Genertel is an

Italian Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, a Romance ethnic group related to or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance languag ...

online In computer technology and telecommunications, online indicates a state of connectivity, and offline indicates a disconnected state. In modern terminology, this usually refers to an Internet connection, but (especially when expressed as "on lin ...

insurance company Insurance is a means of protection from financial loss in which, in exchange for a fee, a party agrees to compensate another party in the event of a certain loss, damage, or injury. It is a form of risk management, primarily used to protect ...

. Founded in 1994 as Trieste e Venezia Assicurazioni, it is part of the

Generali Group Assicurazioni Generali S.p.A. ( , ; meaning 'general insurances') or commonly known as Generali Group is an Italian insurance company based in Trieste. As of 2022, it is the largest insurance company in Italy and ranks among the world's largest i ...

History

Trieste e Venezia Assicurazioni was founded in

Trieste Trieste ( , ; ) is a city and seaport in northeastern Italy. It is the capital and largest city of the Regions of Italy#Autonomous regions with special statute, autonomous region of Friuli-Venezia Giulia, as well as of the Province of Trieste, ...

in July 1994; it is the first

company A company, abbreviated as co., is a Legal personality, legal entity representing an association of legal people, whether Natural person, natural, Juridical person, juridical or a mixture of both, with a specific objective. Company members ...

in Italy to provide

financial services Financial services are service (economics), economic services tied to finance provided by financial institutions. Financial services encompass a broad range of tertiary sector of the economy, service sector activities, especially as concerns finan ...

telephone A telephone, colloquially referred to as a phone, is a telecommunications device that enables two or more users to conduct a conversation when they are too far apart to be easily heard directly. A telephone converts sound, typically and most ...

. In 1997 changed its name to Trieste e Venezia Assicurazioni – Genertel. In 1998 only five

insurance companies Insurance is a means of protection from financial loss in which, in exchange for a fee, a party agrees to compensate another party in the event of a certain loss, damage, or injury. It is a form of risk management, primarily used to protect ...

were authorized to operate by telephone in

Italy Italy, officially the Italian Republic, is a country in Southern Europe, Southern and Western Europe, Western Europe. It consists of Italian Peninsula, a peninsula that extends into the Mediterranean Sea, with the Alps on its northern land b ...

; among these, Genertel was the first in terms of premium amount and number of customers (more than 100,000). In 1999 Genertel was the first direct

insurance Insurance is a means of protection from financial loss in which, in exchange for a fee, a party agrees to compensate another party in the event of a certain loss, damage, or injury. It is a form of risk management, primarily used to protect ...

in Italy to offer the possibility of taking out

policies Policy is a deliberate system of guidelines to guide decisions and achieve rational outcomes. A policy is a statement of intent and is implemented as a procedure or protocol. Policies are generally adopted by a governance body within an orga ...

on the

Internet The Internet (or internet) is the Global network, global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a internetworking, network of networks ...

. In 2001 changed its name to Genertel. In 2005 Davide Passero became

CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...

of Genertel for almost a decade, until 2014 when he joined Alleanza Assicurazioni. In June 2009, Generali launched Genertellife, the first

life insurance Life insurance (or life assurance, especially in the Commonwealth of Nations) is a contract A contract is an agreement that specifies certain legally enforceable rights and obligations pertaining to two or more parties. A contract typical ...

company in Italy, as an extension of Genertel. In 2012, Fata Vita is

merged Mergers and acquisitions (M&A) are business transactions in which the ownership of a company, business organization, or one of their operating units is transferred to or consolidated with another entity. They may happen through direct absorpt ...

by incorporation into Genertellife. In 2014 there is a change at the top, Passero leaves the

management Management (or managing) is the administration of organizations, whether businesses, nonprofit organizations, or a Government agency, government bodies through business administration, Nonprofit studies, nonprofit management, or the political s ...

of the company to Manlio Lostuzzi. In 2019, Genertel was authorized by IVASS to operate also in the

credit Credit (from Latin verb ''credit'', meaning "one believes") is the trust which allows one party to provide money or resources to another party wherein the second party does not reimburse the first party immediately (thereby generating a debt) ...

sector, where the company aims at the sector of the

salary A salary is a form of periodic payment from an employer to an employee, which may be specified in an employment contract. It is contrasted with piece wages, where each job, hour or other unit is paid separately, rather than on a periodic basis. ...

- or

pension A pension (; ) is a fund into which amounts are paid regularly during an individual's working career, and from which periodic payments are made to support the person's retirement from work. A pension may be either a " defined benefit plan", wh ...

-backed

loans In finance, a loan is the tender of money by one party to another with an agreement to pay it back. The recipient, or borrower, incurs a debt and is usually required to pay interest for the use of the money. The document evidencing the debt ( ...

. On 1 September 2019 Maurizio Pescarini became CEO. In 2020, to counter the emergency linked to the

COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...

, Genertel launches "Genertel Everywhere" a completely remote contact center available 24 hours a day. On 28 March 2023 IVASS authorized the merger between Genertel and

Cattolica Assicurazioni Cattolica Assicurazioni is an Italian insurance company. Founded in 1896, the company was listed on the FTSE Italia Mid Cap index of the Milan Stock Exchange from November 27, 2000, to August 12, 2022. Acquired by Generali in 2022 and merged ...

. The latter was incorporated assuming the definitive name of Genertel on July 1, 2023. In May 2024, the merger by incorporation of Genertellife into Alleanza Assicurazioni was announced, with the operation expected to be completed in 2025. On 21 May 2024, Giacomo Trovato became CEO and

general manager A general manager (GM) is an executive who has overall responsibility for managing both the revenue and cost elements of a company's income statement, known as profit & loss (P&L) responsibility. A general manager usually oversees most or all of ...

. In May 2024, the merger by incorporation of Genertellife into Alleanza Assicurazioni was announced; the operation was finalized on January 1, 2025.

References

External links

* {{Insurance companies of Italy Financial services companies established in 1994 Italian companies established in 1994 1896 establishments in Italy Insurance companies of Italy Companies based in Trieste Generali Italia