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Freda Mary Howy Irving (16 September 1903 – 26 September 1984) was an Australian journalist and editor who spent much of her career working at
The Sun News-Pictorial ''The Sun News-Pictorial'' (known as ''The Sun'') was a morning daily tabloid newspaper published in Melbourne, Victoria, from 1922 until its merger in 1990 with '' The Herald'' to form the '' Herald-Sun''. ''The Sun News-Pictorial'' was p ...
and
The Argus (Melbourne) ''The Argus'' was an Australian daily morning newspaper in Melbourne from 2 June 1846 to 19 January 1957, and was considered to be the general Australian newspaper of record for this period. Widely known as a conservative newspaper for most of i ...
. Irving was also a captain in the
Australian Women's Army Service The Australian Women's Army Service (AWAS) was a non-medical women's service established in Australia during the Second World War. Raised on 13 August 1941 to "release men from certain military duties for employment in fighting units" the serv ...
.


Early life

Irving was born at the Victoria Barracks in
Melbourne Melbourne ( , ; Boonwurrung language, Boonwurrung/ or ) is the List of Australian capital cities, capital and List of cities in Australia by population, most populous city of the States and territories of Australia, Australian state of Victori ...
and was the third and final child of
Godfrey Irving Major General Godfrey George Howy Irving (25 August 1867 – 11 December 1937) was a senior Australian Army officer during the First World War. Early life and career Godfrey George Howy Irving was born on 25 August 1867 at the University of ...
and his wife Ada Minnie Margueritha née Derham. She attended school at Lauriston Girls’ School.


