Gene Ewing
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St. Matthew's Churches, formerly St. Matthew Publishing, Inc., is an
evangelical Evangelicalism (), also called evangelical Christianity or evangelical Protestantism, is a worldwide, interdenominational movement within Protestantism, Protestant Christianity that emphasizes evangelism, or the preaching and spreading of th ...
Christian ministry. It is primarily a mail-based ministry with an address in
Tulsa, Oklahoma Tulsa ( ) is the List of municipalities in Oklahoma, second-most-populous city in the U.S. state, state of Oklahoma, after Oklahoma City, and the List of United States cities by population, 48th-most-populous city in the United States. The po ...
, with churches in
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and
Houston Houston ( ) is the List of cities in Texas by population, most populous city in the U.S. state of Texas and in the Southern United States. Located in Southeast Texas near Galveston Bay and the Gulf of Mexico, it is the county seat, seat of ...
. In 1999, St. Matthew Publishing Inc. reported $26.8 million in revenue. In 2007, it reportedly earned $6 million a month.


Origins

The ministry is led by its founder James Eugene "Gene" Ewing, a former tent minister, who, according to the Trinity Foundation, lives in Beverly Hills, California. Ewing, a native of Kaufman, Texas, was born in 1933 and has written fundraising letters for other evangelists, including
Oral Roberts Granville Oral Roberts (January 24, 1918 – December 15, 2009) was an American Charismatic Christianity, Charismatic Christianity, Christian televangelist, who was one of the first to propagate Prosperity theology, Prosperity Gospel Theo ...
as well as Don Stewart, W. V. Grant, and
Rex Humbard Alpha Rex Emmanuel Humbard (August 13, 1919 – September 21, 2007) was an American television evangelist whose '' Cathedral of Tomorrow'' show was aired on over 600 stations at the peak of its popularity. Life and career Humbard was born ...
. Ewing operates Church by Mail Inc., which had a several-decade-long struggle with the IRS before being denied tax-exemption in 1992, which was appealed. Ewing was a revivalist in the 1960s with revenue at $2 million. He then began writing fundraising letters for
Oral Roberts Granville Oral Roberts (January 24, 1918 – December 15, 2009) was an American Charismatic Christianity, Charismatic Christianity, Christian televangelist, who was one of the first to propagate Prosperity theology, Prosperity Gospel Theo ...
. By 1971, Ewing renamed the organization Church of Compassion as a "mail-order church with half a million 'members'" with income exceeding $3 million. In 1979, he started a for-profit advertising and printing business "to provide printing and mailing services to nonprofit religious groups." Then, in 1980, his business, Church by Mail, applied for tax-exemption. However, by the 1990s, his businesses owed back taxes to state and federal agencies. Nonetheless, in 1993, he bought a $2.2 million, home above Beverly Hills. Subsequently, a year later, the
U.S. Tax Court The United States Tax Court (in case citations, T.C.) is a Federal judiciary of the United States, federal trial court court of record, of record established by US Congress, Congress under Article One of the United States Constitution, Article ...
ruled Church by Mail Inc. is "operated for private rather than public interests" and "is not a church" within the meaning of federal tax laws.


Operations and fundraising

The ministry has been accused of preying on low-income and elderly people by using census records to target their mailings. Although for several years the ministry operated without a church building and conducted its
direct mail Advertising mail, also known as direct mail (by its senders), junk mail (by its recipients), mailshot or admail (North America), letterbox drop or letterboxing (Australia), is the delivery of advertising material to recipients of postal mail. Th ...
donation operation through the Tulsa address, a physical location to hold services—a then-78-year-old Baptist church in a predominantly Hispanic neighborhood—was purchased in Houston in 2004. St. Matthew's Churches' lawyer says weekly services draw about 1,000 people. According to the Trinity Foundation, an evangelical watchdog group, the physical churches are only associated with the mail-based ministry as a cover that allows the lucrative operation to retain tax-exempt church status. The status was granted by the
Internal Revenue Service The Internal Revenue Service (IRS) is the revenue service for the Federal government of the United States, United States federal government, which is responsible for collecting Taxation in the United States, U.S. federal taxes and administerin ...
in 2000 after a 17-year court battle. One of the organization's mailings consists of a paper "prayer rug", on which recipients were encouraged to kneel and pray. This mailing, along with others, has been mentioned by the
Attorney General In most common law jurisdictions, the attorney general (: attorneys general) or attorney-general (AG or Atty.-Gen) is the main legal advisor to the government. In some jurisdictions, attorneys general also have executive responsibility for law enf ...
of the
State of Arkansas Arkansas ( ) is a landlocked state in the West South Central region of the Southern United States. It borders Missouri to the north, Tennessee and Mississippi to the east, Louisiana to the south, Texas to the southwest, and Oklahoma to th ...
, among others, as not providing information about their financial and fundraising practices. While the ministry does hold
tax exemption Tax exemption is the reduction or removal of a liability to make a compulsory payment that would otherwise be imposed by a ruling power upon persons, property, income, or transactions. Tax-exempt status may provide complete relief from taxes, redu ...
status under section 501(c)(3) of the
Internal Revenue Code The Internal Revenue Code of 1986 (IRC), is the domestic portion of federal statutory tax law in the United States. It is codified in statute as Title 26 of the United States Code. The IRC is organized topically into subtitles and sections, co ...
, it has been the subject of numerous complaints to the
Better Business Bureau The Better Business Bureau (BBB) is an American private, 501(c)(6) nonprofit organization founded in 1912. BBB's self-described mission is to focus on advancing marketplace trust, consisting of 92 independently incorporated local BBB organizati ...
, whose evaluation conclusion was that the organization did not meet two standards for Charity Accountability.


References


External links

* {{official website, saintmatthewschurches.com Direct marketing Evangelical organizations