in the United States Internet properties established in 2004