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Franco-American is a
The company was founded as Franco-American Food Company by Alphonse Biardot, who immigrated to the United States from France in 1880. In 1886, he and his two sons opened a commercial kitchen in 
Their logo can still be found on the back of SpaghettiOs cans, next to the copyright.
brand name
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
of the Campbell Soup Company
The Campbell's Company (doing business as Campbell's and formerly known as the Campbell Soup Company) is an American company, most closely associated with its flagship canned soup products. The classic red-and-white can design used by many Campbe ...
. Founded by Alphonse Biardot as Franco-American Food Company, it sells gravy and condensed soups; it was formerly used for SpaghettiOs
SpaghettiOs is an American brand of canned ring-shaped pasta in tomato sauce. It is marketed for children as "less messy" than regular spaghetti. More than 150 million cans of SpaghettiOs are sold each year. SpaghettiOs are sold in tomato sauce a ...
and other pasta products until 2004 when it was replaced with the main Campbell's brand.
History
The company was founded as Franco-American Food Company by Alphonse Biardot, who immigrated to the United States from France in 1880. In 1886, he and his two sons opened a commercial kitchen in Jersey City
Jersey City is the List of municipalities in New Jersey, second-most populous
, New Jersey
New Jersey is a U.S. state, state located in both the Mid-Atlantic States, Mid-Atlantic and Northeastern United States, Northeastern regions of the United States. Located at the geographic hub of the urban area, heavily urbanized Northeas ...
, featuring the foods of his native country. The company proved a success, particularly with its line of canned soup and pasta, and it was acquired by Campbell's in 1915.
The Franco-American name was phased out over the next two decades for soup products and in the late 1990s for pasta products. However their product line was still sufficient to continue advertising well into the 1970s, with Barry Manilow
Barry Manilow ( ; born Barry Alan Pincus on June 17, 1943) is an American singer, songwriter and record producer with a career that spans over sixty years. His hit recordings include "Could It Be Magic", "Looks Like We Made It", "Brandy (Scott ...
performing their jingle "Who Can? Franco Ameri-Can". On November 18, 2004, Campbell's announced it was discontinuing the name for pasta products in favor of its own "to boost sales of what had been Franco-American's canned SpaghettiOs
SpaghettiOs is an American brand of canned ring-shaped pasta in tomato sauce. It is marketed for children as "less messy" than regular spaghetti. More than 150 million cans of SpaghettiOs are sold each year. SpaghettiOs are sold in tomato sauce a ...
, RavioliOs, Macaroni and Cheese, and regular spaghetti, along with beef, chicken and turkey gravy varieties sold in cans and jars".
As of 2023, the Campbell Soup Company continues to sell gravy products under the Franco-American name, along with a small line of condensed soups that are similar to soups sold under the Campbell's brand.
Their logo can still be found on the back of SpaghettiOs cans, next to the copyright.
References
{{Reflist Campbell's brands Pasta industry