Gardner Cowles, Jr.
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Gardner "Mike" Cowles Jr. (1903–1985) was an American newspaper and magazine publisher. He was co-owner of the
Cowles Media Company Cowles Media Company ( ) (1935–1998) was a newspaper, magazine and information publishing company based in Minneapolis, Minnesota in the United States. The company operated Cowles Business Media, Cowles Creative Publishing, and Cowles Ent ...
, whose assets included the ''
Minneapolis Star ''The Minnesota Star Tribune'', formerly the ''Minneapolis Star Tribune'', is an American daily newspaper based in Minneapolis, Minnesota. As of 2023, it is Minnesota's largest newspaper and the seventh-largest in the United States by circula ...
'', the ''
Minneapolis Tribune ''The Minnesota Star Tribune'', formerly the ''Minneapolis Star Tribune'', is an American daily newspaper based in Minneapolis, Minnesota. As of 2023, it is Minnesota's largest newspaper and the seventh-largest in the United States by circula ...
'', the ''
Des Moines Register ''The Des Moines Register'' is the daily morning newspaper of Des Moines, Iowa, United States. History Early period The first newspaper in Des Moines was the ''Iowa Star''. In July 1849, Barlow Granger began the paper in an abandoned log cab ...
'', '' Look'' magazine, and a half-interest in ''
Harper's Magazine ''Harper's Magazine'' is a monthly magazine of literature, politics, culture, finance, and the arts. Launched in New York City in June 1850, it is the oldest continuously published monthly magazine in the United States. ''Harper's Magazine'' has ...
''.


