Ginny Lloyd
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Ginny Lloyd (born 1945, Maryland, US) is an American artist, noted for her work with
mail art Mail art, also known as postal art and correspondence art, is an artistic movement centered on sending small-scale works through the mail, postal service. It developed out of what eventually became Ray Johnson's New York Correspondence School and ...
, photocopy art,
performance art Performance art is an artwork or art exhibition created through actions executed by the artist or other participants. It may be witnessed live or through documentation, spontaneously developed or written, and is traditionally presented to a pu ...
and
photography Photography is the visual arts, art, application, and practice of creating images by recording light, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as photographic film. It is empl ...
. She organized the Copy Art Exhibition in
San Francisco San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
in 1980 with programming devoted to promoting xerography. Her work was included in the exhibition, From Bonnard to Baselitz: A Decade of Acquisitions by the Prints Collection 1978–1988 and listed annually since 1992 in ''Benezit Dictionary of Artists''.


Career

Ginny began exhibiting her photography during the 1970s when she obtained a Nikon camera and learned darkroom printing. She used models in surreal compositions and environments, gaining recognition with awards and magazine coverage. Many were in a large format, hand tinted series. She became interested in
computer imagery Computer-generated imagery (CGI) is a specific-technology or application of computer graphics for creating or improving images in art, printed media, simulators, videos and video games. These images are either static (i.e. still images) or d ...
using technology themes in her art production in the 1970s, having learned programming languages while earning a graduate degree at
Syracuse University Syracuse University (informally 'Cuse or SU) is a Private university, private research university in Syracuse, New York, United States. It was established in 1870 with roots in the Methodist Episcopal Church but has been nonsectarian since 1920 ...
. In late 1979 and the early 1980s she became an expert in the use of copy machines to make art (Let’s Make Copy Art workbook). In 1982 she used a Gravitronics system which led to larger opportunities such as: a space center residency, teaching
computer graphics Computer graphics deals with generating images and art with the aid of computers. Computer graphics is a core technology in digital photography, film, video games, digital art, cell phone and computer displays, and many specialized applications. ...
at
Ohlone College Ohlone College (Ohlone or OC; ) is a public community college, a member of the California Community College System, with its main campus in Fremont and a second campus in Newark. The Ohlone Community College District serves Fremont, Newark ...
in Fremont, CA (CAD, PC paint, and
Macintosh Mac is a brand of personal computers designed and marketed by Apple Inc., Apple since 1984. The name is short for Macintosh (its official name until 1999), a reference to the McIntosh (apple), McIntosh apple. The current product lineup inclu ...
desktop publishing Desktop publishing (DTP) is the creation of documents using dedicated software on a personal ("desktop") computer. It was first used almost exclusively for print publications, but now it also assists in the creation of various forms of online co ...
), Director position at the Macintosh Business Training Center, and a career developing training for employees and customers of numerous startups and corporations in the Silicon Valley/San Francisco Bay Area corridor through 2007. As a visiting artist in 1981, Lloyd worked at the Image Resource Center in Cleveland to create the first color Xerox billboard art assisted by the
