Friend Finder Networks (formerly Various, Inc.) is an American internet company founded in 1996 by
Andrew Conru and
Lars Mapstead. Its corporate headquarters are located in
Boca Raton, Florida
Boca Raton ( ; ) is a city in Palm Beach County, Florida, United States. The population was 97,422 in the 2020 United States census, 2020 census and it ranked as the 23rd-largest city in Florida in 2022. Many people with a Boca Raton Address, ...
, with additional offices in California, New York, and Taiwan.
The company primarily deals in
adult entertainment
The sex industry (also called the sex trade) consists of businesses that either directly or indirectly provide sex-related products and services or adult entertainment. The industry includes activities involving direct provision of sex-related se ...
,
online dating
Online dating, also known as internet dating, virtual dating, or mobile app dating, is a method used by people with a goal of searching for and interacting with potential romantic or sexual partners, via the internet. An online dating service ...
, and
social networking service
A social networking service (SNS), or social networking site, is a type of online social media platform which people use to build social networks or social relationships with other people who share similar personal or career content, interest ...
s. Its flagship
online dating
Online dating, also known as internet dating, virtual dating, or mobile app dating, is a method used by people with a goal of searching for and interacting with potential romantic or sexual partners, via the internet. An online dating service ...
services include FriendFinder and its various spin-off services (such as
Adult FriendFinder
Adult FriendFinder (AFF) is an internet-based, adult-oriented social networking service, online dating service and swinger personals community website, founded by Andrew Conru in 1996.
In 2007 AFF was one of the 100 most popular sites in the Un ...
, and other dating services targeting various territories and niche categories, such as the South America-focused Amigos.com, and Christian dating website BigChurch), as well as niche websites for
alternative lifestyle
An alternative lifestyle or unconventional lifestyle is a lifestyle (sociology), lifestyle perceived to be outside the social norm, norm for a given culture. The term ''alternative lifestyle'' is often used pejoratively. Description of a related ...
s, and adult
webcam
A webcam is a video camera which is designed to record or stream to a computer or computer network. They are primarily used in Videotelephony, video telephony, live streaming and social media, and Closed-circuit television, security. Webcams can b ...
websites. In 2007, the company was acquired by the owners of
''Penthouse'' magazine, and adopted its current name. In 2016, the ''Penthouse'' brand was sold off.
History
FriendFinder was launched in 1996 by Andrew Conru and Lars Mapstead. After discovering that users had been using the service to seek sexual partners, he launched
Adult FriendFinder
Adult FriendFinder (AFF) is an internet-based, adult-oriented social networking service, online dating service and swinger personals community website, founded by Andrew Conru in 1996.
In 2007 AFF was one of the 100 most popular sites in the Un ...
as a spin-off, followed later by other spin-offs dealing with different regions and niches. Much of the company's growth without investment capital has been attributed to its affiliate program, with more than 500,000 affiliates to date.
In 2007,
Penthouse Media Group purchased FriendFinder's parent company, Various, Inc., for $500 million. Penthouse later changed its name to FriendFinder Networks.
In 2008, the company filed for a $460 million initial public offering. Most of the money generated was to pay down $420.1 million in short-term debt and other obligations.
As of January 17, 2010, FriendFinder Networks had a negative net worth equal to $118 million, $32 million in cash on hand and $650 million in liabilities. The company had also indicated that it lacked existing cash or cash from operations to repay a $44.5 million debt that was due July 31. It has cautioned that, unless it can repay or restructure its obligation, it will face “a material deficiency in our short term liquidity.” With these shortfalls in mind, the company again announced an intention to make an initial public offering of stock, representing a 49% stake in the company, with plans to use the proceeds to pay down its debt and become listed on the New York Stock Exchange. The contemplated public offering, scheduled to reach the market on January 27, 2010 was delayed by FFN. On February 5, 2010, FFN announced its intention to indefinitely delay its contemplated IPO until market conditions improve.
In June 2010, FriendFinder Networks made a $210 million bid to acquire
Playboy Enterprises
PLBY Group, Inc. is an American global media and lifestyle company founded by Hugh Hefner as Playboy Enterprises, Inc. to oversee the ''Playboy'' magazine and related assets. Its headquarters are in Los Angeles, California.
The company is focus ...
.
Hugh Hefner
Hugh Marston Hefner (April 9, 1926 – September 27, 2017) was an American magazine publisher. He was the founder and editor-in-chief of ''Playboy'' magazine, a publication with revealing photographs and articles. Hefner extended the ''Playboy ...
, who owned 70 percent of the voting stock, did not want to sell.
Bankruptcy, reorganization
In August 2013, FriendFinder was delisted from the
NASDAQ
The Nasdaq Stock Market (; National Association of Securities Dealers Automated Quotations) is an American stock exchange based in New York City. It is the most active stock trading venue in the U.S. by volume, and ranked second on the list ...
because its stock had not traded for more than $1. On September 16, 2013, the company filed for
Chapter 11
Chapter 11 of the United States Bankruptcy Code ( Title 11 of the United States Code) permits reorganization under the bankruptcy laws of the United States. Such reorganization, known as Chapter 11 bankruptcy, is available to every business, w ...
bankruptcy protection.
FriendFinder had not turned a net profit since at least 2008. Ezra Shashoua, the company's chief financial officer, blamed the lower revenue on a drop in membership and increased advertising costs for affiliates, according to court documents. Shashoua also said credit card companies had refused to process transactions for the company's Internet businesses. The company stated it had negotiated a deal with noteholders that would reduce its debt by $300 million.
In December 2013, FriendFinder Networks' reorganization plan won court approval by the U.S. Bankruptcy Court in Delaware. Founder Andrew Conru, was named as the reorganized company's chairman and CEO.
In February 2016, FriendFinder Networks sold the rights to the ''Penthouse'' brand to Penthouse Global Media, a new company formed by the brand's managing director Kelly Holland.
Security breach
On November 13, 2016, it was reported that a database of over 412 million accounts, including usernames, e-mails, and passwords, had been
breached
Breached was a Canadians, Canadian rock band from Toronto, Ontario, active from 2010 to 2015. Its members were Bobby Noakes (vocals), Age of Days, Mike Diesel (guitar/vocals), Ryan Alexander (bass), and Dear Jane, I..., Neil Uppal (drums). Mike ...
and leaked from several FriendFinder Networks websites. The breach included account data from Adult FriendFinder (which constituted over 339 million accounts), Cams.com, and Penthouse, including accounts that had supposedly been deleted. The passwords were either stored as plain text or encrypted using the obsolete and insecure
SHA-1
In cryptography, SHA-1 (Secure Hash Algorithm 1) is a hash function which takes an input and produces a 160-bit (20-byte) hash value known as a message digest – typically rendered as 40 hexadecimal digits. It was designed by the United States ...
cipher.
References
External links
* {{official website, 1=http://ffn.com/
Internet properties established in 1996
Online dating services of the United States
Companies based in Boca Raton, Florida
Companies that filed for Chapter 11 bankruptcy in 2013