
Given Imaging Ltd. (
Hebrew
Hebrew (; ''ʿÎbrit'') is a Northwest Semitic languages, Northwest Semitic language within the Afroasiatic languages, Afroasiatic language family. A regional dialect of the Canaanite languages, it was natively spoken by the Israelites and ...
: גיוון אימג'ינג) is an Israeli
medical technology company that manufactures and markets diagnostic products for the visualization and detection of disorders of the
gastrointestinal tract
The gastrointestinal tract (GI tract, digestive tract, alimentary canal) is the tract or passageway of the Digestion, digestive system that leads from the mouth to the anus. The tract is the largest of the body's systems, after the cardiovascula ...
. Until March 2014, it was
dual-listed on both the
NASDAQ and the
Tel Aviv Stock Exchange, where it was a component of the
TA-100 Index and the
TA BlueTech Index. In March 2014 it was acquired by
Covidien and became a private company. In 2015
Covidien was purchased by
Medtronic.
Given Imaging pioneered the
capsule endoscopy technology and has also developed capsule-based pH monitoring. Through Sierra Scientific Instruments, a subsidiary, Given Imaging also provides an array of diagnostic modalities including high-resolution manometry and ambulatory reflux monitoring. Given Imaging's technology is currently marketed in over 60 countries.
History
Given Imaging was founded in 1998 by Gavriel Meron and
Rafael Development Corporation (RDC) Ltd. based on the purchase of an early patent from Rafael Advanced Defense Systems Ltd. Initial funding for the company was provided by
Elron Electronic Industries, Israel's leading technology holding company, in cooperation with Rafael. Today,
Elron still holds 28% Given Imaging's shares. The idea for the solution was developed by Dr. Iddan, while working in the missile division of Rafael, where he envisioned that missile technology could be miniaturized to create a medical product.
The company's first
capsule endoscopy products was named M2A capsule and received it
CE marking in May 2001 and in August 2001 was cleared
by the
US Food and Drug Administration (FDA) for visualization of abnormalities of the small intestine The capsule uses a radio developed for Given by Zarlink Semiconductor's medical team in San Diego and Jarfalla, Sweden.
In October 2001, Given Imaging had an
Initial public offering
An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...
on
NASDAQ under ticker GIVN.) In September 2004, M2A capsule re-branded PillCam SB(R).
In March 2004, Given Imaging became a member of the
Tel Aviv Stock Exchange
In November 2004, US FDA clears PillCam(R) ESO for the esophagus
In May 2006, US FDA clears Agile Patency System
In October 2006, PillCam COLON was cleared for marketing in the European Union (CE Mark)
In December 2008, Given Imaging acquired Bravo pH Monitoring System(R)
In May 2009, 1 millionth PillCam capsule was sold
In September 2009, PillCam COLON 2 receives CE Mark
In July 2012, Given Imaging's
capsule endoscopy featured in a live broadcast on the
BBC
The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
, when the reporter Michael Mosley spent the day as an exhibit at
the Science Museum in London, after swallowing a PillCam which transmitted live pictures to a public screen.
In February 2014, 100% of Given Imaging's shares were purchased by
Covidien, making it a
Private Company
A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equi ...
fully owned by Covidien. As a result, its shares are no longer traded neither in NASDAQ nor in TASE
In 2015
Covidien was purchased by
Medtronic
Products
PillCam SB
PillCam SB is a tool for visualization of the entire small bowel and detection of small bowel abnormalities. No sedation is needed, however bowel prep is needed. A liquid bowel prep is consumed before the procedure emptying the bowel completely, this allows clear photos to be taken.
PillCam ESO
PillCam ESO provides a method for visualization of the esophagus.
PillCam COLON 2
PillCam COLON 2 is complementary to traditional colonoscopy and is used for patients who have received incomplete colonoscopy, are contraindicated for colonoscopy or are unwilling to undergo traditional colonoscopy.
PillCam CROHN'S
The PillCam CROHN’S system offers direct visualization of the entire small bowel and colonic mucosa with a noninvasive procedure.
PillCam Express
In May 2010, Given Imaging released a new manually guided GI scope based on PillCam swallowable devices. In cases where patient anatomy does not allow for natural passage of large tablets the size of traditional PillCams, the PillCam Express can be delivered through the stomach and into the small intestine with help of an endoscope and a proprietary balloon deployment mechanism.
Bravo pH Monitoring System
The Bravo pH Monitoring System is a catheter-free ambulatory pH test. Ambulatory pH testing is considered the gold standard for pH measurement and monitoring of gastric reflux, helping clinicians manage gastroesophageal reflux disease (GERD). Featuring data collection for up to 96 hours, Bravo allows patients to maintain their regular diets and activities, accurately reflecting normal physiologic conditions.
Sierra Scientific Instruments
In April 2010, Given Imaging acquired Sierra Scientific Instruments.
Headquarters and plants

The company's corporate headquarters, research and development laboratories, and manufacturing facilities are located in
Yokneam, Israel.
Present website
(July 2023) It maintains offices in Duluth, Georgia and Heerlen, Netherlands
, Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...
. Additional sales and marketing offices are located in France
France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
, Japan
Japan is an island country in East Asia. Located in the Pacific Ocean off the northeast coast of the Asia, Asian mainland, it is bordered on the west by the Sea of Japan and extends from the Sea of Okhotsk in the north to the East China Sea ...
, Australia
Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...
, and Singapore
Singapore, officially the Republic of Singapore, is an island country and city-state in Southeast Asia. The country's territory comprises one main island, 63 satellite islands and islets, and one outlying islet. It is about one degree ...
. The company also has a plant in Ireland
Ireland (, ; ; Ulster Scots dialect, Ulster-Scots: ) is an island in the North Atlantic Ocean, in Northwestern Europe. Geopolitically, the island is divided between the Republic of Ireland (officially Names of the Irish state, named Irelan ...
.
Given Imaging's wholly owned subsidiary, Sierra Scientific Instruments, is located in Los Angeles
Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
, California, with manufacturing operations in Vietnam.
See also
* Science and technology in Israel
* Health care in Israel
* List of Israeli inventions and discoveries
* Silicon Wadi
* Startup Village, Yokneam
References
{{Israel NASDAQ
Diagnostic gastroenterology
Optics manufacturing companies
Medical technology companies of Israel
Companies formerly listed on the Nasdaq
Companies established in 1998
Israeli inventions