Cleveland Institute of Art The Cleveland Institute of Art, previously Cleveland School of Art, is a private college focused on art and design and located in Cleveland, Ohio. History The college was founded in 1882 as the Western Reserve School of Design for Women, at f ...
printmaking faculty, Alexander Aitken. This was her third copy art billboard exploring the use of
Xerox Xerox Holdings Corporation (, ) is an American corporation that sells print and electronic document, digital document products and services in more than 160 countries. Xerox was the pioneer of the photocopier market, beginning with the introduc ...
copiers in large formats. She continued to produce billboards nationally participating in The Art Billboard Project documented in her book ''Billboard Art''. She currently advises artists on the art of making billboards. In 1983, as part of the New Mexico Artist in Residence Program, supported by
NASA The National Aeronautics and Space Administration (NASA ) is an independent agencies of the United States government, independent agency of the federal government of the United States, US federal government responsible for the United States ...
and National Endowment for the Arts (NEA), Lloyd worked with the International Space Hall of Fame creating a multimedia performance including a talking computer, lasers and a bank of video monitors. In 1984, Lloyd was involved with a project called Space: The Frontier Gallery with artists Mike Mages, Sam Samore, and Aron Ranen. In collaboration, referring to the event as Art in Space, the artists hosted a rocket launch in which artworks were micro-processed into a microchip and placed inside a rocket to be launched in Potrero del Sol Park in San Francisco. She continued her space-themed art and participated in Stellar at the
Minnesota Center for Book Arts Minnesota Center for Book Arts (MCBA) is the largest and most comprehensive independent nonprofit book arts center in the United States. Located in Minneapolis, Minnesota, MCBA is a nationally recognized leader in the celebration and preservation o ...
and in Revolutions at Endeavor Arts Gallery in CANADA. Her prints were included in the subsequent crewed Space Mission STS-133 (2011) and the
BENNU Bennu () is an ancient Egyptian deity linked with the Sun, creation, and rebirth. He may have been the original inspiration for the phoenix legends that developed in Greek mythology. Roles According to Egyptian mythology, Bennu was a self-crea ...
Space Mission on
OSIRIS-REx OSIRIS-REx was a NASA asteroid-study and sample-return mission that visited and collected samples from 101955 Bennu, a C-type asteroid, carbonaceous near-Earth object, near-Earth asteroid. The material, returned in September 2023, is expected ...
spacecraft (2016). In 1983, ''Blitzkunst : 54 artists of our era portrayed and questioned'' was published by Kretschmer & Grossmann in Frankfurt Germany in English and German, with introductions by Judith Hoffberg, Carl Loeffler, and Hal Fisher. For the project, Lloyd photographed and published interviews with 54 artists working across a variety of formats and media including many of the mail artists she corresponded with including Anna Banana, Vittore Baroni,
Monty Cantsin Monty Cantsin is a multiple-use name that anyone can adopt, but has close ties to Neoism. Monty Cantsin was originally conceived as an "open pop star." In a philosophy anticipating that of free software and open source, anyone could perform in his ...
,
Ulises Carrión Ulises Carrión (1941, San Andres Tuxtla, Mexico – 1989, Amsterdam, the Netherlands), considered as "perhaps Mexico’s most important conceptual artist",de la Torre, Monica. (2013 Winter)Ulises Carrión's The Poet's Tongue ''BOMB.'' Issue 12 ...
, Cavellini, and
Stefan Eins Stefan Eins is an Austrian-American artist whose artwork has been exhibited since 1970. His belief that art and scientific experimentation are one and the same significantly impacted art and society. He is most known for founding the art gallery ...
. The book has been used as a foundation reference by subsequent mail art interview books.


