Geo Rutherford
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Geo Rutherford (born 1984 or 1985) is an American artist, educator, and TikToker based in
Milwaukee, Wisconsin Milwaukee is the List of cities in Wisconsin, most populous city in the U.S. state of Wisconsin. Located on the western shore of Lake Michigan, it is the List of United States cities by population, 31st-most populous city in the United States ...
. She considers herself to be a hobbyist limnologist.


Early life and education

Rutherford was raised in
Boulder, Colorado Boulder is a List of municipalities in Colorado#Home rule municipality, home rule city in Boulder County, Colorado, United States, and its county seat. With a population of 108,250 at the 2020 United States census, 2020 census, it is the most ...
and Dexter, Michigan. Her mother had a PhD in geology (which was the inspiration for Rutherford's first name) and taught at Eastern Michigan University. Rutherford first took a printmaking class in middle school, but didn't become passionate about art until high school. After earning a bachelor's degree in art education at Eastern Michigan University, Rutherford worked as a high school art teacher in
Chelsea, Michigan Chelsea is a city in Washtenaw County, Michigan, Washtenaw County in the U.S. state of Michigan. The population was 5,467 at the 2020 United States census, 2020 census. History The area was first settled as early as 1820 within the Michigan Terri ...
for five years. Although she enjoyed the job, she returned to graduate school in 2019 in hopes of finding a teaching job that paid better. She attended the University of Wisconsin–Milwaukee, where she graduated with a Master of Fine Arts. Her graduate thesis show, which she exhibited in May 2021, focused on the Great Lakes. In 2021, she worked as an adjunct lecturer at the University of Wisconsin-Milwaukee.


Art

Rutherford is a printmaker and book artist. Many of Rutherford's pieces are related to the environment and climate change. One of her inspirations is beach trash, which she collects for some of her prints and found object works. She particularly likes using glass tubes, which she fills with found objects. In 2021 she had a solo exhibition, entitled''Geo Rutherford: On the Threshold of the Great Lakes'' at Rahr West Art Museum in Manitowoc, Wisconsin. The following year, she was included in the exhibition ''Approaching Water'' at Constellation Studios in
Lincoln, Nebraska Lincoln is the List of capitals in the United States, capital city of the U.S. state of Nebraska. The city covers and had a population of 291,082 as of the 2020 census. It is the state's List of cities in Nebraska, second-most populous city a ...
.


Online presence

Rutherford began posting on TikTok after the onset of the
COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
. She began posting about her art and about the Great Lakes, which would become a frequent subject. Her first video on the Great Lakes, and second video ever, was posted in August 2020 and received 4 million views. More largely, Rutherford's TikToks tend to focus on
hydrology Hydrology () is the scientific study of the movement, distribution, and management of water on Earth and other planets, including the water cycle, water resources, and drainage basin sustainability. A practitioner of hydrology is called a hydro ...
. As of October 2023, Rutherford had 1.6 million followers on TikTok. Rutherford has an annual series, ''Spooky Lake Month'', which takes place in October. During the month, Rutherford posts a new video on a "haunted hydrology" story each day. Rutherford has said she tries to avoid topics like
true crime True crime is a genre of non-fiction work in which an author examines a crime, including detailing the actions of people associated with and affected by the crime, and investigating the perpetrator's Motive (law), motives. True crime works often ...
, conspiracies, or the supernatural in her content, and to instead focus on centering the environment and the power of nature.


Book

Following the success of Spooky Lake Month 2021, several literary agents reached out to Rutherford, with interest in her publishing a book on hydrology. In 2022, Rutherford signed a book deal for ''Spooky Lakes'', a middle-school non-fiction book which she wrote and illustrated herself.{{Cite web , last=Duckett , first=Rachel , date=2022-06-03 , title=Spooky lakes and beach trash: How a former Michigan teacher and artist won 1.3 million TikTok followers , url=https://news.jrn.msu.edu/2022/06/spooky-lakes-and-beach-trash-how-a-former-michigan-teacher-and-artist-won-1-3-million-tiktok-followers/ , access-date=2023-10-18 , website=Spartan Newsroom , language=en The book released in September 2024 through Abrams.


References

Living people 1980s births Year of birth missing (living people) 21st-century American educators 21st-century American illustrators 21st-century American printmakers 21st-century American women artists 21st-century American women educators American TikTokers American women illustrators American women printmakers Artists from Colorado Artists from Michigan Artists from Milwaukee American book artists Eastern Michigan University alumni Educators from Colorado Educators from Wisconsin Educators from Michigan People from Boulder, Colorado People from Dexter, Michigan University of Wisconsin–Milwaukee alumni University of Wisconsin–Milwaukee faculty