''Good Luck America'' is a documentary-style original series from

Snapchat Snapchat is an American multimedia social media and instant messaging app and service developed by Snap Inc., originally Snapchat Inc. One of the principal features of the app are that pictures and messages, known as "snaps", are usually availa ...

about U.S. politics. It is produced by Snapchat and hosted by Snap's head of news

Peter Hamby Peter Hamby (born August 21, 1981) is an American political journalist. He is the host of ''Good Luck America'' at Snapchat and a contributing writer for Puck News and Vanity Fair. He began his journalism career at CNN. Hamby has been described ...

, a former political reporter at

CNN Cable News Network (CNN) is a multinational news organization operating, most notably, a website and a TV channel headquartered in Atlanta. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable ne ...

. The first episode of the series was published in January 2016, and is in its eighth season, reportedly reaching roughly 6 million viewers per episode. The show won an Edward R. Murrow Award for Excellence in Innovation in 2017. Good Luck America was the first "show" created by Snapchat, which has since developed similar programming with

ESPN ESPN (an initialism of their original name, which was the Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by the Walt Disney Company (80% and operational control) and Hearst Commu ...

NBCUniversal NBCUniversal Media, LLC (abbreviated as NBCU and Trade name, doing business as NBCUniversal or Comcast NBCUniversal since 2013) is an American Multinational corporation, multinational mass media and Show business, entertainment conglomerate (comp ...

Turner Turner may refer to: People and fictional characters * Turner (surname), a common surname, including a list of people and fictional characters with the name * Turner (given name), a list of people with the given name *One who uses a lathe for tur ...

, the

NFL The National Football League (NFL) is a professional American football league in the United States. Composed of 32 teams, it is divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The N ...

ABC ABC are the first three letters of the Latin script. ABC or abc may also refer to: Arts, entertainment and media Broadcasting * Aliw Broadcasting Corporation, Philippine broadcast company * American Broadcasting Company, a commercial American ...

and other major networks.

Availability

The show is made available to users in the United States, Canada, the UK and Australia. Each episode is available for 48 hours on Snapchat and past episodes are searchable in the app as well. Season One of ''Good Luck America'' had 22 million unique viewers on Snapchat. In Seasons 2 and 3, the show was receiving roughly 6 million views per episode. Roughly 75% of the show's viewers are under the age of 25.

US election

After Snapchat hired longtime CNN journalist Peter Hamby to be head of news, it was speculated that the company would work on their own election coverage. During the election Snapchat offered many live stories and the separate show "Good Luck America", hosted by Hamby, in the Discover-section of the app. Hamby's snaps were also featured in several of the live stories, adding context and explanation to various snaps submitted by users. After the election Snapchat announced the return of the series, now focusing on U.S. politics under President

Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...

Concept

The series follows Hamby as he travels throughout the country, promising to show viewers "the people and places that really matter" in American politics. Episodes usually focus on issues rather than news-of-the-day and often feature interviews with major political and media figures including

Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...

Hillary Clinton Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, lawyer and diplomat. She was the 67th United States secretary of state in the administration of Barack Obama from 2009 to 2013, a U.S. senator represent ...

Steve Bannon Stephen Kevin Bannon (born November 27, 1953) is an American media executive, political strategist, and former investment banker. He served as the White House's chief strategist for the first seven months of president Donald Trump's first ...

Joe Biden Joseph Robinette Biden Jr. (born November 20, 1942) is an American politician who was the 46th president of the United States from 2021 to 2025. A member of the Democratic Party (United States), Democratic Party, he served as the 47th vice p ...

Paul Ryan Paul Davis Ryan (born January 29, 1970) is an American politician who served as the List of Speakers of the United States House of Representatives, 54th speaker of the United States House of Representatives from 2015 to 2019. A member of the ...

Bernie Sanders Bernard Sanders (born September8, 1941) is an American politician and activist who is the Seniority in the United States Senate, senior United States Senate, United States senator from the state of Vermont. He is the longest-serving independ ...

Arnold Schwarzenegger Arnold Alois Schwarzenegger (born July30, 1947) is an Austrian and American actor, businessman, former politician, and former professional bodybuilder, known for his roles in high-profile action films. Governorship of Arnold Schwarzenegger, ...

, Tomi Lahren,

Elizabeth Warren Elizabeth Ann Warren (née Herring; born June 22, 1949) is an American politician and former law professor who is the Seniority in the United States Senate, senior United States senator from the state of Massachusetts, serving since 2013. A mem ...

Scott Pruitt Edward Scott Pruitt (born May 9, 1968) is an American attorney, lobbyist and Republican Party (United States), Republican politician from the state of Oklahoma. He served as the 14th Administrator of the Environmental Protection Agency (EPA) f ...

John McCain John Sidney McCain III (August 29, 1936 – August 25, 2018) was an American statesman and United States Navy, naval officer who represented the Arizona, state of Arizona in United States Congress, Congress for over 35 years, first as ...

Kamala Harris Kamala Devi Harris ( ; born October 20, 1964) is an American politician and attorney who served as the 49th vice president of the United States from 2021 to 2025 under President Joe Biden. She is the first female, first African American, and ...

Lindsey Graham Lindsey Olin Graham (; born July 9, 1955) is an American politician and attorney serving as the Seniority in the United States Senate, senior United States Senate, United States senator from South Carolina, a seat he has held since 2003. A membe ...

, the hosts of

Pod Save America ''Pod Save America'' is an American Progressivism in the United States, progressive political podcast developed and distributed by Crooked Media. The podcast debuted in January 2017 and airs twice per week, hosted by a rotating cast of former B ...

and others. The show is aimed at young people who are increasingly not watching TV news but are instead spending time on mobile platforms like Snapchat. On any given day, Snapchat reaches 41 percent of U.S. 18- to 34-year-olds. An average individual TV network only reaches 9 percent of the same demographic. According to a report from the

Knight Foundation The John S. and James L. Knight Foundation, also known as the Knight Foundation, is an American non-profit foundation that provides grants for journalism, communities, and the arts. The organization was founded as the Knight Memorial Education ...

, "More than any political effort on Snapchat, 'Good Luck America' took a bold point of view. While it can’t be described as partisan, it often offered an unabashed critique of traditional media and establishment politics — taking a playfully snarky tone that syncs with Millennials’ well-documented growing mistrust of institutions. The tagline 'Let me show you the people and places that really matter' also acts as a dig on other media outlets, implying that 'Good Luck America' pulls back the curtain for an unvarnished view you can't find elsewhere."

Episodes

Overview

Season 1

Season 1 consists of election coverage with a range of well-known guests. The last episode of the season is devoted to an interview with President

, who Hamby follows on the campaign trail.

Season 2

The second season changes from focusing on the election to focusing on US politics. Description of the show in the app reads: "This United States is in a pretty weird place right now. Good Luck America has you covered." Midway through the season, poll questions were added. Typically at a clip featuring Hamby talking to the camera, the viewer is encouraged to "swipe up to vote" and is asked to answer questions about their opinions of political topics related to the episode.

Season 3

References

External links

Official website
{{Snapchat Snapchat original programming 2016 American television series debuts 2010s American television news shows 2020s American television news shows 2010s American documentary television series 2020s American documentary television series