Curating

In 1980, over 100 international artists (many affiliated with mail art) participated in a copy art exhibition Lloyd curated in San Francisco. In the gallery was a store and access to free copy machines. It later traveled to The Netherlands, Germany, San Jose and Japan. It was for that show she made her first copy art billboard, and developed European contacts for her Tour ’81 project, visiting many artists in the mail art community in Western and Eastern Europe. While in Europe she tended the
Documenta 7 ''documenta 7'' was the seventh edition of documenta, a quinquennial contemporary art exhibition. It was held between 19 June and 28 October 1982 in Kassel Kassel (; in Germany, spelled Cassel until 1926) is a city on the Fulda River in North ...
Fashion Moda Fashion 时髦 Moda МОДА, whose name comes from “fashion” in English, Chinese, Spanish and Russian, colloquially referred to as Fashion Moda, started as a cultural concept guided by the idea that art can be made by anyone, anywhere. Fashion ...
of New York store upon invitation from
Jenny Holzer Jenny Holzer (born July 29, 1950) is an American neo-conceptual artist, based in Hoosick, New York. Her work focuses on the delivery of words and ideas in public spaces and includes large-scale installations, advertising billboards, projectio ...
and
Stefan Eins Stefan Eins is an Austrian-American artist whose artwork has been exhibited since 1970. His belief that art and scientific experimentation are one and the same significantly impacted art and society. He is most known for founding the art gallery ...
to curate items made by West Coast artists for the store project. Upon her return to San Francisco she created the Storefront, a one-year living art project; holding art events and installations in a storefront window. Local and international guest artists collaborated in the project. Each month a new
installation art Installation art is an artistic genre of three-dimensional works that are often site-specific art, site-specific and designed to transform the perception of a space. Generally, the term is applied to interior spaces, whereas exterior intervent ...
, exhibition, and/or performance, lived in the space, compiled writings and resulting art into a book. From this space artists launched several projects i.e.:
Neoist Neoism is a parodistic -ism. It refers both to a specific subcultural network of artistic performance and media experimentalists, and, more generally, to a practical underground philosophy. It operates with collectively shared pseudonyms and ide ...
Monty Cantsin Monty Cantsin is a multiple-use name that anyone can adopt, but has close ties to Neoism. Monty Cantsin was originally conceived as an "open pop star." In a philosophy anticipating that of free software and open source, anyone could perform in his ...
’s Blood Campaign, an early artistamp exhibit, Gaglione’s first rubber stamp store, Hollywood Confidential James Dean Mail Art show, Buster Cleveland paintings, copy art React/Reagieren project, and the Daily Mail art exhibit are just a few. As an outgrowth of her early
stamp collecting Stamp collecting is the collecting of postage stamps and related objects. It is an area of philately, which is the study (or combined study and collection) of stamps. It has been one of the world's most popular hobbies since the late nineteenth ...
activities her Gina Lotta Post Artistamp Museum and Archive grew into one of the largest comprehensive collections of original artistamps online. It includes historical documents of official recognition, exhibits and events, books, catalogs, correspondence and articles about artistamp creators. It has grown to over 5,000 artistamp sheets from 250+ international artists; seen by over 118,500 visitors to date. ''Women in the Artistamp Spotlight'', a book that evolved out of the collection chronicles 30 women artists. The collection’s contents are displayed in a six-volume publication supplementing the online showcase, making the contents available for public view.


Events

In 1984 she organized the successful Inter DADA 84, a one-week DADA event throughout the city of San Francisco’s art spaces. Local and international artists attended and participated. It was the largest gathering of mail artists at the time. It included performances, art shows, films, open mike events, dinner, parade, and more. She obtained sponsorship from the Goethe Institute, San Francisco Arts Commission, Italian Museum, Canadian Consulate, and private grants. ''Inter DADA 84: True DADA Confessions'' contains memoirs, reports, and photos/art of events from many of the participating artists. Ginny also organized the Inter Florida Fluxus Tour (2010), a performance tour of
Fluxus Fluxus was an international, interdisciplinary community of artists, composers, designers, and poets during the 1960s and 1970s who engaged in experimental performance art, art performances which emphasized the artistic process over the finishe ...
performances by artists Reid Wood, Reed Altemus, Bibiana Maltos, and Keith Buchholz in Florida. Performances took place at the
Salvador Dalí Museum The Salvador Dalí Museum is an American art museum in St. Petersburg, Florida, dedicated to the works of Salvador Dalí. Designed by Yann Weymouth, the museum is located on the Downtown St. Petersburg Historic District, downtown St. Petersburg ...
, Artpool,
Kennedy Space Center The John F. Kennedy Space Center (KSC, originally known as the NASA Launch Operations Center), located on Merritt Island, Florida, is one of the NASA, National Aeronautics and Space Administration's (NASA) ten NASA facilities#List of field c ...
, Jaffe Center for Book Arts,
Burt Reynolds Museum The Burt Reynolds and Friends Museum, which also housed the Burt Reynolds Institute for Film and Theatre (BRIFT), was located in Jupiter, Florida, the hometown of the actor Burt Reynolds Burton Leon Reynolds Jr. (February 11, 1936 – Sep ...
, and other Florida locations. The Jaffe published a special edition of scores written by the artists titled FLUXUS.


