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Global Entrepreneurs Network (GEN or GLOBALENET) was an American
internet The Internet (or internet) is the Global network, global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a internetworking, network of networks ...
company that was the world's first
web hosting A web hosting service is a type of Internet hosting service that hosts websites for clients, i.e. it offers the facilities required for them to create and maintain a site and makes it accessible on the World Wide Web. Companies providing web ho ...
and e-commerce hosting provider. The company was based in
Tampa, Florida Tampa ( ) is a city on the Gulf Coast of the United States, Gulf Coast of the U.S. state of Florida. Tampa's borders include the north shore of Tampa Bay and the east shore of Old Tampa Bay. Tampa is the largest city in the Tampa Bay area and t ...
and was founded by Thomas Heimann in 1994. It operated until late 1998 when it was acquired by Sage networks (which later became Interliant Corporation). During the time it operated, the company invented the email autoresponder in 1995 and was the first online web-based free
domain name In the Internet, a domain name is a string that identifies a realm of administrative autonomy, authority, or control. Domain names are often used to identify services provided through the Internet, such as websites, email services, and more. ...
registration service.


History


Early history

Thomas Heimann was an early online entrepreneur marketing his "Computer Profits" and "All-in-One Electronic Marketing Kit" which were two products that taught entrepreneurs how to use
Usenet newsgroup A Usenet newsgroup is a repository usually within the Usenet system for messages posted from users in different locations using the Internet. They are not only discussion groups or conversations, but also a repository to publish articles, start ...
s for online marketing. He came to the realization that the World Wide Web would become the "Great Equalizer" and de facto platform for online commerce. In his attempts to set up a web presence for his own marketing business he realized that the few companies that were selling web servers and offering web related services to businesses at the time were simply too expensive for entrepreneurs and small businesses, with the least expensive solution cobbled together at the time costing in excess of $5,000.00. In late 1994 Thomas met (online)
Rich Skrenta Richard J. Skrenta Jr. (born June 6, 1967) is an American computer programmer and Silicon Valley entrepreneur who created the web search engine blekko.Arrington, Michael (2008-01-02). "The Next Google Search Challenger: Blekko". TechCrunch, 2 Jan ...
, an engineer with Novel at the time, and the two discussed what it would take to provide simple web hosting and email solutions, as well as
domain registration Domain registration is the process of acquiring a domain name from a domain name Domain name registrar, registrar. History In 1993 the U.S. Department of Commerce, in conjunction with several public and private entities, created InterNIC to mai ...
services, and the two reached an arrangement that gave birth to the Global Entrepreneurs Network (GEN). GEN – using the initial domain of Entrepreneurs.net – purchased a
Unix Unix (, ; trademarked as UNIX) is a family of multitasking, multi-user computer operating systems that derive from the original AT&T Unix, whose development started in 1969 at the Bell Labs research center by Ken Thompson, Dennis Ritchie, a ...
server to be hosted by Skrenta in his basement, and GEN would pay Skrenta a one-time fee of $50 for every domain registered and account set up on the server. Skrenta wrote a number of
Perl Perl is a high-level, general-purpose, interpreted, dynamic programming language. Though Perl is not officially an acronym, there are various backronyms in use, including "Practical Extraction and Reporting Language". Perl was developed ...
scripts to automate domain registration and account setup, and GEN officially opened doors as a membership organization offering two membership plans: Standard Membership at $49/month or $249/year and full-service membership at $99/month or $895/year. Each membership plan included a domain registration, with 5 email addresses and a 5 MB website for standard members and unlimited email addresses and 100 MB website for full-service members. Since the domain registration process at the time was entirely free, GEN became the first company to offer free domain registration via a web-based order form that in turn connected to the scripts Skrenta created to automate the registration process with
InterNIC InterNIC, known as the Network Information Center (NIC) until 1993, was the organization primarily responsible for Domain Name System (DNS) domain name allocations and X.500 directory services. From its inception in 1972 until October 1, 1991 ...
. Originally GEN was started in Heimann's two-bedroom apartment with a handful of early day employees, most of which worked 'practically free' just for the excitement of being part of something "big". In late 1995 GEN was able to secure a sublease at below market rates for
class A office space An office is a space where the employees of an organization perform administrative work in order to support and realize the various goals of the organization. The word "office" may also denote a position within an organization with specific dut ...
at 100 N Tampa Street in downtown
Tampa Tampa ( ) is a city on the Gulf Coast of the United States, Gulf Coast of the U.S. state of Florida. Tampa's borders include the north shore of Tampa Bay and the east shore of Old Tampa Bay. Tampa is the largest city in the Tampa Bay area and t ...
, where the company would remain for the next two years.


Growth and expansion

In 1995 GEN hired Raymond Karrenbauer, who became instrumental in designing the first
Microsoft IIS Microsoft IIS (Internet Information Services, IIS, 2S) is an extensible web server created by Microsoft for use with the Windows NT family. IIS supports HTTP, HTTP/2, HTTP/3, HTTPS, FTP, FTPS, SMTP and NNTP. It has been an integral part of th ...
-based
web server A web server is computer software and underlying Computer hardware, hardware that accepts requests via Hypertext Transfer Protocol, HTTP (the network protocol created to distribute web content) or its secure variant HTTPS. A user agent, co ...
farm, which was a strategic decision that led to GEN becoming the first web hosting provider to offer
Microsoft FrontPage Microsoft FrontPage (full name Microsoft Office FrontPage) is a discontinued WYSIWYG HTML editor and website administration tool from Microsoft for the Microsoft Windows line of operating systems. It was branded as part of the Microsoft Office sui ...
hosting in 1996 upon Microsoft's launch of the product, with its $9.95/month Start Smart Frontpage hosting plan. In 1996 GEN reached an agreement with America Online (
AOL AOL (formerly a company known as AOL Inc. and originally known as America Online) is an American web portal and online service provider based in New York City, and a brand marketed by Yahoo! Inc. The service traces its history to an online ...
) and created an 'All in One' eBusiness CD ROM that provided Internet access via AOL, combined with online signup for GEN's hosting services and MS FrontPage software. GEN would introduce the eBusiness CD ROM and its various other programs at the 2007
CeBIT CeBIT was a computer expo which, at its peak, was the largest and most internationally representative. The trade fair was held each year on the Hanover fairground, the world's largest fairground, in Hanover, Germany. In its day, it was c ...
in Hannover, Germany. In 1998 GEN reached an agreement with iMall, at the time the leading provider of online mall services, and CardService to facilitate online storefronts and credit card processing for its full-service membership customers.


End of the business 1998

GEN was at the time the world's largest web hosting and ecommerce provider, with over 35,000 customers and domains hosted in over 50 countries. GEN maintained offices in Cologne, Germany, as well as outside of Canberra, Australia, in addition to its Florida headquarters. In late 1998, GEN International, Inc (GEN - Global Entrepreneurs Network) was
acquired ''Acquired'' is a podcast by Ben Gilbert and David Rosenthal about business history and strategy. As of 2024, the podcast has more than 600,000 monthly listeners. History Gilbert and Rosenthal worked together at Madrona Venture Group and ini ...
and merged with Sage Networks. Sage Networks was later renamed to Interliant, prior to its
Initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...
(IPO). A late archive of GEN's website can be found at:


Some of GEN's accomplishments

* Invented the email autoresponder in 1995. * First web-based and free domain registration service. * During its operation GEN was the largest submitter of domain registrations to InterNIC and provided DNS services to hundreds of thousands of domains.


References

{{reflist Internet technology companies of the United States