''Fullest'' is the fourth single by independent American rapper
Cupcakke from her third studio album
Ephorize.
Background
The song was first released on January 5, 2018 on her album. The rapper announced via
Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
that if her post received 5,000 comments, she would release the video for "Fullest".
Composition
Madeline Laguaite from ''
The Red & Black'' described the song as "a fun, fast-paced song that takes certain elements common to
Latin music and incorporates them into the track. CupcakKe is full of confidence and self-assurance throughout the song, with lines like 'You can't ever make me look foolish' and 'my bank account look the fullest.' The track winds down with the post-chorus and a claim that 'them bitches still ain't the fullest.'" Jazz Scott from ''
Tiny Mix Tapes
''Tiny Mix Tapes'' (also ''TMT'' or ''tinymixtapes'') is an online music and film webzine that focuses primarily on new music and related news. In addition to its reviews, it is noted for its subversive, political, and sometimes surreal news, ...
'' claimed it to be
bossa nova
Bossa nova () is a style of samba developed in the late 1950s and early 1960s in Rio de Janeiro, Brazil. It is mainly characterized by a "different beat" that altered the harmonies with the introduction of unconventional chords and an innovativ ...
.
Music video
Harris released the music video for "Fullest" via her YouTube channel on February 20, 2018. Salvatore Maicki from ''
The Fader
''The Fader'' (stylized as ''FADER'') is a magazine based in New York City that was launched in 1999 by Rob Stone and Jon Cohen. The magazine covers music, style and culture. It was the first print publication to be released on iTunes.
It is o ...
'' described it as "vibrant and gloriously gaudy in all the ways a CupcakKe video should be" and went on to say "the 'Fullest' visual shows what really goes down when CupcakKe throws a house party— and what happens to sloppy uninvited guests." Dennis Hinzmann from ''
Out
Out may refer to:
Arts, entertainment, and media
Films
* ''Out'' (1957 film), a documentary short about the Hungarian Revolution of 1956
* ''Out'' (1982 film), an American film directed by Eli Hollander
* ''Out'' (2002 film), a Japanese film ba ...
'' wrote that "the rapper shows us what a house party for the Instagram generation looks like. Millennial pink palette: check. Inflatable pool animal: check. Neon backlighting to ensure everyone finds their best angle: check" and goes on to say "the party bumps around the rapper. That is, until some messy, uninvited guests show up. A coordinated withering glare followed by beachballs and squirt guns eject the would-be crashers, so the party can go on."
References
{{authority control
Cupcakke songs
2018 songs
2018 singles
Bossa nova songs