Teaching, advising and writing

Ginny has been teaching since her early computer graphics classes at Ohlone College in Fremont, California (1987–1988). Her copy art workshops have been held at UC Berkeley, Hayward, and SF State University. Also Jan Van Eyck Academie, Academie Aki in The Netherlands, and Jaffe Center for Book Arts. She was a recent guest panelist at Ex Postal Facto held in 2014 at the San Francisco Library and presenter at the Martin County Cultural Center in Stuart, Florida. During her travels in Europe, Tour ’81, she visited numerous
archives An archive is an accumulation of historical records or materials, in any medium, or the physical facility in which they are located. Archives contain primary source documents that have accumulated over the course of an individual or organ ...
created by the European mail artists. She served as mail art archive advisor at the JES Archive in San Francisco from 1982 to 1984. She provided advice on the book ''Correspondence Art: Source Book for the Network of International Postal Art Activity'', researching and providing imagery as examples of mail art. Ginny has also served as copy art advisor to the Xerox Corporation Historical Archives, and archive consultant for San Francisco’s 100 Year DADA Fair (2016). She has written articles for: * Popular Photography. Lloyd, Ginny. 2006. “Best of Everglades” Popular Photography New York, NY * Popular Photography Lloyd, Ginny. 2008. “Montana Trek Recap”. Popular Photography New York, NY *
Women Artists The absence of women from the canon of Western culture, Western Art history, art has been a subject of inquiry and reconsideration since the early 1970s. Linda Nochlin's influential 1971 essay, "Why Have There Been No Great Women Artists?", e ...
News. Lloyd, Ginny. “Women and the Copy Machine”. Women Artists News. - 7 (6):11-12 (Summer 1982) * Art Com Magazine. Lloyd, Ginny. ” 5cents A Page”. Art Com Magazine - #4 * Umbrella Magazine. Lloyd, Ginny. 1982 “Copy Art: Europe and San Francisco”. San Francisco, CA. * Umbrella Magazine – Vol 5, #4. Los Angeles, CA. Lloyd, Ginny. “The Mail Art Community in Europe”. Umbrella Magazine – Vol 5, #1. Los Angeles, CA * L'ère du copie-art. Lloyd, Ginny 1981. L'ère du copie-art. 2e éd. Copy Art article for catalog, Quebec, CANADA * The Monthly: An Irregular Periodical Vol 1 - 4. San Francisco, CA. Lloyd Productions. 1980 * Newsletter M.Y.A. 2016 #3. Edited by Vittore Baroni / Archive E.O.N. and Claudio Romeo / DodoDada. "A Collector's Thoughts". Feb 5, 2017. More recently she has written several books about projects and marginal art.


Exhibits

Her photography has appeared on the cover of books, ''The Creative Camera'', ''Soup'', two issues of San Francisco's ''Music Calendar'' and most recently with the best selling memoir ''Fairyland''. The cover photo received rave reviews from ''The New Yorker,'' and was used on the covers of subsequent translations. The Carbon Alternative an exhibit organized by the Jaffe Book Arts Center at
Florida Atlantic University Florida Atlantic University (Florida Atlantic or FAU) is a Public university, public research university with its main campus in Boca Raton, Florida, United States. The university is a member of the State University System of Florida and has s ...
was library-wide in October, 2010 Carbon Alternative review. This included her copy art, books, and other mail art pieces from her collection and in the Jaffe. In 2016
City Lights ''City Lights'' is a 1931 American synchronized sound film, sound romance film, romantic comedy drama, comedy-drama film written, produced, directed by, and starring Charlie Chaplin. While the film has no audible dialog, it was released with a ...
book store sponsored the Most DADA Thing exhibit of her Inter DADA 84 collection at the San Francisco Library’s History Center during the DADA World Fair.