Career

After completing her studied Irving became a journalist after being inspired by a meeting the woman's editor of The Evening Sun, which led to her beginning to be employed by them in 1925. There she became a journalist and social writer and, in 1932 when it was renamed the Sun News-Pictorial. she became the social editor. In 1936 she was sent by
The Herald (Melbourne) ''The Herald'' was a morning – and later – evening broadsheet newspaper published in Melbourne, Australia, from 3 January 1840 to 5 October 1990. It later merged with its sister morning newspaper '' The Sun News-Pictorial'' to form the ''He ...
to cover the
Abdication of Edward VIII In early December 1936, a constitutional crisis in the British Empire arose when King Edward VIII proposed to marry Wallis Simpson, an American socialite who was divorced from her first husband and was in the process of divorcing her second. ...
which was seen by many as her 'big break'. In 1940, due to
World War II World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...
, she became of publicity officer for the Victorian branch of the
Australian Red Cross Australian Red Cross, formally Australian Red Cross Society, is a humanitarian aid and community services charity in Australia. Tracing its history back to 1914 and being incorporated by royal charter in 1941, Australian Red Cross Society is ...
and, in 1943, joined the
Australian Women's Army Service The Australian Women's Army Service (AWAS) was a non-medical women's service established in Australia during the Second World War. Raised on 13 August 1941 to "release men from certain military duties for employment in fighting units" the serv ...
which was led by her sister Sybil Irving and she served on her staff as the amenities officer and later within the directorate of public relations; during the war she also spent two years in
Papua New Guinea Papua New Guinea, officially the Independent State of Papua New Guinea, is an island country in Oceania that comprises the eastern half of the island of New Guinea and offshore islands in Melanesia, a region of the southwestern Pacific Ocean n ...
. In December 1945 she left the army as a captain. In 1946 Irving returned to the Sun News-Pictorial before, after doing some
freelance ''Freelance'' (sometimes spelled ''free-lance'' or ''free lance''), ''freelancer'', or ''freelance worker'', are terms commonly used for a person who is self-employed and not necessarily committed to a particular employer long-term. Freelance w ...
work for them, moved across
The Argus (Melbourne) ''The Argus'' was an Australian daily morning newspaper in Melbourne from 2 June 1846 to 19 January 1957, and was considered to be the general Australian newspaper of record for this period. Widely known as a conservative newspaper for most of i ...
in 1948 where she worked under Gladys Hain on its women's magazine. She was known to encourage the staff under her, particularly women, to write and investigate about stories of importance to women and to write detailed profiles of women. One of her protegees was
Betty Olive Osborn Betty Olive Osborn (1934 – 10 December 2020) was an Australian journalist from Melbourne and historian who was known as the 'girl reporter' of The Argus newspaper in the 1950s and went on the publish numerous books about local history in bot ...
. Experiencing poor health Irving took a break from journalism in 1952 and worked briefly as a farmer but soon rejoined to cover
Queen Elizabeth II Elizabeth II (Elizabeth Alexandra Mary; 21 April 19268 September 2022) was Queen of the United Kingdom and other Commonwealth realms from 6 February 1952 until Death and state funeral of Elizabeth II, her death in 2022. ...
1954 royal tour of Australia. When The Argus closed in 1957 Irving was then the Women's editor and she made sure that every member of her team got a job elsewhere. After the papers closure Irving herself struggled to find work and she referred to this condition as being 'on the beach' and she took a role in public relations between 1958 and 1963 before becoming a Melbourne editor of
The Australian Women's Weekly ''The Australian Women's Weekly'', sometimes known simply as ''The Weekly'', is an Australian monthly women's magazine published by Are Media in Sydney and founded in 1933. For many years it was the number one magazine in Australia before bein ...
between 1963 and 1965. During these periods she also ran a licensed
grocery store A grocery store ( AE), grocery shop or grocer's shop ( BE) or simply grocery is a retail store that primarily retails a general range of food products, which may be fresh or packaged. In everyday US usage, however, "grocery store" is a synon ...
at
Croydon Croydon is a large town in South London, England, south of Charing Cross. Part of the London Borough of Croydon, a Districts of England, local government district of Greater London; it is one of the largest commercial districts in Greater Lond ...
. Irving returned to journalism in 1967 and worked for a variety of newspapers ad magazines including the
Melbourne Observer The ''Melbourne Observer'' is a weekly newspaper circulated across Victoria, Australia. History The newspaper was established by transport magnate Gordon Barton in September 1969 as the "Sunday Observer", Melbourne's first Sunday newspaper. Ba ...
,
The Age ''The Age'' is a daily newspaper in Melbourne, Australia, that has been published since 1854. Owned and published by Nine Entertainment, ''The Age'' primarily serves Victoria (Australia), Victoria, but copies also sell in Tasmania, the Austral ...
and POL. She also wrote a gossip page for
The Sun-Herald ''The Sun-Herald'' is an Australian newspaper published in tabloid or compact format on Sundays in Sydney by Nine Entertainment. It is the Sunday counterpart of the ''Sydney Morning Herald''. In the six months to September 2005, ''The Sun-H ...
, a newspaper based in
Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...
. In 1972 Irving became the first president of the
Melbourne Press Club The Melbourne Press Club (MPC), is a not-for-profit association of journalists in the city of Melbourne, Australia. It runs the annual Quill Awards for Excellence in Victorian Journalism. Governance MPC is a not-for-profit association of journal ...
and in 1981 was appointed a
Order of the British Empire The Most Excellent Order of the British Empire is a British order of chivalry, rewarding valuable service in a wide range of useful activities. It comprises five classes of awards across both civil and military divisions, the most senior two o ...
for her services to journalism. Irving died on 26 September 1984 at Kilmore.


Collections


Papers of Freda Irving, 1921-1984. [manuscript
">anuscript">Papers of Freda Irving, 1921-1984. [manuscript
are held at the State Library Victoria. * A collection of biographical cuttings about Irving and a 1980 oral history interview with Irving are held at the National Library of Australia.


References

{{DEFAULTSORT:Irving, Freda 1903 births 1984 deaths 20th-century Australian women journalists Journalists from Melbourne People educated at Lauriston Girls' School