Biography

Cowles was a descendant of Hannah Bushoup (c. 1613–1683) of
Hartford, Connecticut Hartford is the List of capitals in the United States, capital city of the U.S. state of Connecticut. The city, located in Hartford County, Connecticut, Hartford County, had a population of 121,054 as of the 2020 United States census, 2020 ce ...
, and John Cowles (1598–1675) of
Gloucestershire Gloucestershire ( , ; abbreviated Glos.) is a Ceremonial counties of England, ceremonial county in South West England. It is bordered by Herefordshire to the north-west, Worcestershire to the north, Warwickshire to the north-east, Oxfordshire ...
,
England England is a Countries of the United Kingdom, country that is part of the United Kingdom. It is located on the island of Great Britain, of which it covers about 62%, and List of islands of England, more than 100 smaller adjacent islands. It ...
. His father Gardner Cowles Sr. was a banker, publisher, and politician who purchased ''
The Des Moines Register ''The Des Moines Register'' is the daily morning newspaper of Des Moines, Iowa, United States. History Early period The first newspaper in Des Moines was the ''Iowa Star''. In July 1849, Barlow Granger began the paper in an abandoned log cab ...
'' and the ''
Des Moines Tribune The ''Des Moines Tribune'' was a daily afternoon newspaper published in Des Moines, Iowa Des Moines is the List of capitals in the United States, capital and List of cities in Iowa, most populous city in the U.S. state of Iowa. It is the coun ...
''. Cowles Jr. was born in
Algona, Iowa Algona is the county seat of Kossuth County, Iowa, United States. The population was 5,487 at the 2020 census. Ambrose A. Call State Park is located two miles southwest of the city. History Algona was founded in 1854 and was named after the ...
. He was educated at
Phillips Exeter Academy Phillips Exeter Academy (often called Exeter or PEA) is an Independent school, independent, co-educational, college-preparatory school in Exeter, New Hampshire. Established in 1781, it is America's sixth-oldest boarding school and educates an es ...
and
Harvard University Harvard University is a Private university, private Ivy League research university in Cambridge, Massachusetts, United States. Founded in 1636 and named for its first benefactor, the History of the Puritans in North America, Puritan clergyma ...
. He became co-owner with his brother
John John is a common English name and surname: * John (given name) * John (surname) John may also refer to: New Testament Works * Gospel of John, a title often shortened to John * First Epistle of John, often shortened to 1 John * Second E ...
of the
Cowles Media Company Cowles Media Company ( ) (1935–1998) was a newspaper, magazine and information publishing company based in Minneapolis, Minnesota in the United States. The company operated Cowles Business Media, Cowles Creative Publishing, and Cowles Ent ...
(established in 1935), and in 1937 became co-founder, co-publisher, and editor of '' Look'' magazine. He also served as executive editor of ''The Des Moines Register'' and ''The Des Moines Tribune''. In 1939, Mike and John, along with entrepreneur Everett M. "Busy" Arnold, became owners of the newly formed Comic Magazines, Inc., the corporate entity that would publish the
Quality Comics Quality Comics was an American comic book publishing Publishing is the activities of making information, literature, music, software, and other content, physical or digital, available to the public for sale or free of charge. Traditionally, ...
comic book line. (Quality was an influential creative force in what historians and fans call the
Golden Age of comic books The Golden Age of Comic Books describes an era in the history of American comic books from 1938 to 1956. During this time, modern comic books were first published and rapidly increased in popularity. The superhero archetype was created and ma ...
). In the
1940 Republican Party presidential primaries From March 12 to May 17, 1940, voters of the Republican Party chose delegates to nominate a candidate for president at the 1940 Republican National Convention. The nominee was selected at the convention in Philadelphia, Pennsylvania from June 24 ...
, Cowles and his brother supported
Wendell Willkie Wendell Lewis Willkie (born Lewis Wendell Willkie; February 18, 1892 – October 8, 1944) was an American lawyer, corporate executive and the 1940 History of the Republican Party (United States), Republican nominee for president. Willkie appeale ...
in their newspapers and magazines. Cowles later accompanied Wilkie on a world tour, and helped him write the bestseller '' One World''. In 1942 Cowles had been appointed to wartime duty as assistant director of the
Office of War Information The United States Office of War Information (OWI) was a United States government agency created during World War II. The OWI operated from June 1942 until September 1945. Through radio broadcasts, newspapers, posters, photographs, films and other ...
. His responsibilities in the OWI were to direct a domestic news bureau, coordinating information from non-military government agencies. Cowles served in the OWI under the leadership of
Elmer Davis Elmer Holmes Davis (January 13, 1890 – May 18, 1958) was an American news reporter, author, the Director of the United States Office of War Information during World War II and a Peabody Award recipient. Early life and career Davis was born i ...
for about a year and then returned to
Des Moines Des Moines is the List of capitals in the United States, capital and List of cities in Iowa, most populous city in the U.S. state of Iowa. It is the county seat of Polk County, Iowa, Polk County with parts extending into Warren County, Iowa, Wa ...
. In the fall of 1942 Cowles and
Barnes Barnes may refer to: People *Barnes (name), a family name and a given name (includes lists of people with that name) Places United Kingdom * Barnes, London, England ** Barnes railway station **Barnes Bridge railway station ** Barnes High Stree ...
accompanied Willkie, who was serving as special representative of President
Roosevelt Roosevelt most often refers to two American presidents: * Theodore Roosevelt (1858–1919, president 1901–1909), 26th president of the United States * Franklin D. Roosevelt (1882–1945, president 1933–death), 32nd president of the United State ...
, in his international tour (North Africa - Beirut - Jerusalem - Soviet Union - Siberia - China). They visited
Stalin Joseph Vissarionovich Stalin (born Dzhugashvili; 5 March 1953) was a Soviet politician and revolutionary who led the Soviet Union from 1924 until Death and state funeral of Joseph Stalin, his death in 1953. He held power as General Secret ...
in Moscow on September 23, 1942 Returned to USA Cowles had 2-hours
press conference A press conference, also called news conference or press briefing, is a media event in which notable individuals or organizations invite journalism, journalists to hear them speak and ask questions. Press conferences are often held by politicia ...
in November 1942 and told how Stalin allegedly expressed
anti-British sentiment Anti-British sentiment is the prejudice against, persecution of, discrimination against, fear of, dislike of, or hatred against the British Government, British people, or the culture of the United Kingdom. Argentina Historically, anti- ...
. Stalin denied the accusation. In his 1985 memoir ''Mike Looks Back'' Cowles claimed Willkie had asked him to cover for him during an assignation with Madame Chiang. The two had absented themselves from a banquet, Cowles said, leaving him to confront an angry
generalissimo ''Generalissimo'' ( ), also generalissimus, is a military rank of the highest degree, superior to field marshal and other five-star ranks in the states where they are used. Usage The word (), an Italian term, is the absolute superlative ...
and three of his gun-wielding bodyguards—later inflated to 'sixty' in Washington gossip circles—who searched the guesthouse and found nothing. For a time, Cowles owned the infamous "
petrified In geology, petrifaction or petrification () is the process by which organic material becomes a fossil through the replacement of the original material and the filling of the original pore spaces with minerals. Petrified wood typifies this proce ...
man" the
Cardiff Giant The Cardiff Giant was one of the most famous archaeological hoaxes in American history. It was a , roughly 3,000 pound purported "petrified man", uncovered on October 16, 1869, by workers digging a well behind the barn of William C. "Stub" Newell ...
, which he bought to adorn his basement
rumpus room A recreation room (also known as a rec room, rumpus room, play room, playroom, games room, or ruckus room) is a room used for a variety of purposes, such as parties, games and other everyday or casual activities. The term ''recreation room'' is m ...
as a coffee table and conversation piece. During 1947, he sold it to the
Farmers' Museum Fenimore Farm & Country Village, formerly The Farmers' Museum, is a museum located in Cooperstown, New York. It recreates rural life from the 19th century through exhibits and interactive workshops. There are more than two dozen authentic, ...
in
Cooperstown, New York Cooperstown is a village in and the county seat of Otsego County, New York, United States. Most of the village lies within the town of Otsego, but some of the eastern part is in the town of Middlefield. Located at the foot of Otsego Lake in ...
, where it is still displayed. Cowles was a donor to the Gardner Cowles Foundation, an executive of the
Farfield Foundation Farfield is one of the seven boarding houses at Gresham's, an English public school at Holt, Norfolk. Farfield is currently home to approximately fifty boys. History and traditions Farfield was the third new boarding house to be built at th ...
(supposedly a
CIA The Central Intelligence Agency (CIA; ) is a civilian foreign intelligence service of the federal government of the United States tasked with advancing national security through collecting and analyzing intelligence from around the world and ...
front), and sponsor of the journal ''
History History is the systematic study of the past, focusing primarily on the Human history, human past. As an academic discipline, it analyses and interprets evidence to construct narratives about what happened and explain why it happened. Some t ...
''. In the 1950s, Cowles was involved with the propaganda campaign
Crusade for Freedom The Crusade for Freedom was an American propaganda campaign operating from 1950–1960. Its public goal was to raise funds for Radio Free Europe; it also served to conceal the CIA's funding of Radio Free Europe and to generate domestic support f ...
. He was a delegate to the 1954 Bilderberg Conference, the first meeting of the conference.