Other select solo exhibitions

* Bongiani Ophen Art Museum di Salerno - Room 43. Salerno, ITALY. 2013 * San Francisco Camerawork Gallery, San Francisco, CA, 1985 * Space Hall of Fame, Alamogordo, NM, 1983 * Ken Damy Photogallery, Brescia. ITALY, 1982 * Fokus Gallery, Berlin, GERMANY, 1982 * Image Resource Center, Cleveland, OH, 1981 * Electro Arts Gallery at Studio 718, San Francisco, CA, 1980 *


Select group exhibitions

* Minnesota Center for Book Arts – Fluxjob, Minneapolis, MN, 2014 * NY Art Book Fair - Printed Matter at MOMA PS1, NYC, NY, 2013 * Davidson Galleries – Exlibris, Seattle, WA, 2012 * Museum of Contemporary Art and Lithuanian Museum, Textile 11 / Kaunas Biennale - George Maciunas and Beyond: Fluxus Never Stops, Chicago, and LITHUANIA, 2011 * National Museum of Contemporary Art. Seoul, KOREA 2011 * Museum of Contemporary Art – AUSTRALIA. Sydney, AUSTRALIA, 2011 * Art Museum of the Canton of Thurgen, SWITZERLAND, 2011 * Budapest Museum of Fine Arts – Parastamps. Budapest, HUNGARY, 2007 * San Francisco Main Library - Bay Area Dada: Before Punk and Zines, San Francisco, CA, 1998 * Stamp Art Gallery - The First International Female Artistamp Exhibition, San Francisco, CA, 1997 * National Gallery, Ottawa, CANADA, 1988, 1987 * Fresno Art Museum, Fresno, CA, 1987 * Museum of Fine Arts - World Art Post. Budapest, HUNGARY, 1982 * 2nd Triennale International De Gravure, Barcelona, SPAIN, 1986 * San Jose Institute of Contemporary Art, San Jose, CA, 1985 * Moeglin-Delcroix, Anne. Livres d'artistes.: Centre Georges Pompidou/B.P.I,s.l. Herscher, Paris, FRANCE, 1985 * Postmachina. Bologna, ITALY, 1985 * Dallas Museum of Art, Dallas, TX., 1985 * Long Beach Museum of Art, Long Beach, CA, 1983 * Artforum, Frankfurt, GERMANY, 1983 * Biennale de Paris, Paris, FRANCE, 1982 * Kentucky Museum, Lexington, KY, 1982 * Nelson Gallery of Art at the Atkins Museum of Fine Arts – Repeated Exposure. Kansas City, MO, 1982 * Galerie Motivation, Montreal, CANADA, 1981 * ASUC, Berkeley, CA, 1981 * Colorado Photographic Arts Gallery, Denver, CO, 1979


Permanent collections

Lloyd's artworks are held in the collections of the National Gallery of Australia, at
Artistamp An artistamp (a portmanteau of the words "artist" and "stamp") or artist's stamp is a postage stamp-like art form used to depict or commemorate any subject its creator chooses. Artistamps are a form of Cinderella stamps in that they are not vali ...
Museum of Artpool in Budapest, Otis Art Institute of Parsons School of Design, Joan Flasch Artist Book Collection at the Flaxman Library at the
School of the Art Institute of Chicago The School of the Art Institute of Chicago (SAIC) is a Private university, private art school associated with the Art Institute of Chicago (AIC) in Chicago, Illinois. Tracing its history to an art students' cooperative founded in 1866, which gr ...
, and
Beinecke Rare Book & Manuscript Library The Beinecke Rare Book & Manuscript Library () is the rare book library and literary archive of the Yale University Library in New Haven, Connecticut. It is one of the largest buildings in the world dedicated to rare books and manuscripts and ...
at
Yale University Yale University is a Private university, private Ivy League research university in New Haven, Connecticut, United States. Founded in 1701, Yale is the List of Colonial Colleges, third-oldest institution of higher education in the United Stat ...
.''Copying for pleasure'' , Beinecke Rare Book & Manuscript Library

Retrieved 2016-02-26.


References


External links

* http://www.ginnyonline.com {{DEFAULTSORT:Lloyd, Ginny American women artists American contemporary artists 1945 births Living people Artists from the San Francisco Bay Area 21st-century American women Xerox artists