Garnier () is a mass market

cosmetics Cosmetics are substances that are intended for application to the body for cleansing, beautifying, promoting attractiveness, or altering appearance. They are mixtures of chemical compounds derived from either Natural product, natural source ...

brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...

owned by the French company

L'Oréal L'Oréal S.A. () is a French multinational personal care corporation registered in Paris

. Garnier produces

hair care Hair care or haircare is an overall term for hygiene and cosmetology involving the hair which grows from the human scalp, and to a lesser extent Facial hair, facial, Pubic hair, pubic and other body hair. Hair care routines differ according to a ...

and

skin care Skin care or skincare is the practice of maintaining and improving the health and appearance of the skin. It includes washing, moisturizing, protecting from the sun, and treating skin problems like acne and dryness. Skin care can help prevent i ...

products.

Launch

''Laboratoires Garnier'' was founded in France in 1904 by Alfred Amour Garnier. The company's first product was a patented as the first hair lotion derived from natural plant ingredients. The company then introduced sun-care products in 1936, followed by permanent home hair color in 1960.

Expansion and products

Over the decades Garnier expanded from hair color and

into skincare since acquisition in 1970. In the 2000s, Garnier launched a line of hair color products, including permanent and semi-permanent dyes. In 2021, Garnier launched a line of products aimed at black skin in Brazil. The product was co-created by the brand with Brazilian singer Iza and is especially aimed at darker skin tones.

Transition to Cruelty Free status

On 5March 2021, Cruelty Free International announced that Garnier had been approved as Cruelty Free under the Leaping Bunny programme. Many, but not necessarily all, of Garnier's products are also labelled as 'Vegan'. Garnier is still part of the L'Oreal group, which although claims not to test on animals, has not received Cruelty Free status on account of having an active market in China, where animal testing is a legal requirement for cosmetic products.

Donations

In 2025, Garnier previously a platinum sponsor of New York City's Heritage of Pride annual Pride Week scaled back its commitment.

References

{{L'Oreal Brands Shampoo brands L'Oréal brands French brands French companies established in 1904