Personal life and death

Cowles was married to writer, editor, and artist
Fleur Cowles Fleur Fenton Cowles (January 20, 1908 – June 5, 2009
by "Gardner Cowles Jr. Is Dead at 82; Helped Build Publishing Empire"
''The New York Times'' (July 9, 1985).
His daughter Lois Cowles Harrison (1934–2013) was a civic leader, women's rights activist, and philanthropist. He was married to Jan Hochstraser (also known as Jan Streate Cox) from May 1956 until his death and had a daughter Virginia and stepson
Charles Charles is a masculine given name predominantly found in English language, English and French language, French speaking countries. It is from the French form ''Charles'' of the Proto-Germanic, Proto-Germanic name (in runic alphabet) or ''* ...
, an art dealer. Cowles Jr. died at age 82 on July 8, 1985, from
cardiac arrest Cardiac arrest (also known as sudden cardiac arrest CA is when the heart suddenly and unexpectedly stops beating. When the heart stops beating, blood cannot properly Circulatory system, circulate around the body and the blood flow to the ...
in
Southampton, New York Southampton, officially the Town of Southampton, is a town in southeastern Suffolk County, New York, partly on the South Fork of Long Island. As of the 2020 U.S. census, the town had a population of 69,036. Southampton is included in the stre ...
. His memoirs were published in 1985.Cowles, Gardner. ''Mike Looks Back: The Memoirs of Gardner Cowles, Founder of Look Magazine''. New York: 1985.


References

{{DEFAULTSORT:Cowles, Gardner Jr. 1903 births 1985 deaths Cowles family Harvard University alumni Phillips Exeter Academy alumni 20th-century American newspaper publishers (people) Businesspeople from Iowa People of the United States Office of War Information